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By Ray Gary. Ray Gary is the CEO of iDonate , a SaaS-based provider of the world’s most innovative Digital Fundraising Platform for nonprofits. Ray’s experience in launching and building businesses spans nearly three decades, including leadership positions in multiple technology companies. Non-profits aren’t immune to the changes driven by new technology.
Finding the perfect fundraising idea takes a lot of precious time — time that could be better spent actually raising funds. That’s why I’ve created this list of fundraising ideas: to make it easy for you to find an idea that will generate revenue for your organization.
While writing The Happy Healthy Nonprofit: Strategies for Impact without Burnout in 2015, we did a scan of what was available in the nonprofit. Ever since, I’ve been keeping an eye out for new resources for nonprofit professionals about avoiding burnout and self-care. One best practice is to take breaks during throughout your work day, even a mini-break will help reboot your focus and energy.
I have great news to share. Many of you know that 2018 has already been a landmark year for EveryAction, our team, and our clients. The over 15,000 nonprofits and campaigns served by EveryAction have raised as much in the first half of this year than was raised during the entirety of 2017. Many major nonprofits, like Planned Parenthood, the National Audubon Society, and the United Nations Foundation, have “made the switch” to EveryAction, driving our company’s 2018 nonprofit license revenue to i
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Looking for some inspiration? Check out these social media accounts and websites from the best thought leaders the nonprofit sector has to offer. (Side note: many of these folks have spoken at Cause Camp , and, who knows, maybe some of them will come back in 2019! ). 1. Julia Campbell ( @JuliaCSocial ). Julia is an author, consultant and speaker who helps plan and launch modern nonprofit marketing campaigns.
Annual giving campaigns, sometimes referred to as “cornerstone campaigns,” form the backbone of many nonprofit fundraising programs for good reason; they provide a structure for the yearly schedule and a reliable and predictable source of income, making life easier for Development staff at all levels. However, just because they are a fundraising staple doesn’t mean that annual campaigns don’t require the same amount of attention, creativity, and work that other campaigns do.
Annual giving campaigns, sometimes referred to as “cornerstone campaigns,” form the backbone of many nonprofit fundraising programs for good reason; they provide a structure for the yearly schedule and a reliable and predictable source of income, making life easier for Development staff at all levels. However, just because they are a fundraising staple doesn’t mean that annual campaigns don’t require the same amount of attention, creativity, and work that other campaigns do.
By Nate Andorsky , CEO of Creative Science , a digital agency that aligns behavioral science with design and technology to help nonprofits, foundations, and mission-driven companies rethink the way that they engage with people. Behavioral Science is a powerful area of study, and can be a serious tool in the world of nonprofit fundraising. By understanding how people make the decisions they do, your NPO can take strategic steps to raise more money and drum up more support, without running yourse
Many nonprofits find that they spend hours writing social media posts in the hopes of attracting new members, but only get just a handful of responses. We have the secret ingredient to social media success — and it might surprise you.
posted by Jarrett R. Ransom, MBA President & CEO, The Rayvan Group. If Skip the resolutions and let’s talk about goal setting for your nonprofit. July 1 represents a new fiscal year for many nonprofits, a time to review programs and previous goals to be sure they’re aligned with the mission and to establish new benchmarks. Without a clear plan, your nonprofit will likely serve less people than you intend.
Kevin Conroy Chief Product Officer Who He Is: Kevin leads GlobalGiving's product team, a talented group of programmers, system administrators, designers, communicators, and marketers that work tirelessly to improve the GlobalGiving website. Before joining GlobalGiving, Kevin designed next-generation television user interfaces and did research for a major consulting company until he realized his skills were being wasted on things that weren't making the world a better place.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
We’ve been receiving a number of inquiries about our content creation process at Nonprofit Hub, so we thought we’d share some of our expertise. Nowadays, content—stories, pictures, graphics, even music—is at the center of nearly every organization’s marketing strategy, so it’s important that you do it right. Nonprofit Hub’s content team is small but mighty—just a handful of writers and designers are in charge of all the content you see throughout our website and publications.
