NonProfit PRO

JANUARY 10, 2022

There are a lot of effective ways to communicate with your peer-to-peer fundraising participants, such as social media, apps and push notifications, SMS and direct mail – to name a few. But email is still king.

email 290

email Fundraising Content Create 290

Nonprofit Tech for Good

FEBRUARY 15, 2025

In the summer and fall of 2024, Nonprofit Tech for Good used social media and email to promote the 15-question Online Donor Feedback Survey. Communication Preferences 33% of online donors say that email is the communication method most likely to inspire them to make a donation. Thank you to those who took the survey!

Communication 280

Communication Donor Online Giving 280

Nonprofit Tech for Good

FEBRUARY 23, 2025

How Salesforce is Powering Personal Giving Integrated Data: Salesforce provides a unified view of each donor, consolidating information from various sources, including giving history, website and text messaging interactions, event attendance, advocacy actions, and email engagement. Salesforce is the great equalizer. Dive deeper!

Personal 299

Personal Fundraising Nonprofit Donor 299

Nonprofit Tech for Good

JUNE 1, 2021

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 338

email Fundraising Stats Marketing 338

Fast Company Tech

MARCH 13, 2025

A Wisconsin appeals court ruled Wednesday that disabled people are not allowed to receive absentee ballots by email, overturning a lower court’s ruling less than three weeks before the April 1 election. The appeals court in August put the ruling on hold and no ballots were emailed ahead of the November presidential election.

Wisconsin 97

Wisconsin email Mail Statistics 97

NonProfit PRO

MARCH 9, 2022

So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).

email 356

email Communication Attention Audience 356

Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Well cover: Why is investing in email marketing for nonprofits worth it?

email 94

email Marketing Guide Nonprofit 94

NonProfit PRO

MAY 1, 2023

While an effective email strategy is a powerful magnet, it can also be a virtuous cycle of reciprocal care and feeding for prospects. Here are four email strategies to get your best fundraising results.

email 317

email Strategy Support Feeds 317

The MatrixFiles

JANUARY 18, 2024

2024 is shaping up to be THE year of safer email, starting with big email authentication policy updates from Google and Yahoo, which will take effect on February 1st, 2024. These policy changes will impact what email Google and Yahoo will accept and deliver to their users’ inboxes, in an effort to decrease spam and spoofing.

Policy 246

Policy email Google Spam 246

NonProfit PRO

APRIL 12, 2023

With data from nearly 1,500 nonprofits, nonprofit software provider Neon One has evaluated more than 37,000 email campaigns totaling more than 157 million individual emails for “The Nonprofit Email Report.” The new report provides a look at nonprofit email benchmarks for both large and small organizations.

email 264

email Evaluation Campaign Report 264

NonProfit PRO

JUNE 13, 2022

When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.

email 306

email Donation Strategy Marketing 306

NonProfit PRO

SEPTEMBER 21, 2023

When marketers think of their email newsletters, they may be placing too much emphasis on “news” and not enough on the “letter” aspect, and Ann Handley, chief content officer at MarketingProfs, sees this as an opportunity. Here are five email newsletter makeover tips that she shared.

Newsletter 299

Newsletter email Giving Tips 299

Nonprofit Tech for Good

OCTOBER 25, 2023

Email Strategy Only 68% of nonprofits utilize email marketing. Nonprofit Tech for Good Report ] Nonprofits sent an average of 60 email messages per subscriber in 2022, a 15% increase in volume from the previous year. [ Classy.org] 63% of nonprofits use personalization in their email marketing.

email 238

email Statistics Marketing Nonprofit 238

NonProfit PRO

JUNE 26, 2024

With new email marketing tools emerging, is it time to find new software for your organization? Here's what to keep in mind as you decide.

email 260

email Software Marketing Mind 260

NonProfit PRO

NOVEMBER 16, 2021

When it comes to timing of email communications for your peer-to-peer events, there are three big levers you can adjust. Let’s look at how peer-to-peer email timing levers vary for each event type. Timing also varies by type of event, which breaks down into four categories.

email 306

email Communication Time Fundraising 306

NonProfit PRO

FEBRUARY 23, 2024

Enhance the effectiveness of your organization's fundraising emails by spotlighting impact goals. Here are four tips to get started, and stand out from the crowd.

email 264

email Technique Nonprofit Tips 264

Bloomerang

NOVEMBER 22, 2024

To help you ride this massive wave of generosity, I’m answering your burning questions Q: How much email is too much email? A : The #1 thing I see that makes fundraisers feel cringey is the fear that they’re oversaturating their list with email. Open your email platform and tell me what your open rate is. They aren’t!

Problem 119

Problem Fundraising Mail Gift 119

NonProfit PRO

MARCH 15, 2024

A lot goes into a successful email campaign. Here are four ways to create an email call-to-action strategy that hooks your supporters.

Action 254

Action email Campaign Nonprofit 254

NonProfit PRO

DECEMBER 6, 2021

Email communications are most effective when you personalize the message, information and asks based on what you know about the audience. Segmentation is about talking to different audiences in different ways, depending on who they are and how they might be interested in your cause.

