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The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Nonprofits are familiar with writing blog posts that provide program updates, tell success stories, comment on breaking news and current affairs, and promote calls to action. This type of blog content is standard in nonprofit communications and should continue to be reported on regularly; however, some of your most shared, retweeted, and +1′d blog posts will be those that are out of the ordinary.
Social media marketing is a staple part of any nonprofit’s marketing campaign. Whether it is the centerpiece to a comprehensive content marketing platform, or just another way our nonprofit engages with the community, social media is a mainstay in the lives of almost every American. Despite all the hype surrounding its use, and everyone around […].
Every once in a while, the Beneblog features something of personal importance to me. I'm very excited (and proud) about an exciting concert coming up soon in Palo Alto. My daughter, Kate Fruchterman , will be returning briefly to the area the evening of June 17th to give a concert. Kate will be heading to Europe this fall to sing professionally in Italy for the Turin Opera Company, as the winner of one of three Opera Foundation Scholarships.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Wondering just how important it is to build and maintain an email list for your business or non-profit? Consider this statistic from Internet marketing professionals: the average email list degrades by nearly 23 percent each year due to opt-outs, changes in addresses and more. That statistic may seem insignificant until you consider how many people visit your webpage, attend an event or engage your organization on your social media pages.
I realized the other day that we’ve grown from $0 to $1 million with two separate products (HelloSign and HelloFax). This happened a long time ago, but I was recently reflecting on the lessons. I found a lot of growth truisms to be false. We’ve learned a lot. Some lessons were painfully won, which is why I may sound strongly opinionated about them. They also may be slanted towards B2B products, but I wouldn’t discount them if you’re not in that space.
I realized the other day that we’ve grown from $0 to $1 million with two separate products (HelloSign and HelloFax). This happened a long time ago, but I was recently reflecting on the lessons. I found a lot of growth truisms to be false. We’ve learned a lot. Some lessons were painfully won, which is why I may sound strongly opinionated about them. They also may be slanted towards B2B products, but I wouldn’t discount them if you’re not in that space.
Date: Thursday, November 19. Time: 1-2:30pm EDT. Cost: Free! How to Register: Sign up. Presented by: Heather Mansfield. View: Complete Webinar Schedule. Based on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices.
If there’s been a more talked about subject than cloud computing in the nonprofit tech world in the last 2 years, we here at Tech Impact sure haven’t heard about it. Cloud computing services have been on the tip of every nonprofit leaders’ and IT team members’ tongue for some time, and it’s not likely […]. The post Adopting The Cloud? Here’s What You Need To Know appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.
Guest post by Betsy Beaumon, President, Benetech We are seeking visionary leaders to join Benetech in applying technology to advance the rights of disadvantaged people around the world. Technology is playing an ever larger role in increasing respect for human rights and delivering better services, and we have two rare opportunities to lead world-class tech-for-good programs.
We’re glad to announce our latest release! Version 5.4 includes WordPress integration and enhancements to our API and text formatting options. Plus a brand new mobile-friendly theme!
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
When it comes to building your non-profit’s online presence—a critical element of success as organizations jockey for attention in our ever-increasing virtual world—there are a host of marketing tactics you can take, and any one or a combination of all can greatly increase an NPO’s visibility to a wider audience, a fact that easily translates into donor and volunteer recruitment and earned monetary support.
After interviewing over 300 app entrepreneurs I found that there are common qualities that separate the successful from the surviving. Yes the App Store is crowded. Yes there are those who are barely making a living off apps. And yes the gold rush days are over. However, new success stories are constantly popping up. Why were they able to find success when so many are barely surviving?
VisionLink is proud to announce our new partnership with Connect First, an award-winning cloud contact center technology provider, to help not for profits succeed in creating efficiencies and cost savings. Click this link to read more about our exciting new collaboration!
A common criticism of higher learning institutions in the United States is that they do not properly prepare students for their “real world careers.” Students are spending upwards of 4 years preparing for these mysterious, other-wordly jobs, only to finally arrive and be told they’re not properly trained. Conversely, on the hiring side for most […].
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
“Your secure software is open source: doesn’t that make it less secure?” This is a recurring question that we get at Benetech about Martus —our free, strongly encrypted tool for secure collection and management of sensitive information, built and provided by the Benetech Human Rights Program. It’s an important question for us and for all of our peers developing secure software in today’s post-Snowden environment of fear and worry about surveillance.
For smaller non-profits with limited operating capital and a small staff, social media can present both tremendous opportunities and tremendous challenges. How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? What’s the return on investment for that time? Should you be putting more emphasis on some social media channels over others?
When you’re building your business, you want to make sure everyone is on the same page. But that can be most difficult when large-scale, complex technical projects with multiple teams or stakeholders involved are underway. That’s why I asked nine members from Young Entrepreneur Council (YEC) the following question: What is one valuable way you break down a complex technical project using PM software that has benefited your team?
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
As a public service, VisionLink, Connect First, Inc., United Way of Abilene, Information Technology Disaster Resource Center and Crisis Cleanup are sponsoring a free, multi-agency debris removal and muckout hotline for survivors of the recent severe weather in Texas and Oklahoma. Effective immediately through July 4th, residents of Texas and Oklahoma requiring assistance may call 1-800-451-1954 to request help with cleanup, Monday through Friday, 8am-5pm.
Every nonprofit needs a data management plan, especially for their donor data. The plan needs to address a variety of topics, such as data hygiene and enrichment , data usage in various communications activities , input/output management, and more. To help with your donor data management planning, we have created a Donor Data Management Dictionary to help you make sense of all the data jargon as it applies to the nonprofit organization’s business needs.
Note from Beth: Next week, I’ll be keynoting the “ Future of Social Media Conference ” in London hosted by Social Misfits in partnership with Facebook, JustGiving, the Hospital Club Foundation, and the Guardian Voluntary Sector Network. I’ll be talking about the next generation of donors and how they use social media, mobile, and other technology to raise money for causes they care about.
In June, you can choose from among 18 free webinars that offer up a host of insights, ideas and practical tips on topics like: Leveraging your Database, Gaining Microsoft donations, Avoiding Mobilegeddon and Creating Volunteer Handbooks. Take a look at our list!
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
For the past several years Google Analytics has been the go-to tool for parsing a website’s effectiveness for visitors. With a few clicks a designer or administrator can see numbers of hits and click-throughs, time spent on specific pages, which pages and elements are being ignored and much more. Whereas Analytics still holds immense value to determine what is working and what is not, the truly savvy website developer and owner couples it with heat mapping, complex graphic displays that show wha
You’ve probably heard this line: “If you can’t raise money from angels you can raise from your friends or family.” In fact most young entrepreneurs raise money from friends and family, here is a quick breakdown of funding sources for startups from AngelBlog. I am writing this article to tell you from personal experience: raising money from friends and family is a VERY BAD IDEA.
One of See3’s company goals for 2015 is to obtain a B Corp certification. What started as a “we’ll-have-this-done-in-a-month” project has become a deeply reflective organizational journey. We’re getting close to completing our application (yay!) but in the collaborative and do-gooder spirit that is the B Corp community, we thought we’d share some tips and surprises we’ve learned on our path to becoming a certified B Corp.
More than ever, funders want compelling and visually interesting proof of the value of our charitable work. When I look at the gorgeous examples of what is possible in FlowingData's Best Data Visualization Projects , I wonder how a nonprofit without a big graphic design budget can compete. But I think I may have found something: Silk is a free-for-nonprofits online tool that helps you create interactive data visualizations of your work, just by uploading a spreadsheet.
Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.
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