February, 2012

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Why Online Donors are Worth More than Offline Donors [INFOGRAPHIC]

NetWits

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. The research in these reports is extensive and well worth the read if you’re into all things fundraising, but I’d like to focus your attention on one piece of the findings for now.

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. Each item on the list is discussed in the book and some items won’t make sense unless you have read the book, but most will. I hope you find it useful. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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DIY Social Media Management

Amy Sample Ward

Yesterday, I had a lot of fun giving another webinar for Nonprofit Webinars, this time focused on DIY Social Media Management. There are so many tools out there and so many different options pulling us in so many directions that I’ve found many organizations, especially very small organizers, can feel like they are getting tied up in knots. The goal of this webinar was to provide some baseline tools to help manage the incoming and the outgoing content across all channels an organization ma

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Bookshare International Now Serves Thirty Countries

Beneblog: Technology Meets Society

People with print disabilities around the world have a right to high-quality ebooks that they can read with assistive technology. Benetech’s Bookshare library continues to expand its international service providing accessible books and publications to members in more than 30 countries. Our international Bookshare service recently announced new partnerships with three organizations that are reaching out to readers with print disabilities in their home countries.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Free Non-profit Webinars for March 2012

Wild Apricot

Here's our monthly round-up of free non-profit webinars for March, 2012. Check out the 27+ webinars we found this month.

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More Trending

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Online Fundraising and 3 Reasons to Start a Recurring Gift Program

NetWits

Guest post by Bill Connors , author of Fundraising with The Raiser’s Edge: A Non-Technical Guide. Make sure to check out his upcoming webinar where Bill will talk about Making the Most of Recurring Gifts with The Raisers Edge — 2/22/12 @ 2pm ET — Register Now ! — Recurring Giving - The #1 way to create steady fundraising revenue. You’d probably agree that, along with looking to increase the lifetime value of donors, many nonprofits (possibly yours) are striving to do more with less

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11 Must-Follow Nonprofits on Pinterest

Nonprofit Tech for Good

With 10.4 million registered users, Pinterest hit the 10 million-user benchmark last week making it the fastest growing website ever. My theory on why Pinterest has become so popular so fast is that it has arrived at at time when people are increasing becoming overwhelmed by the volume of tweets, status updates, and “Breaking News!” being thrown at them 24/7.

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See, Say, Feel, Do: Metrics for Social Media

Amy Sample Ward

I am a big fan of actionable metrics. In all of my presentations and webinars about social media tracking, measurement, and engagement, I highlight the value of and need for what I call “actionable metrics”, meaning the data we capture and track that actually gives us insight and the opportunity to improve or change the way we use various platforms and the kinds of content we create and share.

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Reverse Engineering the Nissan Leaf's Range Display

Beneblog: Technology Meets Society

Geeks are textbook early adopters. We can't resist a new gadget, or pushing the envelope to find out what's really possible! I'm no exception to this rule. Recently, our family took delivery of a new Nissan Leaf, a completely electric vehicle. I now breeze by gas stations with $4 per gallon prices and think how I'll never pull into one of these places and spend dozens of dollars to fill up.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Pinterest and privacy

Robert Weiner

I was planning to check out Pinterest to see what the buzz is about, but their privacy policy gives me the creeps. I can only sign up by linking a Pinterest account to my Facebook or Twitter account. The description on the Twitter link page says this allows them to: Read Tweets from your timeline. See who you follow, and follow new people. Update your profile.

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The Five Stages of A Social Media PR Disaster

Beth's Blog: How Nonprofits Can Use Social Media

Source: tomfishburne.com via Beth on Pinterest. Now that we’ve had a few days to let the dust settle from the Komen-Planned Parenthood firestorm, it is time to think about takeaways for other nonprofits. Deanna Zandt presents an analysis of what made this particular pr crisis different from others and the teachable moments that are useful other nonprofits.

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Event Fundraising Contests That Will Blow Your Mind!!