Audience 278

Audience email Tips Fundraising 278

TechSpot

JANUARY 16, 2025

Wino Mail is the creation of developer Burak Kaan Kse, who is upfront about the app being inspired by Microsoft's discontinued Mail and Calendar app. As the description states, "Wino Mail, built-in Mail app clone for Windows device families. It's a native mail client. Wino is not a web wrapper.

Mail 108

Mail email Calendar Web 108

Nonprofit Tech for Good

OCTOBER 15, 2022

Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after. For emails, your donate button should be eye-catching with short and clear text. For emails, your donate button should be eye-catching with short and clear text.

Campaign 340

Campaign Fundraising Tips Mail 340

NonProfit PRO

FEBRUARY 28, 2024

Data Axle Nonprofit announced the launch of new email data in the company’s robust omnichannel cooperatives, Apogee and DonorBase.

email 261

email Data Activities Active 261

TechCrunch

DECEMBER 14, 2023

Proton Mail finally has a native desktop app, rolling out now in beta for some users on Windows and MacOS.

Mail 118

Mail email Service Course 118

NonProfit PRO

OCTOBER 22, 2021

Establishing a strategy for your peer-to-peer fundraising email communications is critically important. But keep in mind that there’s no point in sending emails just to send emails. Of course, when you have a lot to do, taking time to think about strategy might seem like a luxury. They need a purpose.

email 264

email Strategy Fundraising Build 264

NonProfit PRO

DECEMBER 11, 2023

That’s why I am sharing a few bloopers in direct mail and emails that could have been prevented in the past few months. It’s that time of year again. The holidays are near and the year-end giving crunch is on.

Gift 299

Gift Mail email Giving 299

NonProfit PRO

APRIL 9, 2025

Email communications are vital to nonprofit fundraising and marketing, so here are four ways to make your emails more effective.

email 165

email Effective Nonprofit Tips 165

Bloomerang

NOVEMBER 21, 2024

October Collect testimonials, impact stories, videos, and pictures and use them to write ‘reporting back’ stewardship emails, postcards, texts, thank-a-thon phone scripts, or letters. Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices. Record relevant feedback/notes.

Calendar 111

Calendar Fundraising Gift Social Media 111

NonProfit PRO

OCTOBER 20, 2023

Postal Service customers who sign up for emails can get a digital preview of their mailbox. This means that prior to getting your mail piece, recipients can click on your link and start donating. With informed delivery, U.S. Here's how to use this service to your advantage.

Guide 289

Guide Mail Donation email 289

NonProfit PRO

MAY 31, 2023

Cherian Koshy of Merit America and Tim Sarrantonio of Neon One join the NonProfit Voice to discuss email benchmarks for the nonprofit sector.

Voice 240

Voice email Nonprofit Practice 240

NonProfit PRO

MARCH 4, 2025

When a new supporter enters your nonprofits community, a series of welcome emails can help you start off on the right foot.

email 204

email Help Donor Community 204

NonProfit PRO

FEBRUARY 4, 2022

But instead of sending out the usual text messages, emails and bulk flyers in the mail, there are outreach methods and engagement techniques that can enhance and improve response rates and hopefully fundraising totals. Once again, nonprofits can invest in marketing outreach efforts to raise awareness.

Marketing 303

Marketing Nonprofit Technique Mail 303

NonProfit PRO

MAY 25, 2022

And you do that by mailing and emailing them not necessarily more but smarter. When it comes to your fundraising, don’t be like Othello. He loved “not wisely.” You should do the opposite. Love your donors wisely. Here’s what to do.

Donor 296

Donor Mail email Fundraising 296

NonProfit PRO

NOVEMBER 15, 2023

You’ll raise more money this time of year than any other time. People often set aside a certain amount of money to give to friends, coworkers and nonprofits. If you want them to give to your nonprofit as well, it’s wise to be proactive.

email 298

email Fundraising Money Raise 298

Nonprofit Tech for Good

JUNE 6, 2020

1) The top three preferred methods of giving are online (80.5%), bank/wire transfer (18.6%), and direct mail/post (14.4%). of COVID-19 donors say that regular email communication about the impact of their donation is most likely to inspire them to give repeatedly to an organization. Of those, 93% said they are likely to do it again.

Stats 355

Stats Donor Survey Donation 355

Bloomerang

JULY 26, 2024

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? But I wonder if in the long run the ROI is better for direct mail than digital?

Mail 121

Mail Roles Digital Fundraising 121

sgEngage

NOVEMBER 13, 2024

Digital communication pieces Insights from your digital impact report can easily transfer over to other types of digital communication pieces , like online newsletters, email fundraising campaigns, and blog posts. Content from your digital report can inform your direct mail pieces, and in turn, they can act as a teaser for your full report.

Digital 111

Digital Impact Report Marketing 111

Bloomerang

OCTOBER 10, 2024

Your phone, email, and mailbox might be blowing up, too. To be clear, that advice is for nonprofits mailing direct mail and email appeals in battleground states and only covers the 14 days before the presidential election. Worth noting: we’re not in a swing state.) Still feeling nervous?

Fundraising 119

Fundraising North Carolina Guide Time 119