Qgiv

NOVEMBER 2, 2023

Fundraising automation encompasses a plethora of ways to make the fundraising process easier for your organization—data collection, emails, receipts, and more! Besides freeing up time for your nonprofit, fundraising automation can also decrease the amount of time between donor interactions. Another perk is increased revenue.

Work 122

Work Fundraising Mail Integration 122

sgEngage

FEBRUARY 18, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

email 76

email Communication Effective Fundraising 76

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!

Mail 52

Mail Relationship Digital Donor 52

Bloomerang

OCTOBER 13, 2021

Here’s a scenario showing how calling a donor can inspire them to make an end-of-year gift. . They mention how your gift helped a person or solved a problem. Later, you get their end-of-year appeal in the mail or in your inbox. You mean to make a gift, but you get distracted and put it off until later.

Script 104

Script Phone Gift Examples 104

sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . Some of the most notable advantages to nonprofits from employer matching gifts include: Added fundraising revenue. Improved donor retention.

Gift 91

Gift Benefit Ratio Nonprofit 91

Kindful

MARCH 8, 2021

So why are you still doing the heavy lifting when it comes to email marketing ? The days of emailing your supporters one by one or spending hours sending thank you notes are gone. Here are the automated email examples we’ll cover: Welcome email. Happy birthday email. Donation anniversary email.

Relationship 98

Relationship Examples email Help 98

Qgiv

SEPTEMBER 2, 2024

Donor management software enables you to organize your donor information, track gifts, and strengthen your donor engagement. Matching gift software automates the process of your donors using corporate gift matching programs to double their gift’s impact. In fact, 67% of nonprofits use a CRM.

Software 98

Software Effective Nonprofit Collaboration 98

Neon CRM

MAY 16, 2024

For example, Neon CRM users can create groups based on gift size, initial donation type (online, direct mail, or in person), their level of engagement (one-time donation versus recurring donors, for example), or the campaign that prompted their gift. Did it say, “Thanks for the gift!” Want some help?

Donor 95

Donor Chicago Gift Children 95

sgEngage

JULY 16, 2024

Here’s how targeted appeals are working for us: Promoting matching gifts Focusing on a theme Experimenting with AI I am the Development Manager for After School Matters (ASM), a medium-large nonprofit that provides after-school programs for high school teenagers in Chicago. It seems self-evident, but it really does go a long way!

Fund 59

Fund Teen Work Mail 59

Saleforce Nonprofit

AUGUST 31, 2022

Myth 1: Getting to know prospects is manual work Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio.

Gift 52

Gift Strategy Amazon Digital 52

Neon CRM

SEPTEMBER 5, 2024

Nearly every social post, email, or direct mail piece you create for the big day will point people to this page. Adding a high-quality image to your donation form can help people visualize who they’ll help with their gift. If you can, include a picture similar to those you’re sharing on social media or in your emails.

Donation 90

Donation Build Images Gift 90

Everyaction

FEBRUARY 5, 2018

Click here for practical tips on improving your email program this year and here for an in-depth look at three reporting tools every nonprofit should have to improve their fundraising strategy.). In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. You started out in direct mail almost 17 years ago.

Mail 67

Mail Test Audience Tools 67

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

Statistics 97

Statistics Fundraising Metrics Mail 97

Bloomerang

APRIL 5, 2021

If you don’t have any money to spend on acquisition it makes sense you’d put your efforts into getting your inner circle to help you identify donor prospects since that is 100% free. . of gifts per year x Avg. gift amount = Lifetime Value. No fundraising is free. How can you measure where you get your best donors?

Donor 105

Donor Mail Gift Files 105

Bloomerang

FEBRUARY 13, 2023

On average, donor retention rates increase based on the average gift amount. For donors who give gifts under $100 the average retention rate is 25%. They are the foundation of sound stewardship which is genuinely acknowledging and thanking donors for their precious gifts of time and money. Photos typically catch more attention.

Donor 104

Donor Strategy Help Retention 104

Bloomerang

SEPTEMBER 14, 2022

Year-end Appeal Creative (inclusive of email and direct mail): 96% were writing their own appeals and not using a copywriter. 34% were only sending out 2-3 appeals (direct mail and email). For example, “Please use my gift now to help endangered polar bears in Antarctica and other imperiled wildlife.”.

Question 95

Question Fundraising Org Mail 95

Bloomerang

DECEMBER 13, 2022

When respected researcher Penelope Burk asked donors why they stopped giving, or why they gave less than they could, here are some of their responses : I didn’t receive any information at all after making a gift to a not-for-profit last year. What my friends and I talk about is how donors who make smaller gift are dismissed as unimportant.

Retention 111

Retention Donor Gift Nonprofit 111

Get Fully Funded

JUNE 11, 2023

If it’s already in process or in the mail, excellent work! Clean up your mailing list. A clean list , with the most current email and mailing addresses, will save you money and help you reach the right people fast. Don’t just mail or email a letter and hope to raise money. And good news! Plan it out.

Template 97

Template Fundraising Mail Nonprofit 97

Bloomerang

AUGUST 2, 2023

It’s a significant opportunity to increase your nonprofit’s planned gifts by making your donors aware of this. The easiest planned gift for your supporters to make is to leave a portion of their estate to your nonprofit as a bequest in their Will. Even if that gift is only 1% of a donor’s total estate, it can have a huge impact.

Giving 83

Giving Sample Gift Chapter 83

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed!

