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'The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. The Internet is at a tipping point. It’s estimated that by late 2014 or early 2015 the majority of adults will get their information from social networks rather than search engines and that social networks will become the primary source of referral traffic to your website and blog.
'With online donations to nonprofit organizations on the rise, the onus is on the nonprofit to make the donation process as simple as possible. The point is to make donating through your nonprofit secure website simple, easy, and fast. The best way to do this is by optimizing your website, and more specifically, your online donation form. If your nonprofit has not taken a look at its online donation form within the last year, it might be time to fire up a web browser and try using it yourself.
'I''m looking forward to teaching a Master Class at San Francisco''s Presidio Graduate School on September 18th. Current Presidio MBA student and Benetech team member Julie Noblitt wrote a generous blog post about the master class last week. Julie is not our only connection to Presidio: alum Kristina Pappas runs International Bookshare for Benetech.
'September has arrived. Kids are headed back to school. Fall will be here before you know it … and so will your big year-end fundraising appeal. Are you ready? Have you completed your fundraising data checklist? What are we talking about – a fundraising DATA checklist? This is the time of year when fundraising teams are pouring their available time, energy and talents into perhaps the most important task of the year.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
'This post originally appeared on the Crew blog. I knew building a startup would be hard. I knew it would be slow. I knew we had to do lots of customer development and build something people want. But there were things I didn’t know. A lot of the work is actually email Someone asked me recently what a typical workday at Exist looks like for me. After some thought, I realized that a lot of what I do starts with email.
'We’ve have found 26 fantastic free webinars for non-profits this October. Topics include: “identifying online ambassadors”; “getting started with video”; “Facebook ads for year-end campaigns”; “Generation Gems” and much more.
'We’ve have found 26 fantastic free webinars for non-profits this October. Topics include: “identifying online ambassadors”; “getting started with video”; “Facebook ads for year-end campaigns”; “Generation Gems” and much more.
'Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. In fact, in 2013 for every 1,000 fundraising messages delivered, nonprofits raised $17. That was a 21% decrease from the previous year, but the decrease is mostly likely due to poor online fundraising practices , such as not having a mobile-optimized donate page and e-newsletter design.
'Twitter and its other social media feeds is your nonprofit’s public voice. It’s an extension of your nonprofit that should not be taken lightly. Your social media manager should be central to your nonprofit’s communications strategies. As such, it’s imperative to your nonprofit’s perceived legitimacy that its social feeds are engaging, well written, and maintained.
'Recently I had the opportunity to get introduced to Gerald Nelson , senior climate change researcher and Professor Emeritus at the University of Illinois, Urbana-Champaign. Jerry and I had a great conversation about open sourcing of agricultural scientific models, such as those used by the Intergovernmental Panel on Climate Change (IPCC) in their climate change reports.
'How do you know when your organization is storing and using too much data? We were asked this question recently – and it’s a great question. In fact, being in the nonprofit data services business, we get asked lots of questions about how to obtain more donor data, better data, the right data. Few customers ask us “When is there too much data?
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
'James Clear writes about using behavioral science to master your habits and improve your health. His free guide, Transform Your Habits, has been downloaded more than 80,000 times. This post originally appeared on his blog. What do you do when you have too many ideas and not enough time? Or similarly, what about when you have too many tasks and not enough energy?
'VisionLink is honored to welcome yet another resident specialist to our ever-growing VisionLink team. As the new Disaster Product Manager for VisionLink, Aaron comes from an extensive and distinguished background. As a former member of the New Jersey Voluntary Organizations Active in Disasters (NJ VOAD), Aaron coordinated Hurricane Sandy and Irene response efforts for Mormon Helping Hands.
'Date: Thursday, October 23. Time: 1-2:30pm EDT. Cost: Free! How to Register: Sign up. Presented by: Heather Mansfield. View: Complete Webinar Schedule. Based on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices.
'Computing has ostensibly changed the way we access, store, and utilize information. It has changed the way we work, socialize, and even date. None of this would have been possible if it were not for the power of data storage. From the first 2.6MB hard drive being developed by IBM in 1963, to 2-4 terabyte cloud storage being available today, if we were unable to save and access our information, all our computing power would be all for naught.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
'The new school year is in full swing, yet across the U.S., all too many students with print disabilities might not have the textbooks they need for class. To meet that need, the Benetech Volunteer Program is piloting a new initiative—and we’re inviting you to join us! When a Bookshare student member with a print disability needs a book for school that is not yet in the Bookshare collection, the member submits a request and Bookshare creates an accessible digital version of that book.
'Jeffrey Lyon is the founder of Black Lotus. Everything looks easier on TV. From the safety of your couch, you know you are a better singer than the contestants on “The X Factor.” You are a tougher cook than those on “Hell’s Kitchen,” and you would be a far better entrepreneur than those cash-strapped startups on “Shark Tank” or the fictional hopefuls on “Silicon Valley.
'Post-It Note Facilitation of A Network Map - 2012 Pakistan NGOs. What’s in your facilitation toolkit? Mine includes markers , sticky notes , index cards, and flip chart paper. But wait, paper??? Yes. And, I’m not alone. Take for example my colleague Eugene Eric Kim who shares his facilitation toolkit which includes links to his favorite Post It notes and markers.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
'As a part of Google Grants, qualifying nonprofits can earn a free advertising budget of up to $10,000 each month to use on AdWords to help promote their website and cause. But most nonprofits we work with don’t realize this amazing gift is theirs for the asking. Others that do know, don’t understand how easy it is to get and use a Google AdWords Grant.
'The numbers don’t lie. According to a recent study conducted by ExactTarget , 77% of consumers prefer to receive marketing communications through email. Email marketing has been around since the first email was sent in XX, and while its effectiveness has been called into question in recent years, the truth is, email marketing is here to stay as a lead generator for years to come.
'At Benetech, we advance technology applications that empower and protect underprivileged populations, and that also have the potential to become financially self-sustaining enterprises. This keeps us focused on projects that offer the greatest social impact for the resources invested. Benetech Labs is where the Benetech team and our social impact partners incubate new software-for-good applications.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
'Dries Buytaert created Drupal, an open source content management platform, in his dorm room. He is also the co-founder and CTO at Acquia, a company providing enterprise software for websites and commerce. Society is undergoing tremendous change right now — those of us who enjoy services like Uber and Kickstarter are experiencing it firsthand. The sharing and collaboration practices of the internet are extending to transportation (Uber), hotels (Airbnb), financing (Kickstarter, LendingClub), mus
'Photo by Trav Williams. Last week I facilitated the “ Impact Leadership Track ” at the NTEN Leading Change Summit with John Kenyon, Elissa Perry, and Londell Jackson. Our track was one of three tracks for participants to dive deep into a topic and learn from peers through dialogue. The event also included plenary speakers, including a provocative talk about data methods from Alexandra Samuels and cross-track sessions from traditional panels to unconference.
'Leading a customer service team? Have the team members use these 9 tips for delivering excellent customer service : Rely on winning words and soothing phrases. A simple but sincere “Thanks for your patience” or “I’m listening” can go a long way toward defusing a holiday shopper’s frustration, anxiety, or panic. Develop a repertoire of short, easy to remember phrases around issues that are important to customers.
'Image courtesy of SmashingForms. With #GivingTuesday right around the corner, your nonprofit’s donation page could use some sprucing up. Overall charitable giving grew by 4.9% in 2013, and online donations grew by an astonishing 14%. This increased comfort level of online consumers spending can be attributed to a variety of factors; an increased comfort level with spending money online, and the online giving process being streamlined by nonprofits to name a few.
Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.
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