Nonprofit Tech for Good

JUNE 24, 2023

Email accessibility refers to the art of crafting email messages in a way that ensures equal usability and understanding for all individuals. 1) Design Design in email accessibility is particularly important for ensuring that individuals of all abilities can effectively access, comprehend, and engage with email content.

Accessibility 320

Accessibility email Practice Ratio 320

Pamela Grow

MARCH 10, 2021

In the Simple Development Systems’ donor communications model, we’ve always recommended both a print and an e-newsletter. Your print newsletter serves as a stewardship device, one where you share your donor’s impact and simply make them feel good about their support. What are the basics of a good nonprofit e-newsletter?

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Newsletter email Headline Nonprofit 88

Nonprofit Tech for Good

JUNE 1, 2021

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 336

email Marketing Data Digital 336

TechImpact

JULY 21, 2014

If your nonprofit has not edited its email newsletter in the last 6 months, it’s probably time. Your newsletter should be short, to the point, and have the capacity to quickly communicate an important message or update to the reader. Here are 10 things your nonprofit should NOT do on its next email newsletter.

Newsletter 246

Newsletter email Meme Images 246

The Modern Nonprofit

FEBRUARY 22, 2022

Estimated Reading Time: 2 minutes Your e-newsletter matters more to the success of your campaign than you might think! According to many reports , email marketing is the best channel for return on investment. Despite the rise of social media , it has not been replacing email. Make your emails mobile-friendly.

Newsletter 105

Newsletter Social Media Storytelling Mail 105

Nonprofit Tech for Good

FEBRUARY 13, 2020

But there are some very simple tactics, often overlooked, that pretty much guarantee massive growth to both your email lists and to your donor database. Before we dive into the specific tactics, the first thing you need to do is test both your email signup and donation forms. Tactic 1: Make it Visible.

email 354

email Donor Test Newsletter 354

Nonprofit Tech for Good

SEPTEMBER 28, 2014

Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. That was a 21% decrease from the previous year, but the decrease is mostly likely due to poor online fundraising practices , such as not having a mobile-optimized donate page and e-newsletter design.

Newsletter 263

Newsletter Practice Social Media Social Network 263

Blue Avocado

OCTOBER 1, 2024

The insider newsletter is a way for an executive director to keep their relationship with their board warmed up. And I recommend that you set up an “Insider Newsletter.” It’s an email. And through this insider newsletter, your board members are developing warm feelings about you. Why is there a need for this?

Newsletter 89

Newsletter Teen Relationship News 89

Nonprofit Tech for Good

JULY 18, 2024

2) Include social media icons in your email newsletter. Again, where to feature your social media icons in your newsletter depends upon your digital marketing priorities. 4) Add social media icons to your “Thank you” emails. 3) Add social media icons on your “Thank you” landing pages.

Social Media 300

Social Media Media Social Newsletter 300

Wild Apricot

JUNE 16, 2020

Do you find yourself sending a thousand emails to your volunteers that never get opened? Here's why you might want to send them a volunteer newsletter instead, plus great examples and templates you can use.

Newsletter 165

Newsletter Template Volunteer Open 165

Charity Village

NOVEMBER 17, 2022

Summary: Email marketing is an important communication channel for nonprofits. Whether you’re sending newsletters or fundraising appeals, you can personalize your messages and connect with donors via emails better than you can with traditional advertising. But, how can you get the most out of your email marketing campaigns?

email 108

email Marketing Broadcast Summary 108

Neon CRM

JANUARY 25, 2024

While email newsletters have been around almost since the dawn of email itself, they’re currently seeing a resurgence in popularity. In fact, 90% of Americans are subscribed to at least one newsletter—most of them (74%) receive newsletters from between 1 and 10 entities. What’s the Point of a Member Newsletter?

Newsletter 52

Newsletter Content Ideas Tips 52

Pamela Grow

MARCH 7, 2024

Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit’s digital strategy comes with its own set of challenges, from creating engaging campaigns to standing out in donors’ inboxes. But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails.

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email Storytelling Newsletter Nonprofit 69

The Storytelling Non-profit

DECEMBER 5, 2021

Charity newsletters are an essential communications tool. Your newsletter has the ability to inspire, connect, and raise money. The content you select for your newsletter can make all the difference. But, what if you're not sure what content to include in your charity's newsletter? After recent post where I wrote about.

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Newsletter Charity Headline Learning 62

Nonprofit Tech for Good

NOVEMBER 7, 2024

The 2024 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. Request your certificate via email from Heather Mansfield. There are no refunds.

Marketing 246

Marketing Digital Fundraising PDF 246

TechImpact

MARCH 19, 2014

Writing, and sending, your nonprofit’s email newsletter takes creativity, precision strategy, and even a little finesse. Not only that, but once its been sent, your newsletter is out of your control. Generally speaking, the way you gather your content will vary depending on what your goals are for the newsletter.

Newsletter 247

Newsletter Spam Template Nonprofit 247

Nonprofit Tech for Good

FEBRUARY 25, 2023

2) Include social media icons in your email newsletter. 4% for the social media icons featured in the footer of our newsletter. Meaning, for every 1,000 “Total clicks” in our weekly newsletter, 4 are a click on a social media icon. Nonprofit Tech for Good has an average click-through rate of.4%

Social Media 331

Social Media Media Social Newsletter 331

Everyaction

JULY 18, 2018

They all get great newsletters. Well, here’s the trick: clean out your inbox, subscribe to some key emails that you actually enjoy (emails that you enjoy - there is such a thing!), Nonprofit Tech for Good - Weekly Newsletter. Moz - Newsletter. Do you like your newsletters nice and brief? What’s this?”

