February, 2018

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Nonprofits! This Is How to Use Facebook’s Fundraising Tools

Nonprofit Tech for Good

Through a process of trial and error, the Beagle Freedom Project is learning how to effectively use Facebook’s Fundraising Tools and they are being rewarded with more than likes and hearts – their followers are donating! For the last two weeks the organization has been writing compelling posts that evoke strong emotions, uploaded photos that accentuate the story, added a “Donate” button their posts, and tagged their posts as “asking for donations.” Donors are

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How to Make Your Nonprofit’s About Us Page Awesome

Wild Apricot

Digital Marketing Consultant Amy walks you through the steps to create a nonprofit About Us page that will connect with potential supporters and inspire them to join your organization.

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Guest Post: Facebook Video Tips from Non-Profit Marketers

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Is Facebook Live or posting videos part of your nonprofit’s strategy for 2018? It should be. Using a tool like Animato can make it easy for your nonprofit to create DYI videos, but to be successful you need to develop a strategy and use compelling storytelling. This article shares insights from nonprofit marketers. . Facebook Video Tips from Non-Profit Marketers – Guest Post by Rebecca Brooks, Animoto.

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8 Tips for Your Nonprofit RFP Process Featuring a Free RFP Template

Everyaction

So your nonprofit needs a new vendor or consultant. You know what that means! Time to start the RFP process to make sure you find the best vendor for your organization. While creating a Request for Proposals can be labor-intensive, time consuming, and stressful, we've put together some tips to make the whole process go a little smoother. From developing, distributing, and reviewing RFP’s - here are 8 strategies to help you out along the way.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Five TED Talks for Nonprofit Professionals

NonProfit Hub

As nonprofits, sometimes we need a little extra inspiration to keep doing what we do. We work in a sector that sets out to change the lives of others, and for that reason we need to understand where others come from first. TED Talks has been around since 1984, but found a resurgence with the rise of the Internet and social media sharing. The company encourages everyone around the world to spread their ideas—whether they’re large-scale and revolutionary, or small ideas that can change how someone

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6 Technology Concepts Nonprofits Need to Understand in 2018

Nonprofit Tech for Good

Over the last decade the discussion around nonprofit technology ( #nptech ) has primarily been social media, mobile technology, and online fundraising, however as the internet enters its next phase, nonprofits need to better understand some of the more complicated concepts that will shape the internet and its use in the decades to come. Advancements in internet technology will change how we live, how we serve, how we fundraise, and how we interact with humans, the natural world, and machines. 1.

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How to Write a Newsletter Your Members Will Actually Want to Read

Wild Apricot

Does your digital newsletter have low engagement? Here's how to write a newsletter your members actually want to read.

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Trainer’s Notebook: The Importance of Hands-On Learning

Beth's Blog: How Nonprofits Can Use Social Media

For the past five years, I’ve been an adjunct professor at Middlebury College in Monterey teaching a graduate course called “ Networked International Organizations ” for students pursuing an advanced degree in International Development. As part of the class , we look at different examples of networked strategies and digital platforms and tools and how they can be used to advance civil society goals.

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Meet the EveryAction Team 2018

Everyaction

At EveryAction we’re on a mission to provide nonprofits with best-in-class fundraising, engagement, and advocacy tools, but we like to think that we’re a pretty fun place to work, too. We strive to promote a healthy work life balance, that’s why our team hosts things like “social fridays”, team yoga classes, company-wide bake-offs, and other activities to de-stress.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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The Importance of the Thank You: Creating an Attitude of Gratitude

NonProfit Hub

Sponsored by Network for Good. From early childhood, we are taught the magic words: thank you. I don’t have to tell you that these two simple words can make or break the relationship between an organization and its donors. Most nonprofits know how important it is to send acknowledgment letters after receiving gifts. We dutifully thank our donors for the recorded gift and tell the donor about the many great works we perform because of the gifts we receive.

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8 Organizations to Support this Black History Month

The Science Behind Engaging your Supporters

February is Black History Month and while there are countless ways to honor and celebrate black history throughout the year, we’re giving you a place to start by highlighting eight nonprofits that are making major waves in their communities. From ensuring equal access to education to advocating for mental health awareness to creating black history for future generations, all of these organizations inspire us, and we hope they inspire you too.

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Newly Released! The 2018 Global NGO Technology Report

Nonprofit Tech for Good

Now in its third year, the 2018 Global NGO Technology Report is based upon the survey results of 5,352 NGOs from 164 countries. The report is groundbreaking in that it is the only annual research project dedicated to studying how NGOs worldwide use web and email communications, online fundraising tools, social media, mobile technology, and data management and security software.

