Sat.Jun 01, 2024 - Fri.Jun 07, 2024

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10 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. The reports listed below are the nonprofit sector’s most useful research reports and 2024 editions reaffirm the growing power of monthly giving, the waning influence of organic social media, and that email marketing remains a tried and true method for online fundraising success. 1.

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How to Get Your Board on Board With Fundraising

NonProfit PRO

Here’s a recent success story of a development director who created and executed a five-year campaign. She got her board inspired to cultivate donor relationships and engage in their fundraising mission with these five steps.

professionals

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Is AI Coming for My Fundraising Job?

sgEngage

The sudden prevalence of AI is in many ways astounding. We heard mere whispers of its potential three years ago and now we find it present in almost every app, feature, and technology. As AI has become more and more ubiquitous in our day-to-day lives, corporations and nonprofit organizations alike have adopted AI to increase efficiencies and reduce manual work.

Job 89
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Practical Ways to Use AI For Grants

The NonProfit Times

You’ve heard that history tends to repeat itself and this also applies to technology. In 1994, the internet sparked both fear and excitement. Fast forward three decades, and perhaps you’re finding yourself both curious and anxious about artificial intelligence or AI. According to Margit Brazda Poirier, founder and CEO of Grants4Good , you might not be using AI; most nonprofits aren’t — citing lack of time and concerns about safety, privacy and ethics.

Grant 111
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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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Nonprofit Board Dynamics: A Guide for Executive Directors

Bloomerang

As an Executive Director, you know that the heart of your nonprofit isn’t just your cause—it’s also the people who govern and guide it. Your board of directors can be your greatest asset, propelling your mission forward with wisdom, resources, and passion. To keep this crucial team effective, here’s a step-by-step guide crafted specifically for nonprofit leaders like you, using insights and tools from Bloomerang to ensure your board remains as dynamic and driven as the day they joine

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Generalizing Your Mission Won’t Help Fundraising

NonProfit PRO

To fundraise for your organization effectively, you must be specific in your mission and define your audience to generate the right support.

More Trending

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Crafting a brand to support the brain tumor community

Big Duck

Related Content BrandsBlue EngineBuilding a brand for change CampaignsParent Project Muscular DystrophyEngaging the community to raise funds BrandsKeys to ChangeCreating clarity about vital community services BrandsThe Newark Museum of Art Attracting visitors with an updated vision and brand BrandsKeshetBuilding a brand for a thriving organization

Brain 105
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7 Creative Ways to Show Your Supporters They’re Valued

Pamela Grow

Trends for 2024 indicate a rise in AI for donor communications. However, these same trends also indicate that these AI-written messages, if poorly implemented, may alienate donors. After all, donors are unlikely to feel valued if they receive the same AI-created email from every nonprofit they support. This also means that 2024 is the year to stand out from the crowd by getting creative with your donor recognition strategy.

Support 100
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The 2024 Recurring Giving Report

NonProfit PRO

From 2018 to 2022, the average nonprofit’s recurring donor base grew 127 percent! Recurring donors are easy to retain, highly engaged, and deeply connected to the causes they love. If you want to expand your recurring giving program, this resource is for you. Download now to access benchmarks, donor insights, data-backed strategies, and advice from industry fundraising experts.

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Under Pressure: 2024 State of BC’s Non-Profit Sector Report

Charity Village

The 2024 State of BC’s Non-Profit Sector Report is the fourth installment in a series initiated by a partnership between Vantage Point, Vancouver Foundation, Victoria Foundation, City of Vancouver, United Way British Columbia, and Vancity Community Foundation. The report highlights the findings from the 2024 State of the Sector Survey of 558 nonprofits across British […] The post Under Pressure: 2024 State of BC’s Non-Profit Sector Report appeared first on CharityVillage.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Designing engaging and effective learning experiences 

Candid

For nonprofit organizations, which often have to meet urgent needs with limited resources, the importance of well-designed learning materials cannot be overstated. Whether you’re trying to equip your team with the latest fundraising techniques or preparing volunteers to tackle new challenges, the quality of your training materials will impact your organization’s effectiveness.

Design 101
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Appeals Court Rules Funding Process A Contract, Not A Grant

The NonProfit Times

The American Alliance for Equal Rights (AAER), a 501(c)(3) nonprofit “dedicated to challenging distinctions and preferences made on the basis of race and ethnicity,” according to the organization’s website, has standing to sue the Fearless Foundation an Atlanta-based nonprofit that provides business development grants, mentorship and tools to Black female entrepreneurs, affirmed.

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Cultivating High-Performance Culture Amid ‘The Great Exhaustion’

NonProfit PRO

The path through the Great Exhaustion lies not in groundbreaking strategies but in embracing foundational leadership practices.

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Use your arts degree to create a meaningful career in the nonprofit sector

Charity Village

Earning a degree in the arts is a great step towards creating a meaningful career in the nonprofit sector. For those of us who dedicate our careers to the nonprofit sector, we work to improve not only our communities but also the greater world around us. Similarly, those who study and work in the arts, […] The post Use your arts degree to create a meaningful career in the nonprofit sector appeared first on CharityVillage.

Arts 107
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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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Beyond job postings: How branding drives staff recruitment

Big Duck

Nonprofit hiring woes? Leverage your nonprofit brand to attract passionate candidates aligned with your mission. Supercharge your recruitment strategy now!