NetWits

Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Register Now ! We’ve touched on task-based event fundraising contest here before, but because this way of motivating your supporters is so effective we thought it was time to0 revisit the topic in more details. But before we get to far here’s a simple way to think about task-based fundraising contest: Instead of asking participants to raise a [insert $ amount here]

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Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

If your nonprofit has yet to start using Pinterest , then hopefully new data released for January 2012 illuminating that Pinterest now drives more referral traffic than Google+, YouTube, and LinkedIn combined will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!). To get started, here’s a step-by-step tutorial for nonprofits and a list of nonprofits already using Pinterest effectively.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Pinterest or Delicious: Social Bookmarking Coming back as Digital Curation

Amy Sample Ward

Lately, we’ve watched as images – from photos to infographics – have taken over the web. As photos take over Facebook newsfeeds and Pinterest explodes, I see so many people trying to accomodate an image-centric process into their digital curation. Have I lost you yet with all the buzz words and slang? Stick with me. My point is, for nonprofits at least, not every story has an image; sometimes what is incredible is the larger story we pull together or the context and annotation

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Crypto is Not Broken

Beneblog: Technology Meets Society

By Patrick Ball On 14 February 2012, the New York Times reported that a Swiss team had found a weakness in a key algorithm used to make secure connections online. We were worried because the algorithm (called RSA) is also a central part of Martus , our self-encrypting database that backs itself up to a network of servers. The bottom line: We've consulted with cryptographers and studied the Martus code, and we do not believe that there is a weakness affecting Martus users.

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Lame spam of the day: Your Intuit.com invoice.

Robert Weiner

Here's another set of spams claiming to come from Inuit. An earlier batch asked me to provide my tax information. This batch confirms my non-existent purchases with links to download my order, reorder checks, and submit feedback. It looks official, with an Intuit logo and nice formatting. I got 6 variants today, with subject lines: Your Intuit.com invoice.

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Volunteer Recruitment Resource

Wild Apricot

Here's a new volunteer recruitment resource that offers tips and secrets from volunteer managers.

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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The #1 Reason You Need a Recurring Giving Program and 3 Expert Examples

NetWits

The #1 Reason to Start a Recurring Giving Program. What’s the #1 Reason you need a recurring giving program, you ask? Let’s take a look. The lifetime value of an online acquired donor is roughly $128 dollars to your organization. Online fundraising research suggests that if you move an online acquired donor to on offline channel (i.e. direct mail) you’ll increase the lifetime value of that donor from $128 dollars to $197 dollars – An increase that any nonprofit organization would love to see.

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11 Donate Now Best Practices for Nonprofits

Nonprofit Tech for Good

The following is an excerpt from Chapter 1 of Social Media for Social Good: A How-To Guide for Nonprofits. These best practices serve as a foundation for your online fundraising campaigns, but much of your nonprofit’s success also depends upon the service you choose to process your online donations and the design and frequency of your e-newsletter.

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Heroes with a Heart: Nominate a Nonprofit Hero Today!

Amy Sample Ward

We all know someone quietly changing the world each and every day. He or she is not on the front page of the newspaper, and not mingling with the Gates and Buffets of the world. Everyday people have shown extraordinary commitment to making this world better and actually get to work doing it. The CTK Foundation “Heroes with a Heart” Grant Award asks for your nominations of a “Hero with a Heart,” and gives them a chance to win $5,000 – a simple thanks for the hard wor

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Interning in Guatemala on the Archive Project

Beneblog: Technology Meets Society

A guest Beneblog by Max Schneider People don’t typically associate boisterous merengue music with high-tech statistical analysis. Then again, I shouldn’t have been surprised when I heard the playful notes of a street band wafting through the window while in Guatemala with Benetech's Rights Data Analysis Group (HRDAG). You see, HRDAG is anything but a typical organization.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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What’s a good donor database?

Robert Weiner

I've been enjoying the discussion in the Chronicle of Philanthropy's LinkedIn group in response to the question, " What's a good, affordable donor database program for a small non profit? " (you'll probably need to join the group to read the responses). There have been 120 responses so far, and they've been all over the map, from expensive, high-end systems to free ones, from established players to new ones.

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Telling Your Story Through Video

Wild Apricot

Here's an overview of an article on video editing software and a reminder about the DoGooder Nonprofit Video Awards.

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Why You Need a Mobile Ready Email Template

NetWits

This is a guest post by the talented Brett Meyer , Communications Director at the Nonprofit Technology Network. Make sure to check out their annual Nonprofit Technology Conference , taking place in San Francisco, April 3-5 2012. — Did you know that nearly 90 million Americans use their phone to read email ? If you’ve been been putting off accepting the growing reality that people read the messages your organization sends on mobile devices, stop right now.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

UPDATED 2/26/12: Please note that the best practices listed below are a work in progress and are updated regularly. To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book.

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.