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Top 10 Tips for Uber-Efficient Meetings (How to Make Every Minute Count!)

Wild Apricot

If you know your meetings could use a boost in efficiency, you’ve come to the right place. We’ve identified ten of the most common ways time is wasted in meetings and the tips that make them uber-efficent.

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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Let’s #ReclaimSocial Media for Social Good

Beth's Blog: How Nonprofits Can Use Social Media

Earlier this week, I had the honor of kicking off the first day of a week of workshops for 50 women’s right leaders from the United States through a program called “ Tech2EmpowerUSA.” The goal of the program is to connect these leaders with technology experts to create a connected movement. All week, these women had the opportunity to visit a different technology company and get training on a variety of topics.

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Direct Mail Is Here to Stay (and How)

Everyaction

(This is the third post in our New Year, New Heights development series. Need to catch up? Click here for practical tips on improving your email program this year and here for an in-depth look at three reporting tools every nonprofit should have to improve their fundraising strategy.). In today’s digital age, it might seem somewhat nostalgic to talk about direct mail.

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5 Mistakes to Avoid When Writing a Fundraising Appeal Letter

NonProfit Hub

The fundraising appeal letter is a difficult one to pen. At its foundation, you’re asking people to part with their hard-earned money , so you’re going to need to present them with a solid case that they’ll understand and connect with. Of course, there are a lot of charities and organizations out there that are writing these letters, but many of them fall into a trap.

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Is SEO a Viable Nonprofit Marketing Strategy?

ASU Lodestar Center

posted by Michael Hayes Internet Marketer Founder of Darby Hayes Consulting. SEO, or Search Engine Optimization, is the practice of gaining visibility on search engines, like Google. As Google now controls the majority of internet traffic, SEO has become a booming business, driving customers and brand visibility to virtually every sector of commerce.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Step Up Book Authors Talk About Leadership And Leadership Moments

Eric Jacobsen Blog

The book, Step Up , shows readers how to step up to the plate during six critical leadership moments. Readers learn how to: Use anger intelligently in the workplace. Recognize and deal with terminal politeness. Make decisions when no one else is making them. Take ownership when others are externalizing a problem. Identify and leverage pessimism. Inspire others to take action.

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Wild Apricot Launches Mobile App for Members

Wild Apricot

If you want to speed up event registrations and increase engagement among your members, encourage them to download our free Mobile App: Wild Apricot For Members.

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A Powerful Way for Nonprofits To Avoid Collaborative Overload

Beth's Blog: How Nonprofits Can Use Social Media

Online collaboration tools and platforms give nonprofits the opportunity for connectivity and collaboration internally as well as with external stakeholders like volunteers and board members. And, that’s a good thing. But it can lead to being overwhelmed or what has been dubbed “ Collaborative Overload ” or “ Collaboration Tech Tool Overload. ” This is the burnout from too many emails, meetings, and collaborative tech tools that limits our organization’s abili

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Better Data, Better Donors

Everyaction

(This is the final post in our New Year, New Heights development series. Need to catch up? Click for strategies on revamping your direct mail program , practical tips on improving your email program , and an in-depth look at reporting tools every nonprofit should have to improve their fundraising strategy.). Working in major gifts means tracking relationships, points of contact, and data with multiple high-level donors.

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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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The Times They Are A-Changin’: Adapting to a Shifting Industry

NonProfit Hub

My staff and I recently noticed a shift in our SEO statistics and started looking at what our data analytics showed for our blog in 2017. The data showed that 49 percent of our readers are ages 18-34. This was a surprise to us. For years, our audience fell in the 45-54 age group. Now, as we learned, our audience is younger than it’s ever been, and we’ve been adapting.

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Prospect Generators: 4 Essential Tips to Find New Donors

Donor Search

As you begin the prospect research and development process, you might find yourself becoming overwhelmed both with the possibilities and the magnitude of the task at hand. Although it’s never easy work, there are a number of effective prospect development strategies you can follow to ensure the success of your major campaigns.

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The 12 Golden Rules Of Effective Communication

Eric Jacobsen Blog

Here are the 12 golden rules of effective communication from Paul Falcone , as highlighted in his book, 2600 Phrases for Setting Effective Performance Goals. Always remember to: Recognize achievements and accomplishments often. Celebrate success. Deliver bad news quickly, constructively, and in a spirit of professional development. Praise in public, censure in private.

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46 Free Nonprofit Webinars for March 2018

Wild Apricot

Here are 46 free nonprofit webinars for March, 2018.

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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.