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'After the holiday break new media managers return to work energized to update and implement their list of priorities for the upcoming year. The goals suggested below are fairly easy to achieve, yet transformative to a nonprofit’s new media strategy. Most do not require a financial investment, but preliminary results on the 2014 fundraising season are strong and if your nonprofit did well in 2014, investing in staff development in 2015 is a wise decision.
'Here at Tech Impact, we love numbers, analytics, and anything else that shows us exactly how effective our online content is. And why wouldn’t we? Being able to prove how much all of you love our content gives us a great feeling! We’re tracking not only the performance of our Twitter account, but we’re also […]. The post 5 Social Media Analytics Your Nonprofit Should Care About appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.
'Mike Fishbein does content marketing at Alpha UX. You can connect with him @mfishbein or via his personal site, mfishbein.com. An article ion The Next Web captured the essence of product management so well that it left one commenter exclaiming, “Finally I can point people to an article when they ask me what exactly I do!” I know how that reader feels.
'What is it like for a nonprofit to have a successful, lasting partnership with a private philanthropic foundation? And what are some of the social benefits and impact that may result from such a relationship? At Benetech, we’re fortunate to have had long-time support from funders who have been willing to bet on us. One foundation that has been a committed supporter of our work is the Lavelle Fund for the Blind.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
'I wanted to quickly write and share with you the local and national media coverage that VisionLink has been recently receiving in response to winter storm Juno. Due to the potentially historic damage of this storm, VisionLink successfully created a unique geo-tagged map to chart--in real-time--the damage reports from those in the storm''s path. How does it work?
'The incidents of security leaks for major corporations are well known and, especially over the last year, well documented. From Target to Home Depot, Chase to eBay, Living Social to Zappos, virtually every big-business entity has been the victim of some sort of malicious incursion into their site, resulting in serious data breaches that have put consumers most personal data at risk.
'The incidents of security leaks for major corporations are well known and, especially over the last year, well documented. From Target to Home Depot, Chase to eBay, Living Social to Zappos, virtually every big-business entity has been the victim of some sort of malicious incursion into their site, resulting in serious data breaches that have put consumers most personal data at risk.
'Date: Tuesday, March 17. Time: 1-2:30pm EDT. Cost: Free! How to Register: Sign up. Presented by: Heather Mansfield. View: Complete Webinar Schedule. Based on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices.
'Did you know: 73 percent of first time donors do not give again? There are many reasons contributors leave; they don’t feel appreciated, or don’t feel like part of the organization, and they leave. While gaining new donors is always important, keeping them is even more so. If you can maintain just a 10 percent […]. The post 3 Ways To Increase Donations Via Social Media appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.
'Garrett Heath is a social media marketer for Rackspace. Digital design is about considering the needs of the users, delivering on their expectations and delighting them in the process. Well-designed applications are rapidly adopted in the marketplace, resulting in big business for the organizations that create them. The Chief Experience Officer (CXO)—one of the newest executives to join the C-suite—is charged with leveraging best practices in design and user experience to gain market share.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
'As we do several times a year, we pass along this essay from Stan Stahl. His well crafted aspirations remind us of the positive and amazing progress this nation can take on, even when we seem bent towards argument. The community operating system of VisionLink is built to enable the operational connections between needs and assets across our nation''s communities.
'Let’s be honest: monetary donations are great, and for many non-profits the most critical element of their operations. Money represents real value in any cause-related mission, allowing an organization to make tangible things happen, whether it’s feeding the hungry, teaching the underserved or rescuing animals in danger. But too often non-profits have trouble seeing beyond the almighty dollar and miss the opportunity to publicize—through email campaigns, regular blog posts or in a highlighted f
'Many nonprofit fundraisers know about and have specific strategies to reach, cultivate, and solicit baby boom donors, Gen X donors, and Gen Y donors. But look out, get ready to reach out to Gen Z donors , sometimes called “ PhilanthroTeens ” or “ PhilanthroKids.”. These potential donors are teens (and pre-teens) with a passion for social change and who grew up not knowing what it was like to not to have a cell phone or be connected to Facebook.
'Every industry has its own set of overused, cliched buzzwords. You know, the phrases that make you cringe when you hear them. Synergy, and corporate culture being among the biggest offenders. In sports, it’s ‘light up the scoreboard’, ‘they’re on fire’ or ‘gym rat.’ In fiction writing the phrases ‘avoid it like the plague’ and […].
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
'Having mobile presence is no longer an added bonus for businesses; it’s a necessity. When taking a mobile-first approach, it’s important to remember that mobile and desktop are vastly different. Many elements get overlooked when making this transition, which can easily have a negative impact on your bottom line. To narrow this transition gap, I asked nine entrepreneurs from the Young Entrepreneur Council (YEC) the following: What’s one overlooked thing tech startups must change as they switch t
'Over Martin Luther King Jr. Holiday weekend the American Red Cross installed smoke alarms and safety information to those in high-risk communities. The American Red Cross embarked on a national campaign in October 2014 to reduce deaths and injuries caused by home fires. The goal is to reduce these deaths and injuries by 25% during the next five years.
'It’s that time of year again- the DoGooder Video Awards are back! If you made a video in 2014 that had an impact in your community or around the world, we want to see it. Compelling video can advance social change and create real impact. If your organization produces creative, inspiring videos, we think you […]. The post Announcing the 2015 DoGooder Video Awards!
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
'The new year is always a popular time for all of us to take stock and see the big picture. And, every year when the calendar flips over, we embrace reflection and setting goals. However, we live in a connected world where we have gotten so go at being in touch, informed, and connected, that we don’t know how to be alone and step away more regularly.
'The Internet is a transitive place. And that’s an understatement. Shunned at first, and thought to be ‘just another fad’, the Internet has, as you know, become the medium for communication, interaction, and way people work and spend their leisure time. So what’s the latest trend everyone’s talking about? It’s mobile. Mobile everything. Mobile apps, […].
'Paul Rogers is an experienced ecommerce customer acquisition consultant who works with retailers from all over the world, primarily on the Magento platform. Following on from the busy holiday peak, now is the perfect time to start thinking about how you can generate more revenue via your e-commerce website in 2015. We’ll focus on growth opportunities in both customer acquisition and customer experience.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
'Being a good listener is absolutely essential to being an effective leader. When you really listen, you : Remember names and facts correctly. Hear "between the lines." Show respect. Learn more about what''s going on within your workplace. Here are 10 tips on how to be a better listener : Look at the person who''s speaking to you. Maintain eye contact.
'Did you know that over 64% of nonprofits include technology in their strategic plan, and there''s been an increase in the number of "data" staff at nonprofits? These are some of the key findings from last year''s Nonprofit Technology Staffing & Investments research. Help us figure out if that trend stayed true in 2014. In partnership with Care2 and TechSoup Global , NTEN is conducting the 9th annual Nonprofit Technology Staffing and Investments survey in order to provide both benchmarks and
'I’m honored to be hosting the January, 2015 Nonprofit Blog Carnival and theme is personal productivity online. 2015 has arrived! If you’re like most nonprofit folks, you’ve probably made a few New Year’s resolutions that include being more productive and effective at your nonprofit job. But maintaining productivity, especially online, can be challenging.
'What’s the difference between a.jpeg and a.jpg? Or what about a.png? What even is a.png? Believe it or not it’s not just random. The file extension you choose to save you image as can in fact impact the way your image appears online. For example, did you know that,png files […]. The post Infographic: How To Pick The Right Image File appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.
Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.
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