Sat.Jan 08, 2022 - Fri.Jan 14, 2022

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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. This can bring an additional 60,000 new, targeted visitors to your website each year. While there are program requirements, as long as a nonprofit continues to meet these eligibility requirements, there is no end to the period which they will receive these

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How to (Finally) Make Analytics a Priority

Association Analytics

The post How to (Finally) Make Analytics a Priority appeared first on Association Analytics.

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professionals

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Focus on Millennial Donors at Your Peril

NonProfit PRO

Millennials are changing the face of business and they will change the face of philanthropy — eventually.

Donor 290
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Ready to Declutter Your Digital Life?

The MatrixFiles

It’s a new year and with a new year comes new year’s resolutions. Many of us resolve to tidy up our closets and garages. This past holiday season, I decided to declutter my digital life. Here’s what I ended up doing: Cleared my Email. I have unlimited storage in Gmail, which is a good thing and a bad thing. To be honest, I had a lot of unread emails, mostly promotional and social emails, but still.

Life 246
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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Start-up Marketing: How To Do It Right

Byte Technology

A start-up is the most challenging and rewarding project for a marketing agency. With their business plan in hand, Flourish Medical + Wellness came knocking on our door (virtually). We were asked to design and develop a website and create a strategic marketing plan. They had a very clear vision, which is so helpful. They also had a few branding elements like a logo, color scheme, tagline, and business card.

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Tips for Creating Compelling Peer-to-Peer Fundraising Email Content

NonProfit PRO

There are a lot of effective ways to communicate with your peer-to-peer fundraising participants, such as social media, apps and push notifications, SMS and direct mail – to name a few. But email is still king.

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How to Use Data to Support your Strategic Goals

Association Analytics

The start of a new year is a time many organizations revisit their strategic goals to make sure their teams’ initiatives for the year are aligned with those goals. Unfortunately, a common output of this exercise is the realization that your entire organization isn’t on the same page and that somehow the goals got lost in translation from the board level down to those executing the tactics.

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Teen hacker gains remote control of over 20 Teslas

TechSpot

Nineteen-year-old IT security specialist David Columbo reported in a Twitter thread Monday and Tuesday that he gained complete control of over 25 Teslas in 13 countries without their owners knowing. He doesn’t want to disclose exactly how he did it until he reports the vulnerability to the non-profit Mitre.

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Tesla delays Cybertruck to early 2023, says report

The Verge

Photo by FREDERIC J. BROWN/AFP via Getty Images. Tesla has never been fantastic at meeting deadlines, so it’s not too surprising that the company’s ambitious electric pickup — the Cybertruck — is running a little late. Recently, reference to a 2022 production schedule was scrubbed from its website, and Reuters is now reporting that production of the vehicle won’t begin until the first quarter of 2023.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Reverse Board Inaction With Informative Reports 

NonProfit PRO

During the meeting — and this may be the only activity that happens at the meeting — there will be reports. Sometimes it feels like one report after another with an occasional question thrown-in and some member moving, and then the board votes to accept the report. And then, the meeting is over. Is this what you really signed up for?

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Bolt raises $709M at an $8.4B valuation to expand its transportation and food delivery super app

TechCrunch

Economies of scale are an essential cornerstone for on-demand companies, and to that end one of the hopefuls in the space has raised a big round to grow its business. Bolt — the startup and app of the same name that operates on-demand ride hailing, shared cars and scooters; and restaurant and grocery delivery — has raised €628 million ($709 million at current rates), at a valuation of €7.4 billion ($8.4 billion).

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Humans are still significantly better at predicting the weather than AI

TechSpot

Despite all the progress that has been made in the realm of technology, AI, and machine learning, weather companies have not yet handed over the keys to their computer counterparts. While AI models, with the help of weather satellites like GOES-16 and 17, are capable of predicting minor weather changes.

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Open source developer corrupts widely-used libraries, affecting tons of projects

The Verge

Illustration by Alex Castro / The Verge. A developer appears to have purposefully corrupted a pair of open-source libraries on GitHub and software registry npm — “ faker.js ” and “ colors.js ” — that thousands of users depend on, rendering any project that contains these libraries useless, as reported by Bleeping Computer. While it looks like color.js has been updated to a working version, faker.js still appears to be affected, but the issue can be worked around by downgrading to a previous vers

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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$1.1B Raised on Nonprofit Giving Platform, Classy, in 2021

NonProfit PRO

Classy, a giving platform that enables nonprofits to connect supporters with the causes they care about, announced that its nonprofit customers collectively raised more than $1.1 billion on the Classy platform in 2021.

