Nonprofit Tech for Good

OCTOBER 18, 2024

It’s not just about sending an email—it’s about sending the right message at the right time to the right person. Wealth Screening: Focus on High-Value Donors Wealth screening identifies major gift prospects by analyzing financial assets, property ownership, and other wealth indicators.

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Nonprofit Tech for Good

MARCH 24, 2025

Your team spends hours bringing new supporters through the door, only to watch too many quietly leave after their first gift. According to Rachel, “Every step you remove from the donation process increases the likelihood a donor will complete the gift.” Donor retention can feel like a never-ending cycle. Just by asking.

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Retention Donor Strategy Nonprofit 246

Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Well cover: Why is investing in email marketing for nonprofits worth it?

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Nonprofit Tech for Good

JANUARY 29, 2022

And while stock gifting has been limited either by lack of awareness among potential donors or a painstaking process, the prize for nonprofits is enormous. “If As a result, pre-tax stock gifts are generally much larger than after-tax cash gifts. Non-profits don’t have to be experts in stock gifting,” Latham said. “We

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Gift Nonprofit Profit Donation 343

CauseVox

DECEMBER 9, 2024

You know that email marketing is one of the best ways to reach out to this target audience, but so does every other nonprofit. Youve probably noticed that the number of emails you receive from nonprofits tend to ramp up around November. In fact, 47 percent of email recipients open an email based solely on its subject line.

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email Fundraising Spam Donor 81

sgEngage

OCTOBER 23, 2024

He was a donor to one of our charity clients and we had talked about the possibility of gifting assets to reduce or eliminate tax liability. Many situations can indicate a donor’s readiness to discuss end-of-year gifts of assets. How, then, should you talk about year-end gifts of assets? The call came on December 2.

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Double the Donation

APRIL 3, 2025

Matching gift programs present an incredible opportunity for nonprofits to maximize donations without asking donors for additional contributions. However, many organizations miss out on these funds simply because donors are unaware of their employer’s matching gift programs. Thats where well-crafted matching gift emails come in.

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Nonprofit Tech for Good

APRIL 13, 2025

At face value, AI appears to be a gift from the fund development and marketing gods. Tools like ChatGPT or Google Gemini can write donor emails, generate social media captions, or brainstorm fundraising themes instantly producing new material in response to prompts. But whats the reality? It is essentially a vast rearview mirror.

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NonProfit PRO

DECEMBER 11, 2023

That’s why I am sharing a few bloopers in direct mail and emails that could have been prevented in the past few months. It’s that time of year again. The holidays are near and the year-end giving crunch is on.

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Bloomerang

FEBRUARY 3, 2025

The sample new donor cultivation timeline above incorporates personalized communication, like phone calls and notes, and regular communication, like email newsletters. Why personalization matters: A checklist for donor cultivation The greatest gift you can give a donor is the gift of feeling known by you.

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Bloomerang

NOVEMBER 22, 2024

To help you ride this massive wave of generosity, I’m answering your burning questions Q: How much email is too much email? A : The #1 thing I see that makes fundraisers feel cringey is the fear that they’re oversaturating their list with email. Open your email platform and tell me what your open rate is. They aren’t!

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Problem Fundraising Mail Gift 119

Mashable Tech

APRIL 14, 2025

Save up to $20: As of April 14, you can grab several tiers of Instacart gift cards on sale at Best Buy. Grab a $50 gift card for $45, a $100 gift card for $90, or a $200 gift card for $80. It's a hard deal to beat, which is why we were thrilled to see Best Buy offering discounts on three different Instacart gift cards.

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Bloomerang

NOVEMBER 21, 2024

What was our average gift amount? October Collect testimonials, impact stories, videos, and pictures and use them to write ‘reporting back’ stewardship emails, postcards, texts, thank-a-thon phone scripts, or letters. Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices.

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sgEngage

FEBRUARY 10, 2025

Employer matching gifts offer key advantages to nonprofit organizations, including increased individual donations, opportunities for additional corporate funding, improved supporter engagement, and more. If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Chances are, you’ve already made a good one with your donor because they’ve made their first gift to your organization. Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. Examples: Make a second gift. List of major gifts given today.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

In the timeline below, we tell you exactly when to send emails designed to cultivate a relationship with your new Giving Tuesday supporters. Why send this email? Subject line: Sofia, keep tabs on the impact of your gift by following us on social media. Why send this email? When is the Best Day and Time to Send Emails?

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Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. 3) Prioritize your email campaigns. .

