December, 2010

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7 Things Nonprofits Need to Know About the New Facebook Pages

Nonprofit Tech for Good

Are the new Facebook Pages here? Well, yes… kinda, according to Mashable. It’s been one heck of a long, drawn out launch riddled with false starts and confusion, but it does seem that at last the new Pages are finally here. Well, kinda. The new Pages accidently went live yesterday for a few minutes before Facebook was ready, but just long enough to let the genie out of the bottle.

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Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses

NetWits

Seth Godin has some firm beliefs and thoughtful insights when it comes to how non-profits can (and should) change the world. Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue.

Profit 264
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Petition Apple to Support Nonprofits

Amy Sample Ward

Thanks to the leadership and quick acting of Beth Kanter and Sue Anne Reed, there’s now a petition is up on Care2 focused on the fact that Apple’s iPhone app policy does not allow nonprofits to gather donations via the mobile phone platform. You can also join the conversation on Gizmodo about the same issue, “Why Does Apple Make Donation Apps So Hard?

Support 263
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Breakthrough Philanthropy - Thiel Foundation event

Beneblog: Technology Meets Society

I've been asked by a lot of people both inside and outside Benetech lately to not only talk about the what we do, but the why we do it: the thinking behind it. I met with a very senior nonprofit leader last week in New York who explicitly asked us to talk more about what we're thinking. So, I hope to have more Beneblogs that give a window onto our thought processes (even when raw and not quite baked)!

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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33 Free Nonprofit Webinars for January 2011

Wild Apricot

A number of regular webinar hosts are still finalizing their schedules for January 2011, but nonprofit folks will find a great variety of professional development and training opportunities – free and online – already lined up for January 2011. Do keep your eye on the comments section, below, for late additions to this list as the New Year rolls out, and feel free to add your own event if you’re presenting!

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

Organization: The Humane Society of the United States. Organization Size: 11 million supporters, 500+ staff. Name: Carie Lewis. Title: Director of Emerging Media. Website: HumaneSociety.org. Blog: hsus.typepad.com. Facebook: facebook.com/humanesociety. Twitter: @ HumaneSociety , @ cariegrls. YouTube: youtube.com/hsus. LinkedIn: humane-society , carielewis. 1.

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3 Social Media Metrics Every Non-profit Should Track

NetWits

Are you measuring the right social media metrics or do you have your head in the sand? Think about that for a minute or so. The answer matters. Oh, and don’t worry if you answered yes. I’ve done it. We all do at some point. As the web becomes more and more social you’ve probably noticed that it’s easy to get sucked into the black hole known as social engagement – using social media with no idea where you’re headed.

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New on SSIR: Are we addicted to Slacktivism?

Amy Sample Ward

My latest contribution to the Stanford Social Innovation Review is now up – it’s reposted below, but you can find the original post and conversation on SSIR. —– If you’ve been on facebook at all in December this year, you may have seen something happening to all your friends – their pictures changing to their favorite cartoon characters!

Greece 234
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Bookshare Creates Opportunities For Gifted Students

Beneblog: Technology Meets Society

I talk a lot about how technology can help create tremendous educational opportunities for students with print disabilities. As part of my holiday greetings this year, I would like to introduce you to two young people who have used Benetech’s Bookshare library to reach academic excellence and find the books that keep them engaged in their off hours.

Student 145
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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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30 Great Podcasts for Nonprofits

Wild Apricot

You'll find inspiring and educational podcasts (in both audio and video) on every topic from social media and nonprofit technology to cause marketing and fundraising ideas. Check out these 30 great podcasts for nonprofits to get started! ( read more ).

Podcast 159
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Thoughts on Chatter while the Kool-Aid flows at Dreamforce

Judi Sohn

It's the beginning of Day 2 at Dreamforce , the gigantic Salesforce user conference in San Francisco. Instead of joining 15,000 or so folks for the second morning keynote, I'm sitting in my hotel room watching the keynote stream on my laptop. I didn't get much out of yesterday's keynote. Very much "preaching to the cloud" and not a lot of meat for non-developer, non-sales folks like me.

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[Book Interview] Nonprofit Example of Social Media Excellence: Women for Women International

Nonprofit Tech for Good

Organization: Women for Women International. Organization Size: Approximately 70 DC/stateside employees; more than 100 field staff employees in eight countries in Africa, the Balkans and the Middle East. Name: Lauren Shopp || lshopp@womenforwomen.org. Title: Multimedia/Online Coordinator. Website: www.womenforwomen.org. Facebook: facebook.com/womenforwomen.

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Drive Action by Optimizing Your Online Giving Page: 6 Simple Steps

NetWits

Optimizing your online giving pages should be at the top of your priority list (as far as online goals go), that is, if you’re a non-profit and you’ve got a website. Hopefully you agree. If not, drop me a note in the comments. The sad news is that if you take a close look around the web you’ll find plenty of poorly executed online giving pages (better known as a landing page).

