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#GivingTuesday Fundraising Bootcamp

Greater Giving

Hint: Make your mission tangible and specify how each donation will impact the cause, e.g. β€œ$20 can feed two families this holiday season.”. Email Marketing. Many organizations will send out emails a day (or a few days) before to remind supporters that Giving Tuesday is coming up, and then another email or two on the big day.

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150+ Creative Ways to Show Donors Appreciation

Nonprofit Tech for Good

Mention the donor in emails directly about the event they sponsored. Mention the donor in emails year-round relating to the program they supported. Mention the donor in a dedicated email blast or several. This can be 4 emails a year dedicated to sponsors who give the org $10K or more. Hint: It’s the XYY Soup Kitchen.”

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Email marketing analytics: help us track open rate, click-through, and donation conversions. So, start by picking a few meaningful data points for your organization, let’s say: social media and email marketing analytics. Website analytics: help us track donation page interactions and web traffic. Add a little incentive!

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

Yes, you have to think about what you’re doing when you send out emails, letters, and texts. Do they get a follow-up email (either automated or manually sent)? Step #2 – The Thank You Email After the donor sees a truly grateful message on their screen, what happens next? It’s critical to donor experience!

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point. If you landed on your organizations Instagram feed, would you be able to quickly tell what the mission is based on the videos/images posted in the grid?

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How to structure your nonprofit social media plan

Get Fully Funded

Here’s a hint: They want to know the inside scoop on what it takes to save bears or tutor kids or help homeless veterans. Many people scroll their social feeds and don’t turn the sound on. Ideally, you should build your social media platforms but also invite people back to your website to sign up on your email list.

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !). By spoon-feeding donors all the details they’ll need, you can significantly streamline the process and drive more match revenue for your cause.

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