Sat.Apr 06, 2019 - Fri.Apr 12, 2019

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. She is also the author of Courageous Communication: How Codependence Is Making Your Nonprofit Brand Boring and What to Do About It. Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website.

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How The #1 Pickleball Club Management Software Can Help Run Your Club Better

Wild Apricot

Hundreds of other clubs have already automated their administrative work with Pickleball Management Software. Learn how you can save hours on administrative work for your Pickleball club, and grow your association.

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Legacy Gifts: What They Are and How to Get Them

NonProfit Hub

Fundraising is quite the beast. It’s a sprawling, various, intricate process, and there are areas of it that nonprofits, especially new ones, tend to avoid. One of these areas is legacy giving, a type of donor-based fundraising that scares a lot of organizations, causing them to neglect it altogether. But it’s not that scary—at least it doesn’t have to be.

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How Care2's Campaign to #EndGunViolence Engaged Millions and Drove Real Change

Care2

In honor of the first anniversary of the Parkland shooting, Care2 recently launched a month-long integrated advocacy campaign to “#EndGunViolence” once and for all in America. The outcomes of the campaign surpassed expectations. By incorporating a unique and strategic combination of digital strategy, tactics and techniques, the Care2 team engaged millions of people around this critical issue via online petitions, social media and other digital channels.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Guest Post by Martin Djupdraet: Let the Decision Makers Do the Audience Research

Museum 2.0

This guest post is written by Martin Brandt Djupdræt , Head of research and presentation and a member of the management at the Danish open-air museum Den Gamle By (The Old Town). I met Martin last year at the MuseumNext conference. I was impressed by his commitment to putting visitors first - and his technique for inviting more of his colleagues to do so as well.

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[PODCAST] Growing Good with Graham Pansing Brooks

NonProfit Hub

Last month, Nonprofit Hub introduced its newest Hubcast series, Growing Good, at Cause Camp. In each episode, Nonprofit Hub executive director Randy Hawthorne and his co-host, Kyle Cartwright, chat with young social sector professionals about how they see the nonprofit industry adapting and evolving. We’ve been focusing heavily on our industry’s future in all of our content channels, and with good reason.

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5 Fundamental Website Design Tips for Modern Nonprofits

Donor Search

When you start to think about designing (or redesigning) your nonprofit website, you need to make sure to keep your main purpose in mind. That purpose is providing valuable content and a positive user experience for your constituents.

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5 Reasons Sponsors Ignore Your Emails

Connection Cafe

This article was originally published on The Sponsorship Collective website. Email is a fabulous tool to help warm up cold calls…except when it isn’t! I hear from clients and colleagues all the time that their e-mails are not producing results. They send out 1,000 emails and hear nothing back. I have had excellent results using email to help open doors and I see truly horrible examples of email marketing every day.

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How To Project A Professional Image

Eric Jacobsen Blog

From Jay Miletsky's book, 101 Ways to Successfully Market Yourself , here 10 tips for projecting an effective professional image : Discipline yourself to be positive and enthusiastic. In tense situations choose positive responses by maintaining perspective and getting along well with others. Acknowledge mistakes and shortcomings and learn how to correct them.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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[FREE WEBINAR] How to Use Mobile Messaging to Grow Your Nonprofit and Boost Fundraising

Nonprofit Tech for Good

Date: May 7, 2019. Time: 1pm EDT / 10am PDT. Presented by: Corey Blake , Digital Marketing Strategist, MobileCause. Leah Libolt , Senior Digital Marketing Strategist, MobileCause. Heather Kopec , Director of Annual Giving, Virginia Tech. With 96% of all Americans owning mobile devices, and 81% of U.S. adults owning smartphones, it’s imperative that nonprofits adapt to meet donors where they are and how they communicate.

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How Can Nonprofits Retain High-Performing Staff?

ASU Lodestar Center

posted by Kristin Harvey Fall 2018 Alumna, ASU Master of Nonprofit Leadership & Management. For nonprofit organizations to effectively serve their missions and be sustainable, they must invest in some of their most vital resources: their staff. Unfortunately, the data shows that 81 percent of organizations are without a retention program. The 2017 Nonprofit Employment Practices Survey results show that organizations’ top three greatest talent challenges are hiring qualified staff within limi

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6 Tips to Know Your Nonprofit Is Ready for Skilled Volunteers

Connection Cafe

As a nonprofit leader myself, I know how frequently social sector organizations are strapped for capacity. According to our research at Common Impact , most nonprofits spend only an estimated 2% of their budget to support key operations like marketing, technology or human resources, while peers in the corporate sector typically invest an average of 35% of their budget on these functions.

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How To Listen And Learn As A Leader

Eric Jacobsen Blog

In John Baldoni's book , The Leader's Guide to Speaking with Presence , he provides these tips for listening as a leader and learning as a leader: When Listening As A Leader : Look at people when they are speaking to you. Make eye contact. Ask open-ended questions, such as "Tell me about." or "Could you explain this?" Consider the "what if" question: "What if we looked at the situation like this?

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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The Power Of Five Percent More

Eric Jacobsen Blog

“Making small changes to reach big goals is the answer,” says entrepreneur and bestselling author Michael Alden in his book, 5 % MORE: Making Small Changes To Achieve Extraordinary Results. “If you just put 5% more effort into any aspect of your life, you will not only achieve your goals, you will surpass them,” he explains. “Far too often, people become paralyzed when they want to improve their lives, because the effort to reach their goals seems overwhelming,” adds Alden.

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How To Say I'm Sorry

Eric Jacobsen Blog

One of the most difficult words for anyone, leaders included, to say is, " sorry." Yet, the time will likely come when that's the word you need to say. Research shows that apologizing in a heartfelt way can help you reduce stress and alleviate guilt. In the position of needing to apologize? Do this: Apologize immediately. Say you are sorry. Take responsibility for the situation.

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How To Spot A Leader During A Job Interview

Eric Jacobsen Blog

The next time you are interviewing a candidate and you want to access their leadership skills, consider asking the candidate these questions: What personal qualities define you as a leader? Describe a situation when these qualities helped you lead others. Give an example of when you demonstrated good leadership. What is the toughest group from which you've had to get cooperation?

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How To Make Better Decisions

Eric Jacobsen Blog

The book, The Decision Makeoever , by Mike Whitaker presents a fascinating look at decision making and the importance of decision size and timing. As you read the book, you'll gain a better understanding of: The power of decisions Why we make bad decisions How to deal with bad decisions How to deal with regret How to take control of decision making How goals and decisions can help each other Perhaps the most significant part of the book is the author's perspective on goals. " Knowing your goals

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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3 Ways to Enhance Donor Stewardship with Technology

Connection Cafe

As stewardship professionals know well, strengthening and preserving relationships with the donors is essential to an institution’s success. In fact, over 50% of higher education institutions are focused on creating more impactful donor stewardship practices in 2019. Stewardship processes are multi-faceted and unique to each institution – there’s no “one size fits all” model.

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The sgENGAGE Podcast Episode 93: What You Need to Know about Persona-based Marketing

Connection Cafe

You’ve probably heard a lot about persona-based marketing. But do you really know what it is? What are personas, how do you develop them, and what do you do with them? And should your organization even be worrying about incorporating personas into its marketing efforts? (hint…probably). Rachel Clemens, chief marketing officer of branding and digital marketing agency Mighty Citizen, joins the podcast to talk about persona-based marketing can amplify a mission-driven organization’s marketing effor

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