December, 2024

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4 Proven Direct Mail Fundraising Strategies For Nonprofits

Pamela Grow

Your donors arent just names in your nonprofits CRM. Theyre partners in your mission and vital threads in the fabric of your community. The messages you send are more than fundraising appeals ; theyre opportunities to nurture relationships, share your story, and inspire action. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors.

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There’s Nothing Artificial About Fundraising

Bloomerang

I love technology as much as the next person, and have benefited enormously from its application throughout my personal, professional, and civic lives. Yet, as a lifelong advancement professional for three institutions of higher education, and now as a fundraising consultant/trainer, I have serious questions about the potential of artificial intelligence, or the ubiquitous AI, in the profoundly unique discipline of resource development.

professionals

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A Nonprofit Partnership: How One Board Member Connected Two Organizations and Boosted Both

Blue Avocado

Board members are a vital resource for nonprofits: In addition to their responsibility for governance, they each bring unique perspectives and experiences to enrich the growth of nonprofit organizations and partnerships. A strong, involved board can transform an organization and take its work to new heights. Staff who collaborate with board members to find the unique strengths and connections of each person are enriching their organization.

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Get Your Grant-Funded Nonprofit Started in Fundraising

sgEngage

Grants are an integral lifeline for many nonprofits, providing the necessary funding to launch new initiatives, sustain critical programs, and ensure operational stability. For some organizations, a well-timed grant can be the spark that ignites growth. But relying solely on grants has its downsides, especially when it comes to long-term sustainability.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Grants: 10 Ways To Maximize Your Investment In Conferences

The NonProfit Times

Professional development is an important investment and conferences remain valuable experiences in many industries including education, business, and nonprofits. Whether you are attending in person or online, it is important to gain a return on your investment of time and funds. According to Jillain Veil-Ehnert, director of Foundation Relations & Research Grants at Concordia College, Moorhead, Minn., here are 10 tips and a challenge to help you maximize your conference experiences.

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What Do Website Users Want From Nonprofits? What the Data Says

Greater Giving

What Do Web Users Want From Nonprofits? What the Data Says Many nonprofit organizations build their websites based on hunches about what they think their unique audiences want to see. While its true you know your audience better than anyone, you can greatly increase your websites return on investment (ROI) by taking a data-driven design approach. With a data-backed strategy, you wont have to guess which website marketing tactics will appeal best to your audience.

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Email Marketing for Nonprofits: The Ultimate How-To Guide

Bloomerang

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. In fact, a recent Global Trends in Giving report reveals that 33% of donors in the U.S. and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your missio

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4 Ways to Unlock the Potential of Your Nonprofit Finance Team to Become World Class

sgEngage

A good finance team will make sure bills are paid on time, reports are accurate, and the Board of Directors has access to the current financial statements. A world-class finance team will do all that and be a key part of your strategic planning, helping you identify opportunities and risks based on past performance and future scenario planning. A good finance team will help you stay where you are.

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Why your association should adopt pricing discounts

Nimble AMS

When was the last time your association considered its pricing strategy? Without a comprehensive approach to pricing, your organization might run the risk of leaving money on the table or alienating long-term members with drastic changes and sticker shock. As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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5 Cybersecurity Best Practices for Your Nonprofit

Nonprofit Tech for Good

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good According to the Nonprofit Tech for Good Report , 27% of nonprofits worldwide have experienced a cyberattack (email phishing, website hacking, ransomware, social media attack, etc.). Cybersecurity at your nonprofit must be a priority in 2024. Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. 1) Use a premium hos

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5 Philanthropic Factors to Inform Your Fundraising Strategy

NonProfit PRO

It’s crucial to stay up to date with trends in philanthropy. Here are five that can help guide your fundraising strategy.

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Leveraging AI for Personalized Member Engagement 

.orgSource

Artificial Intelligence (AI) is reshaping industries across the globe, and associations are no exception. As members expect more personalized and meaningful interactions, AI offers a transformative solution to customize engagement at scale. For associations, leveraging AI is not merely advantageousits essential for remaining relevant in todays fast-evolving digital landscape.