Newsletter 75

Newsletter email Professional Nonprofit 75

The Storytelling Non-profit

JUNE 1, 2022

Newsletters are an unquestionably good way to build relationships with your constituents, in particular, donors. When done well, your newsletter can even help your organization raise money. But for any of that to happen, you must have content to put into your newsletter. 10 ENGAGING NON-PROFIT NEWSLETTER IDEAS 1.

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Newsletter Profit Content Ideas 86

Everyaction

MARCH 29, 2018

Email fundraising and organizing has changed a lot since mass email tools first appeared on the scene. Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. Here are six reasons why you should rethink your email newsletter. If you have a big story, dedicate a whole email to it.

Newsletter 60

Newsletter email gMail Template 60

Bloomerang

MARCH 13, 2023

I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.

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email Communication Mail Nonprofit 125

Get Fully Funded

DECEMBER 12, 2022

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.

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email Fundraising Sound Sample 126

Nonprofit Tech for Good

APRIL 14, 2013

My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. And even though a recent report pointed out that email open and donor response are dropping in the nonprofit sector, I can’t help but wonder if current (yet old) e-newsletter design trends have a lot to do with the results. Top of e-Newsletter: 1.

Newsletter 230

Newsletter Learning Social Media Social Network 230

Neon CRM

JULY 14, 2023

And since the day has always been a digital-first event, email is going to be your most effective form of outreach. So how can you maximize the effectiveness of your GivingTuesday emails and start your end-of-year fundraising with a bang? Shoot for one to two emails per each donor segment! We’re so glad you asked.

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Template Examples email Chicago 98

Neon CRM

MAY 16, 2023

Effective nonprofit newsletters are all about building your community. By following best practices like repurposing compelling content, focusing on progress and impact, and creating new connections, you can build a newsletter that your nonprofit’s supporters will look forward to. Your nonprofit’s blog is a great place to start!

Newsletter 52

Newsletter Ideas Support Literacy 52

TechImpact

MAY 26, 2014

However, one of the most used internet communication tools, the email newsletter, could be one of the most efficient and effective tools for keeping a donor’s interest. Share those uplifting success stories with your email subscribers that will lighten their day. Utilize different content to engage different audiences.

Newsletter 176

Newsletter Donor Help Social Media 176

Bloomerang

FEBRUARY 26, 2024

In this blog, we’ll cover donor segmentation basics and why it’s an essential strategy to help deepen donor relationships, boost engagement, and execute successful nonprofit email campaigns. Implementing email segmentation for success 1. The post Using Segmentation To Boost Engagement In Email Campaigns appeared first on Bloomerang.

email 90

email Campaign Gartner Beginner 90

DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. While you can keep email and website marketing separate and still see success, combining the two offers unmatched insights and results. Let’s get started!

Integration 52

Integration email Websites Strategy 52

Whole Whale

MARCH 15, 2023

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Are there different types of email marketing that I can add to my strategy?” Great question, but first, let’s explore what email marketing is and is not. What is email marketing?

email 75

email Difference Marketing Retention 75

Nonprofit Tech for Good

FEBRUARY 17, 2014

With 51% of email now being opened on a tablet or smartphone, nonprofits would be wise to redesign their e-newsletter as soon as possible. Long-standing e-newsletter design best practices such as a two or three-column-fixed layout, 12 point font size, and text-based links only are officially 51% less effective.

Newsletter 221

Newsletter Mobile Headline Learning 221

Pamela Grow

JANUARY 24, 2024

If yours is a smart nonprofit and you put your digital focus on email marketing, buckle up because changes are on the horizon from Google and Yahoo, and we’ve got the scoop. of all emails opened. Within my clients’ email lists, I typically find that Gmail and Yahoo users represent at least 50% of all emails on a list.

Yahoo 91

Yahoo Attention Google email 91

Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Start sending emails early on leading up to GivingTuesday to get your supporters excited about the opportunities it brings. Send a personalized “ Save the Date ” email to generate momentum and inform recipients of your campaign goals. .

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email Campaign Template Gift 128

Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Start sending emails early on leading up to GivingTuesday to get your supporters excited about the opportunities it brings. Send a personalized “ Save the Date ” email to generate momentum and inform recipients of your campaign goals. .

email 128

email Campaign Template Gift 128

Bloomerang

AUGUST 5, 2021

On June 7, Apple threw a huge curveball at email marketers everywhere. In a nutshell, Apple announced a new privacy feature which can prevent senders from knowing when a user opens their email. This means that when an Apple Mail user activates this new privacy setting, you may have no way of knowing if that user opened your emails.

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email Change gMail Rate 130

Media Cause

JULY 11, 2023

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? Automated email services for nonprofits are unsung heroes in achieving just that. Automated email services for nonprofits are unsung heroes in achieving just that. Why Automated Email Marketing?

email 52

email Service Marketing Metrics 52

Pamela Grow

JANUARY 13, 2021

My director of development & communications is giving serious thought to taking our hard copy newsletter and changing it to an e-newsletter. This change would leave many of our donors (without email addresses) in the dark when it comes to news and feel-good stories about the organization.

Newsletter 52

Newsletter Donor Retention Nashville 52

EveryAction

APRIL 6, 2015

Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. If your nonprofit is seeing less-than-desirable returns on the time and resources put into its newsletter, it may be that newsletters aren''t the best medium for your audiences.

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Newsletter Rate Open email 100