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The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. The easiest way to craft your tone of voice is to base it upon the mission of your nonprofit.
One of the more expensive aspects of running a business revolves around handling money. Yes, a budget is important. But, even more important, is how much it costs for an enterprise to move their money around. After all, just because you know how to generate revenue, doesn’t mean you know how to generate a profit. Expenses add up and can easily get out of control.
Fundraising expert Amy Eisenstein identifies the top red flags to watch for at your organization when it comes to receiving major gifts. Once you eliminate these red flags, you’ll be ready to raise major gifts in a major way.
I’m a huge fan of Joan Garry’s blog and podcast. I consider the “Dear Abby” of the nonprofit world, dispensing practical and brilliant advice to nonprofits with her wonderful sense of humor. Joan has been an executive director, board member, donor, and volunteer – so she brings to her consulting and educator practice so much perspective and wisdom.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Ask any seasoned web designer what is one of the most important elements of building and running a site and you’ll no doubt get the same answer across the board: think mobile first. Indeed, experts now estimate that the vast majority of users access the web on a smartphone, tablet or the like, rather than a standard desktop or laptop computer. But, as important as it is to have a mobile-friendly site, it’s equally important in today’s world that a site owner or administrator also be able to mana
It can sometimes be a challenge to attract enough volunteers to your organization or event. Maybe shaking up your recruiting methods will help. When traditional recruiting tactics start to return lackluster results, consider implementing these five creative and free approaches to attracting volunteers: Mine Your Social Network. Maybe the volunteers you’re looking for have been right under your nose the whole time.
It can sometimes be a challenge to attract enough volunteers to your organization or event. Maybe shaking up your recruiting methods will help. When traditional recruiting tactics start to return lackluster results, consider implementing these five creative and free approaches to attracting volunteers: Mine Your Social Network. Maybe the volunteers you’re looking for have been right under your nose the whole time.
Digital payments are going to make a big impact on social and mobile media in 2017, but there are some new fundraising services and niche tools and apps that speak to current fundraising trends in the nonprofit sector i.e., the decreased of use cash, the rapid rise of the app economy, and gaming for good. That said, launching a fundraising start-up is not easy and the odds of making it long-term are slim.
Creating a startup may be one of the most difficult things you ever attempt, but scaling the venture to a mass market is even harder. As your brand grows, unless you’re fully prepared to scale it properly, everything will become chaotic. Often leading everything to fall into disarray and eventually crumble. With over 90 percent of startups never reaching their fifth birthday, it’s no secret starting a business is just the beginning of the race.
If you’re looking for expert tips, here is a list of the top forty-five nonprofit experts on Twitter categorized by business area (events, volunteering, marketing, etc,).
During our book tour for the Happy Healthy Nonprofit: Strategies for Impact without Burnout , we routinely got asked the question, what one self-care habit should we focus on to get started? We respond with: Get enough sleep. As Arianna Huffington points out in her book, Sleep Revolution , and in this recent interview, getting enough sleep and less stress leads to better workplace performance.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Whether you’re posing proud for a formal portrait or grabbing a quick selfie with friends on vacation, everybody wants to look their very best. And when it comes to designing and running a WordPress sie—whether it be a blog, a money-making e-tail page or even a bit of corporate PR—getting the right image that grabs attention and keeps visitors interested and engaged is incredibly important for a successful website.
The nonprofit sector is a strong and vibrant community full of people willing to help each other out. And now more than ever, it’s important to come together and work as allies and mentors. The value of being mentored seems pretty obvious: new skills, confidence, friendship, etc. And in fact, the research shows that people who are mentored get more job promotions and earn more than people who aren’t.
Based on data gleaned from the 2017 Global NGO Online Technology Report , below are 27 stats about how NGOs worldwide are using online technology. Within the report you can view the same data broken out by continent. For this year’s report, 4,908 NGOs participated. The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. 1. 92% of global NG
In the lead-up to Tech5 2017 – the annual competition organized by TNW and Adyen which celebrates Europe’s fastest-growing tech companies in the Netherlands, UK, Germany, Spain, France and Sweden – we’re launching a series of remarkable stories of businesses that experienced extreme growth. We asked these companies to tell us the data backed story on how key decisions were made, which growth hacks led to the much loved hockey stick curve, and how this impacted their company.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Webinars are a great way to get some free education on how to run your nonprofit better. There's something for everyone in this list, so you shouldn't have a problem finding one or two webinars that are right for you.
Do You Really Need a Nonprofit Mentor? Guest Post by John Haydon. The nonprofit sector is a strong and vibrant community full of people willing to help each other out. And now more than ever, it’s important to come together and work as allies and mentors. The value of being mentored seems pretty obvious: new skills, confidence, friendship, etc. And in fact, the research shows that people who are mentored get more job promotions and earn more than people who aren’t.
WordPress site designers, owners and administrators all have something in common with one another: they all want to see their sites perform better: look more attractive: get more hits and conversions; see more pass-alongs and click-throughs; engage more repeat visitors etc. In essence, it’s all about getting the most consistent and positive attention and building a loyal audience, no matter if the site is for a simple blog, a non-profit organization or an e-commerce concern.
With technology taking over almost every part of people’s lives it has become more and more important for nonprofits to leverage different online platforms. Nonprofit Tech for Good along with Your Public Interest Registry just released the 2017 Global NGO Online Technology Report , which details how NGOs across the globe are using different technology platforms.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
The nature of philanthropy is a want to help. It’s what foundations were created to do. But all too often, foundations, corporate grantmakers, and donors end up unintentionally causing problems instead of helping to solve them. Even with the best intentions, foundations often take actions that oppose the outcomes that both they and their grantees hope to achieve.
Ever since we’ve started organizing a conference back in 2006 we’ve been getting requests for free tickets. It starts as soon as we announce our event, and then the requests increase as we get closer to the conference date. I don’t blame people for asking for something free, I really don’t. You can always give it a try, and if you don’t ask, you don’t know.
Most nonprofits don't use their database to help achieve their mission. Database expert Wes Trochlil reveals how the most successful organizations use their data efficiently and effectively by asking the right questions.
New Research and a Welcome Surprise from Foundation CEOs. By Lindsay Austin Louie. “How much promise do the following practices hold for increasing foundations’ impact in the coming decades?” The twenty-four potential answers provided covered a broad spectrum of philanthropic practice, from taking more risks, to providing more general operating support, to engaging in impact investing.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
For those trying to make the most of their WordPress—or, more importantly, the most money off their WordPress site—it can sometimes be difficult to ascertain just how to go about marketing your blog, products, services and so on. Indeed, as the most popular content management system ever, there’s a lot of competition for positive attention, and getting noticed can often be a daunting task.
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. The surge in online giving to the ACLU— 6x their yearly donations raised in one weekend — shows us the potential that exists with online giving.
“Those of us working in nonprofit organizations need to take our eyes off of overhead ratios and put [our focus] far out into the sky and look at our dreams for impact.” — Dan Pallotta. Pallotta is talking about the dreams that got us involved in our organizations in the first place. Work in the nonprofit sector often gets clouded by stigmas and the notion that no one is supposed to spend any money.
The best books you’ll read are typically recommended by people you like or admire. Which is why we’re partnering up with bookshelf.tips to do a monthly roundup of short book recommendations from the apex of the tech world. Bookshelf.tips asked entrepreneurs, CEOs, and other visionaries share stories about books that changed their life or the way they do business – in less than 50 words, because we know you’re busy people (but hopefully not too busy to read these books).
Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.
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