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The Ultimate Guide to Nonprofit Advertising

Wild Apricot

Advertising for your nonprofit doesn't have to be expensive. This guide will cover the basics of advertising for nonprofits, show you how to create nonprofit ad campaigns and provide real-world examples to help you make the most of your advertising budget and broaden your reach.

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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The Data-Informed Association, Part 1: Leading with Analytics

Association Analytics

The post The Data-Informed Association, Part 1: Leading with Analytics appeared first on Association Analytics.

Analytics 169
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American Red Cross Sued Claiming Haitian Relief Funds Misused

The NonProfit Times

By Richard H. Levey A class action complaint against three top American Red Cross leaders, the boards of directors of both the American Red Cross and the International Red Cross and unnamed associated individuals accuses the defendants of being “poverty pimps” who allegedly diverted more than $500 million in Haitian relief funds for “personal gain and administrative overhead.

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The Top 10 Posts on Nonprofit Tech for Good in 2024

Nonprofit Tech for Good

The top 10 posts on Nonprofit Tech for Good in 2024 reflect the trends that nonprofits were most interested in this past year. Social media still dominates the list as it has every year for the last decade, but in 2024, our statistics posts dominated the list: 1) 2024 Email Marketing Statistics for Nonprofits 2) 10 Instagram Best Practices for Nonprofits 3) 5 Fundraising Trends to Watch for in 2024 4) 2024 Online Fundraising Statistics for Nonprofits 5) 6 Strategies to Involve Young People i

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4 Key Ways to Bolster Your Fundraising Efforts in 2025

NonProfit PRO

Nonprofits are always looking to raise more funds and connect with both new and established supporters, all with the goal of advancing their missions. To help nonprofits achieve this, they continue to innovate and evolve. Here are four key steps nonprofits need to take to push their missions forward in 2025.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Building Blocks of Excellence: Strategy, Culture, and Technology  

.orgSource

The world of associations is at a pivotal moment. Disruption isnt just knocking at the doorits reshaping the entire house. Technology, particularly AI, is driving rapid change and presenting associations with an extraordinary opportunity to innovate and lead. But how do you move from being reactive to proactive, from surviving to thriving? At.orgSource, we believe the key lies in mastering three essential building blocks: strategy, culture, and technology.

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How to Celebrate National Volunteer Month

Wild Apricot

April is National Volunteer Month, but how do you celebrate all the amazing things volunteers do for your mission? Here are some ideas.

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The Data-Informed Association, Part 1: Leading with Analytics

Association Analytics

The post The Data-Informed Association, Part 1: Leading with Analytics appeared first on Association Analytics.

Analytics 169
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Ipsos Poll: Majority of Canadians with household income below $60K may soon turn to charities to meet daily essential needs

Charity Village

According to the results of a new Ipsos poll conducted on behalf of CanadaHelps, more than half of Canadians (56%) with annual household incomes below $60,000 are unsure if they can continue to afford basic needs such as food, shelter and health services, or if they will be forced to turn to charities for help. The […] The post Ipsos Poll: Majority of Canadians with household income below $60K may soon turn to charities to meet daily essential needs appeared first on CharityVillage.

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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2025 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

In addition to the international days listed below, see also public holidays by country , Days of the Year , and Wikipedias List of Commemorative Months.

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15 Compelling Nonprofit Stats From 2024

NonProfit PRO

Heres a statistical summary of our 2024 coverage to help you and your nonprofit grow your impact and revenue in 2025.

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Top Digital Trends of 2024 and How to Prepare for 2025 

.orgSource

As we approach the end of 2024, our latest.orgSource Digital Trends Survey has shed light on the forces shaping the association landscape. Associations are at a pivotal moment, where adapting to digital trends will determine how well they thrive in 2025 and beyond. The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment.

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How To Create A Volunteer Engagement Strategy that Actually Works

Wild Apricot

Creating a volunteer engagement strategy can not only improve your volunteer's experience, but your entire organizational atmosphere. This is the guide to engaging volunteers from start to finish!

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.