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What I Learned From @nancylublin About #dataonpurpose

Beth's Blog: How Nonprofits Can Use Social Media

Another example was to help Youth Homeless Shelters. They interviewed them and found out that homeless teens want one thing – jeans. Kids learned about homelessness. In August 2013, they sent an opt-in text message to area codes in El Paso and Chicago. Moms were happy that kids were cleaning out their closets.

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