Money 98

Money Tips Time Mail 98

Bloomerang

AUGUST 27, 2021

There’s no substitute for this type of engagement if you want to inspire a donor’s most passionate and generous gift. For example, I was recently asked for a major gift after a year of being cultivated via email. The emails were very personal and very well done. I also received articles in the mail.

Personal 120

Personal Advice Mail Survey 120

Pamela Grow

MARCH 6, 2024

Or maybe you’ve finally decided to work on your email welcome series. Only to be interrupted by a notification on your phone for a new *free* webinar promising the latest in fundraising innovation (probably something AI-related). As an email subscriber, each week you’ll get a new “micro” essay about 1 principle or technique.

Resource 98

Resource Newsletter Case Study Nonprofit 98

Neon CRM

AUGUST 18, 2023

Giving and receiving gifts extends to others. In a season when many people are participating in gift-giving holidays, they’re inspired to give back to a worthy cause. For example, which email received the most clicks and why? Ask questions like: Have donors responded better to email over direct mail?

Campaign 98

Campaign Giving Tips Mail 98

Greater Giving

NOVEMBER 15, 2022

Make recurring gifts an option! Want more quick ways to improve your online giving page and encourage donors to complete their gift? Then feel free to choose one of our suggested publicity plans, or make your own! TIP: Encourage giving with a matching gift campaign! Email Marketing.

Fundraising 98

Fundraising Social Media Gift Sponsor 98

Bloomerang

FEBRUARY 27, 2024

It’s worth noting that a recent study by Philanthropy Daily found that 49% of lapsed donors who hadn’t made a gift in at least two years believe themselves to be current donors. According to Roger Craver, you have a 20%-40% chance of obtaining a gift from a recently lapsed donor. I’m not coming to you today to ask for a gift. (Of

Donor 84

Donor Rhode Island Gift Tennessee 84

Bloomerang

MAY 3, 2021

Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes). If they can’t come into the office, send them a bunch of sticky notes to write and mail back to you; insert these into the appropriate envelopes. If you feel you get too many gifts a day to do this, reconsider.

Action 129

Action Donor Tips Fundraising 129

Candid

NOVEMBER 30, 2022

So, consider creating a communications calendar from GivingTuesday through December 31 st and using email, snail mail, social media, telephone calls, and even SMS messages to connect with donors and remind them to give. For some of your donors, giving on GivingTuesday may not be the right time.

Tips 115

Tips Giving Fundraising Hype 115

CauseVox

SEPTEMBER 9, 2024

Here are some ways you can fundraise during year-end: Email “asks” A phone-a-thon Online crowdfunding campaign Peer-to-peer fundraising Direct mail pledges A one-day giving blitz such as GivingTuesday Virtual events Incorporate a matching grant Delegate Tasks: Once you set your goal and plan, it’s time to delegate.

Calendar 91

Calendar Fundraising Template Campaign 91

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

Mail 61

Mail Money Raise Tips 61

Qgiv

AUGUST 9, 2023

Boost program participation and engagement with the following strategies: Optimize your recurring gift calls to action (CTAs) A recurring gift or donation CTA is a button or form field that encourages donors to become recurring supporters. For example, you might send an email that says, “Welcome to Healing Hearts, Jeremiah!

Relationship 52

Relationship Donor Gift Retention 52

Whole Whale

MAY 23, 2022

Also, Dads can be notoriously difficult to find a gift for as there are only so many coffee mugs, golf balls, and ties one person can need. You can also donate an amount based on the Father’s age to personalize the gift more, and even have a little fun as a joke. For example, you could offer a free t-shirt for donations of $50 or more.

Donation 105

Donation People Ideas West Virginia 105

Allegiance Group

JANUARY 23, 2023

A series of letters, well-timed telemarketing efforts, and email reminders all work well for retention efforts. Take advantage of paid media, social media, and email. Integrate an email campaign with your direct mail appeal and follow up with a phone call based on donor value, if warranted.

Donor 52

Donor Mail Retention History 52

sgEngage

APRIL 17, 2024

Sometimes, one clever tweak is all it takes for dramatic results: Medecins Sans Frontieres (Doctors without Borders) had a 34% higher number of $250 gifts by setting the default option at $250 on the donation form. This also led to a 25% higher average gift amount.

Donation 105

Donation Online Canada Donor 105

Bloomerang

FEBRUARY 28, 2023

Memorial donations are gifts made in memory of someone who has passed away. There are a few reasons why your nonprofit may receive memorial gifts: The person who died supported your organization during their life and had a meaningful personal connection to your cause. What are memorial donations? Involve the honoree’s family.

Donation 108

Donation Management Tips Gift 108

Allegiance Group

MAY 20, 2024

When we asked respondents what changes they saw, we noticed six trends: Fewer Donors, Higher Average Gift Decrease in Donations Shift in Giving Patterns Increased Caution and Engagement Impact of External Factors Changes in Fundraising Strategies Let’s dig into each trend to see what nonprofits are saying about their donor behavior.

Trend 52

Trend Donor Guide Fundraising 52

Get Fully Funded

OCTOBER 19, 2021

For online donations, they should get an automatic thank-you email that doubles as a tax receipt. If they donate by check, you should send them a hard copy thank-you letter with tax information by regular postal mail, sent within two business days of when you receive their check. We are so grateful for your support!” .

Donor 130

Donor Ideas Gift Social Media 130

Bloomerang

JUNE 9, 2022

Therefore, you also probably have specific major gift fundraisers on your staff to communicate with these supporters. In this guide, we’ll cover some key information about how you can find your organization’s major donors and determine the right ways to engage them to solicit major gifts. Let’s get started. Who are your major donors?

Donor 106

Donor Gift Database Relationship 106