Media Cause

JULY 11, 2023

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? Automated email services for nonprofits are unsung heroes in achieving just that. Automated email services for nonprofits are unsung heroes in achieving just that. Why Automated Email Marketing?

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The Fundraising Authority

DECEMBER 11, 2020

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? See that big sign-up box for our newsletter on the top right corner? What are you doing with your current e-mail contact list?

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TechImpact

NOVEMBER 19, 2013

Did you know Millennials (1980s – 2000s) prefer to receive email from nonprofits over their smartphones versus social media? According to Achieve , nonprofits are missing great opportunities to engage donors via email. What will make them stop to read your nonprofit email over another’s? Acquire appropriate tools.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift. Additionally, create a space on the website to acknowledge tribute gifts.

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Pamela Grow

JUNE 28, 2023

It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. The numbers don’t lie! But what about reach?

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Nonprofit Tech for Good

OCTOBER 22, 2020

Gone are the days of list acquisitions and swapping of mailing lists. They are not places where individuals go first to seek out information about a cause or to make a donation. Very rarely will folks sign up for a newsletter from a newsletter sign-up form upon first glance. Far too often, I see groups that end here.

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sgEngage

FEBRUARY 17, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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email Communication Effective Fundraising 84

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!

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sgEngage

FEBRUARY 18, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Nonprofit Tech for Good

APRIL 3, 2022

Be Informed. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). your neighbors.

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Cloud 4 Good

MAY 5, 2022

All of us have experienced it: an inundation of emails that leaves us with email fatigue, prompting us to unsubscribe from a mailing list. An Email Preference Center (EPC) can contribute greatly to ensuring your prospects continue to receive the content they want from you, without bombarding them with unwanted communications.

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email Marketing Communication Template 82

NetWits

NOVEMBER 29, 2011

The same is true with your holiday email appeals. While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Ask for interests during the email signup process. When making a hard ask.

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Pamela Grow

JANUARY 18, 2021

Sarah writes: Our organization is overdue for creating a welcome email to send after someone joins our mailing list. Right now it’s just the standard message that comes with our email service provider (ConstantContact). Welcome emails have a 91.43% open rate. Welcome emails can create an 86% lift in unique open rate.

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Pamela Grow

MARCH 6, 2024

Perhaps it’s your first donor newsletter. Or maybe you’ve finally decided to work on your email welcome series. And she publishes a bi-weekly newsletter that I never miss (and never fail to learn a thing or two from). VeryGoodCopy is a newsletter about copywriting & creativity. Sign up for SOFII’s emails.

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Resource Newsletter Case Study Nonprofit 98

Bloomerang

JUNE 8, 2021

Part of knowing your audience will be identifying where they go for information; this will help you know where to place your focus. Direct mail or newsletter. It’s also where many consumers are seeking out connection and information. . Website and email. Direct mail and newsletters. Social media.

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Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information.

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Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to MobileCause , 90% of text messages are read within three minutes of being sent while only 24% of emails are being read at all. 10) Include a phone number and mailing address. in 2019 and accounts for 8.7%

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Get Fully Funded

AUGUST 19, 2024

By using the insights hidden in your donor information, you can fine-tune your marketing strategies. This treasure trove of information about donor behavior and preferences turns generic outreach into powerful, targeted communication. Communication channels are the mediums through which people prefer to connect and receive information.

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sgEngage

AUGUST 1, 2024

Did they respond to an email newsletter, or were they personally invited by your team? Double Down on Top Donor Channels With this information in hand, you can refine your approach for your current event. Custom Fields Using custom fields when guests purchase tickets is another excellent way to gather information.

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Nonprofit Tech for Good

FEBRUARY 1, 2021

What’s more, with social distancing and contact-free protocols likely to stick around for much of the year, an event website is even more important for communicating information, collecting registrations, and displaying sponsor recognition. Capture crucial donor and sponsor data. Easily promote your event to a wide audience.

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Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Your newsletter’s audience Who you should sent your newsletter to?

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Newsletter email Create Template 124

Get Fully Funded

AUGUST 23, 2012

Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. Yep, nonprofits are sending out selfish newsletters. Leave time for getting it printed and mailed, too.

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Get Fully Funded

AUGUST 23, 2012

Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. Yep, nonprofits are sending out selfish newsletters. Leave time for getting it printed and mailed, too.

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Newsletter Work Hints Relationship 89

Amy Sample Ward

MAY 17, 2011

Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! Email Campaigns: Know Your Audience and Get Results. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward.

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NetWits

DECEMBER 2, 2010

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email.

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Nonprofit Tech for Good

SEPTEMBER 10, 2013

The experience has made me acutely aware that access to information about trends in nonprofit technology, online fundraising, and social media often does not reach small NGOs – especially those in rural areas. It’s not for lack of desire or technical capability, but simply due to a block in information flow.

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Neon CRM

NOVEMBER 17, 2023

Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars. Upgrade Your Email Marketing Outreach Email marketing offers a fast (and cheap!) After all, 91% of all US consumers check their email daily. A good CRM will allow you to easily plan this out ahead of time.

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sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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Qgiv

SEPTEMBER 4, 2024

During this stage, you need to cast a wide net and gather as much information as possible, using various tools and platforms to identify potential donors. This can be accomplished through various methods, such as direct mail, email campaigns, phone calls, or in-person meetings.

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Bloomerang

JULY 26, 2022

And why is he sharing that information? He’s giving credit where credit is due, yes, but he’s also using that information to lead into more good news: Gates is planning to give “virtually all of [his] wealth” to the foundation. Sign up for their email newsletter. Where is this money coming from? That’s not all.

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Candid

APRIL 6, 2023

Create a dedicated campaign page Although peer-to-peer fundraising campaigns utilize personalized donation pages for your supporters, your nonprofit’s website is still the go-to source for all information about your cause and fundraising goals. That way, all visitors to your website can easily find key information about your initiative.

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Qgiv

AUGUST 9, 2023

Create a monthly giving program webpage A monthly giving program webpage provides donors with all the information they need to learn about your program’s impact and get involved. Offering this information in one central location helps spread awareness and interest in your program. Send a personalized welcome packet.

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Relationship Donor Gift Retention 52

Blue Fox

OCTOBER 1, 2021

Inform, guide, motivate, and recognize your board members and watch them become your fundraising heroes! Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? And don’t forget to shoot us an email and let us know how it’s going. Fall is in the air.

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Nonprofit Tech for Good

MARCH 18, 2013

e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. Online Advocacy :: Another technology that launched in the late 90′s was the ability to sign online petitions and send emails to members of Congress.

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Qgiv

AUGUST 29, 2023

With over 100 million users, ChatGPT learns more information and writing styles to provide superior responses. To get the most out of ChatGPT, you need to be as specific as possible without sharing sensitive information. Add any extra information you can when using ChatGPT prompts improve your emails and appeals.

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Bloomerang

NOVEMBER 3, 2023

Would a mention in our quarterly newsletter be appropriate? You may want to set a threshold over which you also mail a card if the gift is $100+, $500+, or whatever amount seems above average for your organization. Put it where it’s most likely to be seen (for example, annual report; program; newsletter; website).

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Allegiance Group

OCTOBER 3, 2022

When you prioritize donor retention when planning and executing your overall fundraising efforts, you gain opportunities to reactivate lapsed donors and build lasting relationships with new donors through direct mail and digital campaigns. Was it your warm and personal thank-you email? What is donor retention?

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