Job 105
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Postage Hikes Approved, USPS Warned On Discretionary Increases

The NonProfit Times

The Postal Regulatory Commission (PRC) has approved the base postage rate hikes proposed by the U.S. Postal Service (USPS). In doing so, however, the PRC urged the USPS not to take advantage of allowable discretionary increases. Under the terms of the new PRC order, First-Class Mail, USPS Marketing Mail, Package Services and Special Services classes rates would be allowed to increase by up to 7.755%, and the postage rates for Periodicals could jump by as much as to 9.754%.

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Leverage Youth-Led Social Fundraising to Empower Change

NonProfit PRO

Here are four ways to leverage the enthusiasm, tech abilities and perspectives of younger generations for the good of the nonprofit industry.

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How to Use QR Codes to Acquire New Donors

DonorPerfect

In an increasingly digital world, nonprofits are always seeking innovative ways to engage new supporters while streamlining the donation process. One tool that has gained traction with fundraising in recent years is the QR code. QR codes, short for Quick Response codes, provide a seamless way for donors to easily access donation forms and other Read More » The post How to Use QR Codes to Acquire New Donors appeared first on Nonprofit Technology & Fundraising Blogs.

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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What you need to do NOW to make sure your digital ads program is ready for election season

M+R

Read time: 5 minutes Okay. Don’t panic. We need to talk about election planning. We won’t say it’s too late to prep your ads programs for election and end-of-year season, but… it’s not NOT almost too late. Now — take a breath. We’ve got you! Let’s make a plan. We all know the media environment is going to be a chaotic hellscape saturated. Which is all the more reason to start now to ensure your ads program isn’t getting lost in the shuffle come September.

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How to Run a Silent Auction: 10 Simple Steps for Success

Bloomerang

From peer-to-peer fun runs to bake sales, there’s no end to the types of fundraising events your nonprofit can host. Planning events is one of the best ways to raise money for your mission, and donors love participating in them. In fact, 81% of nonprofit donors attend fundraising events. Silent auctions are a great fundraising event format if you want a unique way to engage your donors.

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Report: Community-Driven Change Leads to More Lasting and Equitable Impact

NonProfit PRO

A new report showed that funders striving for lasting and equitable impact should adopt a community-driven change approach.

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ADP Canada Happiness@Work Index: Happiness of workers in Canada takes a dive in May

Charity Village

The ADP Canada monthly Happiness@Work Index (“Index”) reveals workers are feeling less happy in May than last month and May 2023. Over half (59%) of workers in Canada surveyed report that the cost of living significantly impacts stress levels during the workday. The National Work Happiness Score for May 2024 is 6.6/10, representing a 0.2-point […] The post ADP Canada Happiness@Work Index: Happiness of workers in Canada takes a dive in May appeared first on CharityVillage.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Using data to make LGBTQ+ elders and their needs visible 

Candid

Direct services. Advocacy. Training. Technical assistance. For a large organization working in all four areas to improve the lived experiences of a traditionally marginalized population, achieving impact requires the application of evidence-based insights. SAGE (Advocacy and Services for LGBTQ+ Elders) is the only national organization dedicated to addressing issues related to LGBTQ+ people and aging.

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The Psychology Behind Giving: Motivating Members to Become Donors

Bloomerang

Understanding what flips the switch for your members to transform them from participants to passionate donors is the key to boosting your fundraising efforts. But it’s important to understand that motivating members to become donors is not just a financial ask but an emotional journey, deeply rooted in the psychological connections your members form with your cause.

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YourMembership by Community Brands and Data Sangria by AMS Geek Announce Partnership

NonProfit PRO

YourMembership by Community Brands and Data Sangria by AMS Geek partnered to boost data portability and integration solutions for nonprofits.

Data 202
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Volunteering Is Back and Bigger than Ever

Tech Soup

Contrary to what recent U.S. census data might have you believe, volunteering has made a remarkable recovery since the COVID-19 pandemic. Interest in volunteering and actual volunteer participation have not only rebounded to pre-pandemic levels but have exceeded them in many cases.

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Donor Engagement Guide: 8 Key Steps to Better Retain and Engage Donors

Are your donors your biggest fans, or are you lacking donor loyalty? The truth is, your donors have expectations of what their relationship with your organization should look like. This ebook will help you learn how to live up to those expectations!

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How funders can bolster direct voter engagement  

Candid

Direct, personal engagement is one of the most effective ways to increase voter turnout, especially among people who are less inclined to vote. In the 2021 New York City municipal elections, low-propensity voters who were engaged by nonprofits providing support and services in their communities and therefore seen as trusted messengers turned out at double the rate of those who were not.

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Navigating the Boardroom: A Nonprofit Leader’s Guide

Bloomerang

Many board members step into their roles with the best intentions, but let’s face it: they’re often woefully inexperienced. They might be new to nonprofit boards. Or even if they’ve served before, they might never have received training in fundraising, board governance, conflict management, or the nuances of hiring and managing an Executive Director.

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GoFundMe Launches DAFpay as a Payment Method in Partnership With Chariot

NonProfit PRO

GoFundMe added DAFpay as a payment method, enabling direct, easy, and secure payments to qualified GoFundMe fundraisers directly from donor-advised funds.

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Small organization with big dreams? 7 tips to help you grow

Hands on Fundraising

Small organization fundraising You’re not alone. Here in the U.S., most nonprofits are smaller organizations, with nearly one million organizations having annual revenues below 50,000 U.S. dollars. Here are some tips to help small organizations fundraise: 1. Invest Most small organizations struggle with money. How to get it. What to spend it on.

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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.