M+R

JANUARY 26, 2023

If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. The same thing applies to writing direct response email copy. And so that’s what this is: 22 email ledes that always work. 22 EMAIL LEDES THAT ALWAYS WORK!! That’s okay.

email 111

email Work Sound Hurricane 111

Whole Whale

NOVEMBER 12, 2023

You know the moment: You’re going through your mail when you catch the hint of a red envelope. Email marketing, design, and testing tool Litmus played to its strengths with its year-end email in 2016. Big Cartel’s 2015 Year-in-Review Email Focus on their accomplishments, not yours Don’t be like Taylor Swift.

Sound 52

Sound Review Organization Hints 52

Greater Giving

DECEMBER 12, 2022

Donors may not be as likely to give during the holidays because of their financial situation or other circumstances, so make sure you reach out to these donors by email and social media. You can’t help but notice the negative headlines this year. If you have a donor database, use it.

Retention 91

Retention Donor Support Giving 91

sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Hint: Don’t make them scroll through their inboxes—more on that below!) Did we set appropriate capital campaign goals with our board?

Campaign 59

Campaign Tools Phase Accessibility 59

Nonprofits Source

JANUARY 23, 2023

Hint: If you can’t set aside some time each month to check on your account, a Google Grants manager can step in.) When accepted into Google for Nonprofits, you’ll receive an email from Google. From here, you simply wait for an email from Google. 5) Test different headlines and descriptions with RSAs.

Grant 52

Grant Google Guide Headline 52

Get Fully Funded

MARCH 14, 2022

Plus, if you use your domain name in your email (which you should!), It gives a person the essence and hints about the work the organization does. You can also emphasize your headlines and key phrases by bolding them, increasing the font size, and capitalizing the letters. Colors: Colors are so important. They invoke a mood.

Profit 124

Profit Websites Build Work 124

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Ideally it will appear in the headline on your homepage, but don’t stop there; follow charity: water´s lead and weave it into other parts of your site, your social media messages, blog posts and your explainer video. They do it on Facebook, Twitter and Instagram as well as on their blog, their website and in their email marketing campaigns.

Charity 131

Charity Lesson Marketing Digital 131