Bloomerang

FEBRUARY 20, 2024

To inspire donor generosity and loyalty year after year, you must stop sending stale thank-you letters and having hollow donor experiences, and start thinking of creative ways to go above and beyond to provide donor service and experiences that are “ unexpectedly” pleasurable and memorable. Leave a voicemail if they don’t answer.

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Experiment Donor Script Delicious 80

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Matching gifts are truly the social benefit sector BOGO. Raise one gift, get the second gift free!

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Gift Practice Companies Benefit 99

sgEngage

FEBRUARY 17, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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email Communication Effective Fundraising 84

Bloomerang

MARCH 13, 2023

I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.

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email Communication Mail Nonprofit 77

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Your email thank-you should arrive immediately after a donation is made online. Send your thank-you quickly.

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Gift Donor Language Video 119

Qgiv

NOVEMBER 2, 2023

Fundraising automation encompasses a plethora of ways to make the fundraising process easier for your organization—data collection, emails, receipts, and more! By automating thank-you emails and other interactions to get to your donors quicker, you can increase your donor retention rate, ultimately boosting your fundraising efforts.

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Work Fundraising Mail Integration 122

Get Fully Funded

JANUARY 24, 2024

But your staff members can’t always afford to spend time writing emails to donors on top of their other responsibilities. That’s where email automation comes in. By automating your basic email needs, you can engage donors more efficiently. What is Email Automation? Then, sit back and let your automatic emails do the work.

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Relationship email Donor Wisconsin 59

Bloomerang

APRIL 6, 2021

This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. What are the benefits of using direct mail in a multi-channel approach? Direct Mail.

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Mail Channel Strategy Fundraising 64

sgEngage

FEBRUARY 18, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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email Communication Effective Fundraising 76

Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Some nonprofits even have monthly giving set as the default on their primary donation page which can increase your nonprofit’s number of monthly gifts by as much as 5.5% (also according to Blackbaud). in 2019 and accounts for 8.7%

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Practice Donation Paypal Badge 363

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!

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Mail Relationship Digital Donor 52

Saleforce Nonprofit

AUGUST 31, 2022

Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio. An ask too high and you might miss a gift entirely.

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Gift Strategy Amazon Digital 69

Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. When it comes to online giving, donors don’t have to stress about being there in person or mailing in their support.

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Donation Digital Online Giving 189

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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Retention Communication Donor Strategy 106

Saleforce Nonprofit

AUGUST 31, 2022

Myth 1: Getting to know prospects is manual work Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio.

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Gift Strategy Amazon Digital 52

Neon CRM

SEPTEMBER 5, 2024

Nearly every social post, email, or direct mail piece you create for the big day will point people to this page. Adding a high-quality image to your donation form can help people visualize who they’ll help with their gift. If you can, include a picture similar to those you’re sharing on social media or in your emails.

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Donation Build Images Gift 92

sgEngage

JULY 16, 2024

Here’s how targeted appeals are working for us: Promoting matching gifts Focusing on a theme Experimenting with AI I am the Development Manager for After School Matters (ASM), a medium-large nonprofit that provides after-school programs for high school teenagers in Chicago. It seems self-evident, but it really does go a long way!

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Fund Teen Work Mail 59

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Aaron knows that by creating a donor experience that goes beyond one transaction, you can inspire a deeper connection that will impact your mission for years to come.

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Feeds San Antonio Donor America 88

Double the Donation

JANUARY 28, 2022

By offering them an employee giving experience that prioritizes their wants and needs and is as simple a process as possible! According to matching gift research , 78% of individuals eligible for corporate giving programs are completely unaware. Direct mail. Recurring gifts. Provide employees with ample ways to give.

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Experiment Giving Guidelines Gift 52

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. She’s got over a decade of experience. It is not too late to raise major gifts this year.

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Gift Video Calendar email 115

Pamela Grow

AUGUST 2, 2023

While you might want to imagine your organization sending out one or two emails resulting in a widely successful year-end, all the research shows the unlikelihood of that happening. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” For direct mail, always think package, not letter.

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Free Fundraising Mail Nonprofit 88

Everyaction

FEBRUARY 5, 2018

Click here for practical tips on improving your email program this year and here for an in-depth look at three reporting tools every nonprofit should have to improve their fundraising strategy.). In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. You started out in direct mail almost 17 years ago.

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Mail Test Audience Tools 67

Bloomerang

JUNE 25, 2024

Many nonprofits experience “ summer slump ” – and it’s not just about incoming revenue. How easy is it to find your donation page and make a gift? Review your recurring messages, like thank-you emails and welcome series. Look at your recent emails and direct mail to donors. If so, you’re not alone.

