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Even if you’re behind on planning your year-end fundraising campaign, you can keep your efforts on track and raise critical funds when it counts the most. Here's a checklist to help you achieve your year-end goals.
In today’s competitive marketplace, it’s more important than ever for nonprofits to have a strong brand. A well-crafted branding strategy can help you stand out from the crowd, attract donors and volunteers, and make a lasting impact on your community. But what exactly is a nonprofit branding strategy? And why is it so important? What is a nonprofit branding strategy?
Imagine this scenario—your nonprofit wants to diversify its fundraising streams , specifically with planned giving. You want to try asking a donor for a bequest gift for the first time. You have a strong prospect in mind: a longtime donor who’s been deeply connected and involved with your mission for years. You meet with the donor, explain that your organization is exploring new types of giving programs, and ask if they’d be open to creating a bequest gift in their will.
After many organizations received a fundraising boost during the pandemic, direct response professionals once again seem to be bracing for a decline. A recent survey by The Nonprofit Alliance found that nearly half of direct response consultants said their clients lowered expectations from 2022 to 2023, while less than 10% said they expected their clients to do more direct mail fundraising this year compared to last year.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
So everybody’s got an opinion about your fundraising appeal… I do lots of copywriting. Case statements, email appeals, and especially mail fundraising appeals. I love it. It’s one of my favorite things to do. But over the years, I’ve also noticed I get the same questions. You too? Maybe I can help you head a few […] The post They challenge your fundraising appeal.
In the coming years, trillions of dollars in wealth held by the Baby Boomer generation (born from 1955– 1964) are poised to transfer to their children and grandchildren, millennials (1981 – 1996) and Generation Z (1997 –2012). Today’s younger generations show signs of a radically different approach to giving than that of older philanthropists. The big question is: How will generational shifts and donors’ evolving values and social interests shape the face of future philanthropy and perceptions o
In the coming years, trillions of dollars in wealth held by the Baby Boomer generation (born from 1955– 1964) are poised to transfer to their children and grandchildren, millennials (1981 – 1996) and Generation Z (1997 –2012). Today’s younger generations show signs of a radically different approach to giving than that of older philanthropists. The big question is: How will generational shifts and donors’ evolving values and social interests shape the face of future philanthropy and perceptions o
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Desperation is never a good look. It is especially ill-advised when fundraising to support a nonprofit mission. Here are several good reasons why nonprofits should ditch appeals that employ a piteous or apologetic tone and focus instead on storytelling and making a solid case for a mission-focused need.
COVID made us lab rats in a variety of unusual experiments. Remote work was one of those unsettling tests. it was also an experience that transformed the employment landscape. When Kevin Ordonez, my business partner, and I wrote our Association 4.0 books , a home office was still a glimmer in every busy parent’s eyes. Despite the novelty, we were interviewing some of the most forward-thinking leaders in our community.
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Although the U.S. is a generous nation, Americans are skeptical about charities. Some major donors are shifting away from donating to nonprofits because, in their minds, nonprofits always ask for money, and the problems are never solved. Here are two critical ways that the sector can pivot to address this.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Many nonprofits think about annual reports as something that they have to do. With digitization, you can shift the lens of your annual report from something that you have to do to something that you want to do that’s valuable to your board, major donors, corporate supporters, and your team.
[Image description: A yellow and white cat standing on an open book, with a quizzical expression. The book is on a wooden table, and behind the cat are more books.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
Google has issued initial warnings regarding inactive accounts, those untouched for at least two years. In three weeks, the updated Inactive Google Account Policy will come into effect, resulting in the deletion of millions of Google accounts. Supposedly, all data within these accounts will be permanently removed.
Telling your donors that you’ve made progress toward achieving your mission is one thing, but showing how you’ve accomplished this with data does a better job of painting that picture. Here are three tips for collecting impact data.
Experience the future of cybersecurity and IT at the VisionCSI conference by designDATA. Stay ahead of technological shifts with virtual sessions and in-person interactions.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
According to Mercury Research (via Tom's Hardware), AMD gained 5.8 percent unit share in desktops, 3.8 percent in laptops, and 5.8 percent in servers. In terms of revenue share, Team Red gained 4.1 percent in desktops, 5.1 percent in laptops, and 1.7 percent in servers. The report does not mention.
As a nonprofit leader, you might wonder what trends are emerging with strategic plans. Whether you're a seasoned nonprofit professional or just embarking on this journey, here is an exploration of the latest trends that can help guide your strategic planning efforts.
This article is the first in a two-part series exploring the four big trends shaping the new year. In an ever-evolving landscape, nonprofits find themselves at the intersection of unprecedented challenges and a burgeoning need to deliver services. As we usher in 2024, NPOs will have to navigate through a sea of change, ranging from […] The post What nonprofits can expect in 2024 and how to be better prepared appeared first on CharityVillage.
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
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