Sat.Jun 25, 2022 - Fri.Jul 01, 2022

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Direct Mail or Email? Win Over Donors With Both Channels

NonProfit PRO

Despite being a frequently debated topic, there is no "versus" between direct mail and email. Each is an indispensable partner to the other. Regardless, it's essential to approach them differently with your writing.

Mail 288
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Don’t Be Afraid to Move the Rug! Seven Steps for Organizational Excellence

.orgSource

Consultants see everything—from organizations that make Dunder Mifflin look like a tight ship to associations that could teach us a thing or two. We focus attention on what the most successful groups do right. At.orgCommunity’s June 9 Innovation Summit, Kevin Ordonez,orgSource President and Managing Director of Digital Strategy, and I gave a presentation […].

Teach 221
professionals

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Level Up Your Association’s Marketing with Analytics

Association Analytics

The post Level Up Your Association’s Marketing with Analytics appeared first on Association Analytics.

Analytics 321
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Dissecting George Silverman: Why Word-of-Mouth Marketing Is Important

Association TV

This is the last article you’ll ever need to read on word-of-mouth marketing, trust me.

Marketing 281
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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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A Social Fundraising Evolution: Content Creators Influence Giving Behaviors

NonProfit PRO

There are new ways to engage supporters using Facebook and Instagram messenger, where supporters never leave the platform. Applying traditional cultivation and coaching methods via in-channel conversations, nonprofits are raising revenue, driving repeat action, and nurturing relationships with new supporters.

Content 278

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Level Up Your Association’s Marketing with Analytics – 7/6/22

Association Analytics

The post Level Up Your Association’s Marketing with Analytics – 7/6/22 appeared first on Association Analytics.

Analytics 169
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Dissecting George Silverman: Why Word-of-Mouth Marketing Is Important

Association TV

Word of mouth cuts out all the middle people — creators, experts, advertisers — and communicates the product experience from existing user to prospect.

Marketing 156
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Practice Is the Road to Perfection

NonProfit PRO

Today, there are so many more ways now to engage with and ask donors in any and all channels and media that you have a lot more opportunities to practice your messaging and asks, so that it will ultimately become absolutely perfect.

Practice 278
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The Ultimate Guide to Nonprofit Budgets

Wild Apricot

Running a nonprofit is a lot like learning to juggle—exciting as the skill is, it’s harder than it looks! If you’re looking for a way to keep all those balls in the air, nothing is more valuable than a foolproof nonprofit budget.

Guide 161
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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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Why members should have a seat at the leadership table

Nimble AMS

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. .

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Is a “culture of service” harming nonprofit professionals?

Charity Village

This article is an excerpt from Conscious Service: Ten Ways to Reclaim your Calling, Move beyond Burnout, and Make a Difference without Sacrificing Yourself (Hazelden Publishing, Publication Date: April 2022) and is reprinted with permission. The role of workplace and community culture has become a major focus in discussions about organizational development and effectiveness.

Culture 117
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4 Stewardship Essentials to Inspire Your Annual Givers

NonProfit PRO

Annual giving is the bread and butter of many nonprofits' operations, and with these stewardship strategies, you can maximize your own annual revenue.

Strategy 290
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19 Effective Nonprofit Accounting Software Tools

Wild Apricot

Nonprofit accounting can get complicated , especially for organizations using outdated systems.

Tools 167
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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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Choosing a CMS: 3 Tips for Your Nonprofit

Top Nonprofits

A strong nonprofit website engages supporters, educates visitors about your mission, and accepts online donations. Since your website is such a vital component of your online outreach strategy, you’ll need to choose the right content management system (CMS) to build and manage it. You may be considering revamping your website by migrating it to a new system or creating a brand new site from scratch.

Drupal 101
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Understanding the New Vision + Vocabulary of Marketing Cloud

Cloud 4 Good

Salesforce recently shared its vision for the next generation of Marketing Cloud, one that would help service teams and marketers create more personalized experiences that drive lifelong customer relationships. The overarching goal of this next phase is to humanize the customer experience with new AI-powered conversational intelligence, mobile offline access, and innovations to the Customer Data Platform. .