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The college esports scene is ready for a boom in 2022

Digital Trends

The collegiate esports industry could bring in close to 30 million viewers this year as universities double down.

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NASA's James Webb Space Telescope is now fully deployed

TechSpot

The 21-foot, gold-coated primary mirror had to be folded to fit inside the nose cone of the rocket that carried it to space. The maneuver came after several other critical spacecraft deployments including the unfurling of the five-layer sunshield, and completes the final stage of all major deployments.

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It fills me with glee that Canon printers now think Canon’s own toner is fake

The Verge

Sadly, not for consumer inkjets like this one. Printers are the worst. They’re unreliable, they guzzle reportedly $12,000-a-gallon ink , and their manufacturers have been known to use dirty tricks, scare tactics, and DRM to strongly encourage you to buy cartridges exclusively from them. But Canon is now getting a taste of its own medicine. Some of Canon’s own toner cartridges are now being detected as fakes — and they’re forcing the company to teach customers how to bypass its own DRM (via Techd

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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Strong Relationships Build Major Donor Fundraising Success

NonProfit PRO

As a profession, fundraisers constantly spend a great deal of money on training, education and consultants to learn various techniques to improve performance and results. One can never sit on their laurels.

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Yes, You Can Still Fundraise In January. Here Are 3 Ways To Get Started.

Bloomerang

Traditionally, January isn’t a very lucrative month for fundraising. Why? Donors who just made a donation to your nonprofit during the end-of-year giving season might not think you need another donation from them so soon after they made their last gift. They also might have stretched their budgets for holiday gifts and travel and don’t have as much to give as they would during other times of year.

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Developer nukes his extensively used JS libraries to protest corporate use without compensation

TechSpot

It appears that an open-source developer has intentionally fried two widely used javascript libraries. The commits to faker.js and colors.js caused programs using them to get stuck in an infinite loop.

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Google exec says Apple is ‘holding back’ customers who text

The Verge

On Saturday, Android boss Hiroshi Lockheimer accused Apple of “using peer pressure and bullying as a way to sell products ,” after a Wall Street Journal report revealed how US teens have turned Apple’s iMessage into a social status symbol that locks Android users out. Now, Lockheimer is taking a slightly less abrasive stance: the Google executive said Monday that “we’re not asking Apple to make iMessage available on Android.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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An Upward Cycle: Fending Off Donor Fatigue With Innovation

NonProfit PRO

Donor fatigue is a slow burn. Whether it manifests itself through a dwindling regular contribution, a shift in finances, a loss of inspiration, event support or an unforeseen reason, a once-enthusiastic financial contributor may come to a point where they’re just not as interested as they used to be.

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Why Fundraisers Should Offer People An Opportunity To Give

Bloomerang

Don’t think of yourself as a “fundraiser.” That sounds like it’s all about money. And money is one of the top taboo topics in our society. Think of yourself, instead, as a “ philanthropy facilitator.” That makes it about love. “Philanthropy” translated from the Greek literally means “ love (philos) of humanity (Anthropos).” . When you ask for a philanthropic gift you’re coming from a place of love , inviting donors to join you. .

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Nigeria’s SeamlessHR raises $10M to expand HR and payroll solutions across Africa

TechCrunch

Africa’s appetite for cloud computing software continues to increase as connectivity and bandwidth opportunities push boundaries. Per reports, the continent’s cloud computing industry coupled with the Middle East is expected to grow to $31.4 billion in 2026 from $14.2 billion last year. SeamlessHR , a Nigeria-based company that wants to help African businesses “leverage the continent’s greatest asset: abundant human capital” with its cloud-based human resources (HR) and payroll software, has rai

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Tesla’s ‘Full Self-Driving’ beta has an ‘assertive’ driving mode that ‘may perform rolling stops’

The Verge

Photo by Sean O’Kane / The Verge. Tesla’s Full Self-Driving (FSD) beta lets you choose from three driving “profiles” that dictate how the car will react to certain situations on the road. Each mode, “Chill,” “Average,” and “Assertive,” varies in terms of aggressiveness (and potentially safety). The feature was included in the October 2021 version 10.3 update , which was pulled two days after it started rolling out due to an issue with left turns at traffic lights.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.