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Fundraising Survey Volunteer Gift 105

Nonprofit Tech for Good

NOVEMBER 20, 2021

electronically or via regular mail). For instance, if a local Italian restaurant donated a gift card but it’s only open for delivery, disclose this in the item restrictions field. For example, if you work at an animal shelter, ask local pet stores or boutiques for grooming gift certificates, dog and cat toys or pet sitting services.

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Virtual Personal Tips Online 247

Qgiv

SEPTEMBER 2, 2024

Donor management software enables you to organize your donor information, track gifts, and strengthen your donor engagement. Volunteer management software streamlines your volunteer recruitment, scheduling, and communication for a better volunteering experience. In fact, 67% of nonprofits use a CRM.

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Software Effective Nonprofit Collaboration 98

Bloomerang

NOVEMBER 13, 2023

If you aren’t segmenting, these four unique recipients would all get the same exact appeal: Can you imagine making a gift and then immediately receiving another ask? Step 1: Use actual names At the most basic level, start by using a donor’s first name in the email or letter. You can experiment with ascending or descending order.

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Idaho Personal Money Raise 105

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed!

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Money Tips Time Mail 98

Neon CRM

AUGUST 11, 2023

If those new donors never make a second gift, that return on your investment won’t grow. But, if you can inspire new donors to give a second $50 gift, you’ll net $60 instead of $10. Giving from individual donors is down , which means organizations are increasingly relying on gifts from major donors. Through direct mail?)

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Retention Donor Gift Template 98

sgEngage

APRIL 17, 2024

They demand the online giving experience to be nearly instantaneous, easy, secure, personalized, mobile-friendly, and reflective of your brand and mission. This also led to a 25% higher average gift amount. You’re expecting a lot from your donation form. On the giving side, donors also are expecting a lot from your donation form.

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Donation Online Canada Donor 105

Neon CRM

AUGUST 18, 2023

Giving and receiving gifts extends to others. In a season when many people are participating in gift-giving holidays, they’re inspired to give back to a worthy cause. For example, which email received the most clicks and why? Ask questions like: Have donors responded better to email over direct mail?

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Campaign Giving Tips Mail 98

Bloomerang

FEBRUARY 9, 2022

Maybe you’re afraid you’ll offend them by sending too many emails. Let’s say you had a mail merge snafu that messed up your donors’ names and addresses. First, she quickly acknowledged the mistake in a personal follow-up email and postcard. Many promptly mailed in their checks using the reply device, while others gave online.

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Donor Mail Gift Language 134

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions.

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Guide Fundraising Mail Metrics 52

Bloomerang

DECEMBER 13, 2022

When respected researcher Penelope Burk asked donors why they stopped giving, or why they gave less than they could, here are some of their responses : I didn’t receive any information at all after making a gift to a not-for-profit last year. What my friends and I talk about is how donors who make smaller gift are dismissed as unimportant.

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Retention Donor Gift Nonprofit 114

Greater Giving

NOVEMBER 15, 2022

Make recurring gifts an option! Want more quick ways to improve your online giving page and encourage donors to complete their gift? Here are 5 Ways to Improve Your Online Donation Experience. Here are 5 Ways to Improve Your Online Donation Experience. TIP: Encourage giving with a matching gift campaign!

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Fundraising Social Media Gift Sponsor 98

Bloomerang

NOVEMBER 3, 2023

Dear What’s Enough, Congrats on receiving more tribute gifts, and good on you for considering the best ways to recognize the generous supporters who refer these gifts to you. Immediately if the gift is made online. Immediately if the gift is made online. This is what I call the “ Three ‘P’s’ of Thanking. ”

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Donor Gift Charity Newsletter 95

Bloomerang

APRIL 5, 2021

of gifts per year x Avg. gift amount = Lifetime Value. Example: If your average donor has been on file for 5 years, gives an average of 3 gifts per year, with an average gift amount of $25 then their lifetime value is $375. [5 Do we have a cultivation plan and revenue goal for our major gift donors? .

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Donor Mail Gift Files 107

Allegiance Group

AUGUST 1, 2024

Say you mail an appeal to your donors. These adults were raised by parents who balanced their checkbooks and paid bills by mail, habits that many of them likely continue. Yet they also lean toward digital solutions, like credit card payments and recurring gifts, that make things easier. They may not even own a checkbook.

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Generation Giving Children Game 59