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Trend Fundraising Digital Marketing 336

Bloomerang

OCTOBER 21, 2024

Wondering when to send your year-end fundraising emails ? Step 1: Show your donors the impact of their last gift! This doesn’t mean you’re asking too often—it means asking again before showing their first gift had an impact. Whether their last gift was for GivingTuesday or months before, you need to do more than just thank them.

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Donation Gift email Donor 102

NonProfit PRO

MAY 17, 2021

It’s often all squished into one humongous monthly email update. I see so many organizations with so much great content to share. Just think how much more exposure you’d get and how much more money you’d raise if you only broke it up in smaller chunks and spread it out over the month. .

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Communication Gift Nonprofit email 264

Greater Giving

OCTOBER 29, 2024

Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Email marketing is a powerful tool that nonprofits can leverage to reach supporters and maximize donations.

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Nonprofit Tech for Good

JULY 17, 2022

Even though monthly donors generally give smaller amounts on a per gift basis, the aggregate amount that they give over the course of a year almost always adds up to more. Revenue from recurring donations is far more predictable than revenue from one-off gifts. There’s no need for repeat solicitation with recurring gifts.

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Donation Nonprofit Gift Donor 355

CauseVox

JANUARY 20, 2025

It costs 200-300% more to attract new donors than it does to get a second gift. Youre also more likely to get larger gifts from donors who give over time, so youre making more money. Very simply, donor retention refers to the number (or percentage) of donors that return to give another gift in a specific time period.

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Nonprofit Tech for Good

NOVEMBER 19, 2022

By Kyle Brown , COO at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. DonateStock has ignited a conversation in philanthropy with their innovative approach to stock gifting. Why Stock Gifting? Donors can deduct the fair-market value of the gifted stock on tax returns.

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Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Some nonprofits even have monthly giving set as the default on their primary donation page which can increase your nonprofit’s number of monthly gifts by as much as 5.5% (also according to Blackbaud). in 2019 and accounts for 8.7%

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Nonprofit Tech for Good

SEPTEMBER 20, 2018

2) Only 14% of organizations prompt one-time donors to upgrade to a recurring gift during the donation process. Let me explain this one a bit, because I’m not just talking about having a checkbox on your donation page to make a gift recurring. If they wanted to give a recurring gift, they would’ve just clicked the checkbox.”.

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NonProfit PRO

MARCH 12, 2025

Here's how your unique email platform data can help uncover prospects and lead to better engagement and stewardship to grow your revenue.

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sgEngage

JANUARY 15, 2025

Major donors: Your nonprofit’s largest donors expect to be highly involved and updated often on how you use their gifts. Planned giving donors: Donors interested in planned gifts want to know more about your organizations long-term plans and how their donations will create a lasting legacy.

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Get Fully Funded

FEBRUARY 27, 2025

Unlike other forms of fundraising (most notably broad annual fundraising , which naturally gets more attention at year-end), building a consistent promotion strategy for planned gifts may pose a bigger challenge. When you send appeals for planned gifts later, supporters will be better primed to engage.

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Allegiance Group

JANUARY 7, 2025

Matching gift opportunities can double or even triple the donations you receive at the end of the year. We often see these during Giving Tuesday or year-end campaigns, but have you considered how matching gifts can accelerate your campaigns year-round? Lets look at the many benefits matching gifts can bring your organization.

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NonProfit PRO

JANUARY 31, 2022

How does your donor like to be communicated with? It’s not about how do you or your organization like to communicate — but how does your donor want to be communicated with, that best suits them? Knowing how your donor wants to engage will unlock a new level of relationship with them.

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Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

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Mashable Tech

MARCH 18, 2025

Amazon gift cards usually come with the starting balance printed on the physical card or mentioned in the email if you receive an eGift card. But what if you want to check the balance on a gift card that you previously redeemed to see if you have enough left over to splurge during the Big Spring Sale ? Select Gift cards.

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Nonprofit Tech for Good

DECEMBER 9, 2022

Major Gifts. Email Marketing and Customized Giving. Their contact and gift information is saved in your CRM, a thank you note and receipt are automatically sent, and you are ready to solicit donations again in the future. This type of donor may also donate to support special projects or programs on top of their recurring gift.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Email campaigns: Email remains a cornerstone of online fundraising.

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NonProfit PRO

OCTOBER 6, 2021

Within that, recurring donations continued to outpace one-time gifts despite the pandemic and email communications played a huge role in the success of online fundraising. One-time online giving grew 15.6% last year, according to the study.

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Nonprofit Tech for Good

JULY 21, 2019

The average online gift in 2018 was $96.40 Email Fundraising. Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits lose 20.18% of their email revenue ($92.8 Tribute Gifts.

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