Nonprofit fundraising events are a great way to raise money and increase your organization’s profile at the same time. Not only do they allow you to land big donors in person, they also provide a chance to make an impression on important members of your community, enabling you to grow your brand along with your dollars. Whether you’re planning an elegant cocktail hour at a local restaurant or a low-key barbecue in a supporter’s backyard, the difference between a successful fundraising event and
By Becky Harpham , a nonprofit marketing expert who enjoys helping nonprofits with their finances and keeping up with the latest SEO trends. Face it – we live in a very technology-focused world these days. So why haven’t you been doing your monthly financial reporting in a cloud-based enterprise resource planning (ERP) yet? Here are five reasons why you should make the switch right away: 1.
If you’re looking for a nonprofit accounting software solution, look no further. I’ve rounded up all the most popular options into this list. I’ve also highlighted the major benefits of each one and given advice on the kind of nonprofit they might suit best.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
posted by Cindi Phallen President, Create Possibility. Most nonprofit leaders have complained at some point that they need their board to be more engaged in fundraising. And yet they keep doing the same things, expecting different results. You know the definition of insanity, right? So consider making a shift. If your board members aren't fully engaged in your fundraising efforts it's because they: are afraid of rejection. are inexperienced and insecure. don't understand what you need or. don’t
When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate. Neither of these commonly cited metrics matter, however, if an email doesn't ever reach a supporter's inbox to begin with.
Remember when you first went off to college and pretty much only called your parents to ask (okay, beg) for money? Well, your mom and dad still had to love you unconditionally, but if you do the same thing to your donors, they probably won’t stick around. Interacting with your donors between asks will increase their loyalty to your organization, generate repeat donations and lead to strong, lifelong bonds.
By the time Anna Stork and Andrea Sreshta made it onto the hit show Shark Tank, they’d been hustling their product, LuminAid , for half a decade. The design students turned entrepreneurs invented the solar-powered, waterproof lantern with a mission: to help people through power outages after major disasters, like the Haiti earthquake. After being featured on the program?
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
I remember the exact moment when I snapped. I was at an informal talk by a visitor research professional from a large American art museum. The presenter was a few minutes in, setting context about a recent rebranding effort at her institution. "Our real challenge," she said, "was how to attract new audiences while protecting loyal patrons." My eyes locked on that phrase on her slide, "protecting loyal patrons.
In their book, Millennials Who Manage , authors Chip Espinoza and Joel Schwarzbart , quote Donna Hicks's explanation about how dignity is different from respect. Dignity is different from respect in that it is not based on how people perform, what they can do for us, or their likability. Dignity is a feeling of inherent value and worth. Therefore, Espinoza and Schwarzbart recommend that leaders treat those they are leading with dignity and follow Hick's 10 Essential Elements of Dignity : Accepta
We're always looking for ways to incorporate user feedback in our product development process. That’s why we’re launching the Product Feedback Group , to connect EveryAction users directly with our product team. Product Feedback Group members will receive email invites to various research studies including interviews, usability tests, surveys, and more.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Working in the nonprofit industry presents its own set of challenges. Rather than gaining funds by selling a product or service, nonprofits rely on donations. Building better relationships with our donors is the nonprofit version of improving our products—it’s essential in order to sustain your organization’s output. Among the best ways to build those relationships with current donors and to gain new ones is networking.
Forty years ago an enthusiastic tech marketer named Gary Thuerk made history by creating the world’s first ever known spam mail. Gary blasted out a new product announcement (in ALL CAPS, of course) to 400 recipients via ARPANET, a network of connected computers. The response? Largely negative , with one indignant recipient calling it “A FLAGRANT VIOLATION.”.
posted by Cindi Phallen President, Create Possibility. Let me guess. You need your volunteers to spread the word about your good work, to connect you with their networks and generally be the amazing gatekeepers to the community you know they can be. And, they seem willing. However,…very little is happening. What the heck? Are they trying to make you miserable?
Our round up for August includes information on how we keep your data secure, some new online store features, and a blog post packed with fundraising ideas.
Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.
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