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Podcast: How Nonprofits Can Use LinkedIn

Amy Sample Ward

Date : December 2nd, 2010. Location : Online. Topic : Podcast: How Nonprofits Can Use LinkedIn. Description : In this month’s edition of Social Good, Allison Fine, the host, interviews Amy Sample Ward, community development manager at TechSoup Global, and Estrella Rosenberg, founder and executive director of Big Love Little Hearts in Chicago and author of the blog Adventures in Philanthropy.

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Twitter as an Advocacy Tool

NCE Social Media

The Chronicle of Philanthropy hosted an online forum led by Claire Diaz Ortiz , Twitter’s top person working with nonprofits on social innovation. The forum focused specially on how to use Twitter as an advocacy tool. Here’s a link to the forum with the transcript of the proceedings. Please note the forum was held by having people use Twitter to post their questions and thus this is a story with a Twitter feed.

Advocacy 130
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3 New Free Resources for Nonprofits

Wild Apricot

To help with your nonprofit’s year-end fundraising and strategic planning for 2011, here are three great new resources – two ebooks and an important research report – just released by leaders in the nonprofit sector, and all available without charge.( read more ).

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Why I’m Gonna Ditch My Iphone for Android (hint: donation apps)

Beth's Blog: How Nonprofits Can Use Social Media

Back in June, I wrote about how unfriendly Apple’s Iphone donation app policy was when I came across this editorial by Jake Shapiro, the CEO of PRX, (the company behind the popular This American Life iPhone and Public Radio Player apps), arguing that Apple’s policy of barring solicitation of donations by nonprofit groups is a cop-out and blocks a major revenue stream for public radio (and other nonprofits)—whose content enhances the value of Apple’s devices.

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

Organization: The Nature Conservancy. Organization Size: +1 million members, +3800 staff. Name: Amy Ganderson. Title: Associate Director, Digital Marketing. Website: www.nature.org. Mobile: m.nature.org. Blog: blog.nature.org. Facebook: facebook.com/thenatureconservancy. Twitter: twitter.com/nature_org. YouTube: youtube.com/natureconservancy. Flickr: flickr.com/groups/thenatureconservancy. 1.

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7 Online Fundraising Tips I Learned By Participating in Movember

NetWits

For the past 30 days I have been participating in Movember : a worldwide team fundraising campaign to fight men’s cancer. While the dogooder in me loves a great cause, I also relish the opportunity to learn more about online fundraising and why people give. It was interesting seeing which platform (Facebook, Twitter, email, face-to-face, etc.) was the most effective, and what type of message generated the most giving.

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Benetech Human Rights Data Analysts Uncover Critical Evidence

Beneblog: Technology Meets Society

As the worldwide debate continues about the release of government information by Wikileaks, history has shown that the uncovering of government data can be an important factor in human rights investigations. In 2010, Benetech’s Human Rights Data Analysis Group examined once hidden government documents from Guatemala and Chad that provided key evidence needed to hold former national leaders and security forces accountable for human rights violations.

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Is YouTube Making You Money?

NCE Social Media

Here’s a great tool I stumbled across, MyU2B , which tracks how much a YouTube channel earns each day, the comments, thumbs up or down, and favorites based on views to the channel. In the past I’ve discussed the impact YouTube and other video channels have on your search rankings and advocacy. While I don’t expect that our agencies would earn significant amounts of money from the ads that are displayed on YouTube, there are indeed significant amounts to be made.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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A Practical Tech Strategy for Nonprofit Leaders

Wild Apricot

Are you wrestling with how, exactly, technology can help your nonprofit do more with less? Farra Trompeter's presentation on "Nonprofit Leaders and Technology" gives nonprofit leaders a practical step-by-step approach to planning a purposeful use of web technology and social media.( read more ).

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RIP: del.icio.us

Beth's Blog: How Nonprofits Can Use Social Media

According to PC World , Yahoo will shut down several of its Web properties, including Delicious, according to a leaked Yahoo presentation slide that was posted on Twitter. I was hoping this was just a rumor. Oh, say it ain’t so … but this TechCrunch confirms the demise of one of my favorite tools pointing to this post by Liz Gannes. My early days in social media were spent immersed in tagging and social bookmarking.

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Nonprofits Mentioned in the Book

Nonprofit Tech for Good

By the time I am done writing, there could easily be over 200 nonprofits mentioned in the book. Some are featured in case studies, others are simply listed as examples of excellence. A goal of mine is to make sure that nonprofits of all sizes and budgets from numerous program areas are featured. I am also putting in quotes from nonprofit social media practitioners that speak to key lessons learned and wisdom gained through experience.

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Slacktivism: Can Cartoons Raise Awareness or Just Make Us Feel Good?

NetWits

Did you notice something toony about Facebook last weekend? In an effort to raise awareness for child abuse, thousands of Facebook users changed their profile photos to one of their favorite childhood cartoon characters (full disclosure: mine was Underdog.) Whether it started on accident, was part of a specific campaign, or originated in Greece , this meme seemed to really have legs!

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.