Marketing 101
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How to Get Your Next Corporate Partner for your Nonprofit

NonProfit PRO

Oftentimes, to succeed in starting new corporate partnerships, a development team must overcome a lot of rejection. For this reason, it's best to use a company's "side door." Here are some strategies on how to get started.

Companies 256
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Engage, request, repeat: The proven formula for retaining donors

Candid

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support.

Donor 111
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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5 Best Practices for Building a Nonprofit Annual Operating Budget (with Template!)

Blue Avocado

There are as many forms of nonprofit budgets as there are forms of organizations. Unlike financial statements, which have some rules and guidelines according to accounting standards, the same level of industry-imposed standardization for budget documents and formats doesn’t really exist. While it’s true that the look of the budget should vary according to the […].

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How to Design A Crowdfunding Page That Boosts Outreach and Donations

Donorbox

Crowdfunding is an affordable way for new as well as established nonprofits to raise hundreds, even thousands of dollars. There are many benefits to starting a crowdfunding campaign, including sharing your organization with a new audience and quickly raising money to meet your fundraising goals for an upcoming project. This article delves deeper into how […].

Design 98
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The NonProfit Voice Ep 65: Discover Giving Trends by Analyzing Your Donor Data

NonProfit PRO

In this episode of The NonProfit Voice Tech Series, Mark Becker is joined by Maria Shanley at Second Harvest Food Bank of Central Florida and Abby Jarvis at Neon One, to talk about data. They explore how nonprofits should analyze data and trends in giving, as well as exploring a nonprofit's donor segments and demographics in order to better engage donors.

Voice 246
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The Secrets of Nonprofit Storytelling: Social Media, Staffing Issues, & Beyond

DonorPerfect

We handpicked industry experts to lead virtual sessions on nonprofit storytelling techniques that promote fundraising growth and success. Even though the conference is over, there’s enough value in these sessions to influence your campaigns for years to come, and we want to share as much of our speakers’ knowledge as possible. Here are highlights from Read More ».

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Empower Your Nonprofit With Effective Payroll & HCM Services

Managing a nonprofit involves many challenges, but payroll and HR shouldn’t be among them. Our guide, "A Buyer’s Guide to Payroll & HCM Services," helps nonprofits choose the best provider. Efficient payroll services ensure timely, accurate payments, vital for maintaining staff and volunteer morale. Compliance support helps navigate complex labor laws and avoid costly fines.

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How To Lead With Heart

Eric Jacobsen Blog

Those who lead with heart consistently have discussions with their teams about their unexpressed needs, fears, desires, gifts, and sense of purpose , explain the authors of the timely and compelling new book, Leading With Heart. CEO coaches and authors John Baird and Edward Sullivan share that anyone can learn how to make an authentic connection with their teams in order to drive better outcomes.

Gift 97
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How to Integrate Donorbox with Airmeet | Step-by-Step Guide

Donorbox

Virtual fundraising is a must in today’s landscape. A virtual fundraising event is a fundraising event that is hosted virtually or online through live streaming, virtual summits, virtual donation drives, and more! Virtual events are becoming increasingly popular and a suitable way for fundraisers to meet donors where they are and raise money online.

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New Research From OneCause Examines Evolving Social Donor Expectations

NonProfit PRO

OneCause released findings from its latest research, "The Giving Experience Study." Findings provide insights from social donors who gave to fundraising events over the past year and include what motivates them, when and how they will be comfortable returning to in-person events, and what influences repeat donations.

Research 246
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11 Nonprofit Graphic Design Tips to Help You Stand Out

Top Nonprofits

What is Nonprofit Graphic Design? Every nonprofit, from the Gates Foundation to a startup organization that operates out of a garage, has a story. This story is the most powerful tool you have in your arsenal to get people to support your cause. Since the advent of the digital age, virtual communication has become nonnegotiable for pandemic-era fundraising and connecting with donors.

Design 97
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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.