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YouTube launched almost 13 years ago on February 14, 2005 and you got to give credit to the early adopter nonprofits active on YouTube in its early years. These early adopters were also embracing Myspace when the vast majority of nonprofits hadn’t yet had their aha moment about social media. Today, approximately 72% of internet traffic is video and one billion hours of that video is watched daily on YouTube.
SEO — or search engine optimization — is, like many things, too often taken for granted. The subtle nuances of SEO are often ignored with businesses all over the world incorrectly choosing to ignore SEO opportunities on a regular basis. All too often, you see companies do a number of offline activities — such as hosting a networking event, holding a creative morning, or organizing something for charity — that doesn’t get written about in an online platform.
Many people jump into a nonprofit career without understanding what it actually takes to thrive in the nonprofit world. Unfortunately it’s those same people who burn out quickly. Not to be discouraged though, a good understanding of what’s to come will allow you to manage your expectations and plan for a successful, impactful career in the nonprofit world.
I watched the news reports from Texas and was horrified at the scale of this disaster. I grew up on the Jersey shore where I’ve been evacuated due to storms, but I have never seen this level of disaster. My heart goes out to the victims and I want to help. When a natural disaster strikes, I make a donation to my go to national or global charities for disaster relief Team Rubicon, Save the Children , and/or Global Giving.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
There is a big controversy in the technical standards area that impacts accessibility of content in web browsers. Ars Technica covered this recently in their post: Over many objections, W3C approves DRM for HTML5. Benetech is voting against the W3C decision on Encrypted Media Extensions (EME). Here is the statement that will accompany our vote: EME should not become a W3C Recommendation without adding provisions that safeguard the rights of accessibility and security researchers to do their job
Too often, those WordPress website users who are out to sell a product or service or promote a message underestimate the importance of a good dedicated landing page. And what exactly is a landing page? In the simplest terms it’s a dedicated, standalone page designed for a specific marketing campaign or used to covert visitors to buyers and, hopefully, dedicated repeat customers.
Too often, those WordPress website users who are out to sell a product or service or promote a message underestimate the importance of a good dedicated landing page. And what exactly is a landing page? In the simplest terms it’s a dedicated, standalone page designed for a specific marketing campaign or used to covert visitors to buyers and, hopefully, dedicated repeat customers.
The inaugural edition of the 2017 Global Trends in Giving Report will be released on September 12, 2017. Based on the survey responses of 4,084 donors worldwide, the report summarizes donor data across six continents about how online and mobile technology effects giving. The report also examines the impact of gender, generation, and ideology upon giving and volunteerism.
In the early 2000s, after building next-generation user interface systems at the MIT Media Lab and before founding my UI business, I had a brief stint as a science and technology ‘designer’ for a handful of big-budget films. Iron Man, Aeon Flux, and Ang Lee’s Hulk were all steep learning inclines, but the one that stands out as pure vertical (and ecstatic) ascent is also the earliest: Steven Spielberg’s Minority Report.
I’m just going to say it, lots of nonprofit professionals are overworked and underpaid. So what do you do when you love your nonprofit job, but it doesn’t pay the bills? Here are 11 gigs that can make you money on the side.
Visionlink is proud to welcome another new customer, Indiana 2-1-1. These good folks have created a statewide solution that helps Hoosiers across Indiana find the local resources they need, 24 hours a day, 7 days a week. Additionally, aggregated and non-identified data is collected to assist communities in assessing needs and allocating resources. We are pleased to support their work and will begin converting their data and using new API tools to assist their partnership efforts with other agenc
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Earlier this month, I was honored to receive an invitation from the US Embassy in Finland and State Department to teach workshops in Finland for NGOs, Fulbright Finland, Womens Groups, Multi-Cultural Nonprofits, Youth Groups, and a network of Finnish-American Societies as shown in the photo above. I had an exciting and busy week of teaching public workshops, facilitating informal staff workshops, and meetings at the Embassy mostly on the topic of Networked Nonprofit, digital strategy, and lea
In last week’s post we looked at the importance of keeping your WordPress site in top-notch working order with a few simple maintenance tasks that you should be performing on a regular basis. From backing up your files to keeping on a schedule of updates to your theme, plugins and other programs to remembering to always change your passwords, there are lots of ways to keep your site purring along and, more importantly, to make it safe from hackers, malware and the like.
Now in is its third year of production, the Global NGO Technology Report is groundbreaking in that it is the only research project dedicated to studying how charitable organizations worldwide use web and email communications, online and mobile fundraising tools, and social and mobile media to engage and inspire their donors and supporters. If you work for a NGO, nonprofit, or charity, please volunteer 4-7 minutes of your time to take the the 2017 Global NGO Technology Survey.
The EU’s upcoming Copyright Reform threatens to strangle platform businesses by siding with rightholders and large corporations over users. “This is a dysfunctional proposal. It’s bordering on the absurd as to why it would be proposed on an EU level,” Raegan MacDonald, Senior Policy Manager and EU Principal at Mozilla, told TNW. Mozilla is strongly opposed to the measures and is actively fighting the reform in its Copyright Campaign.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Have you ever worried your nonprofit could have some hidden legal risks? Nonprofit attorney and strategist Erin McClarty shows you 3 common legal traps and how to avoid them.
If you want to drive a successful digital marketing campaign than a digital promotion strategy is the best way to get your message heard. Let me ask you a question: Is there anything more frustrating than publishing content online that nobody can find? The truth is if you don’t show up on the first page of search results, then are you’re missing out on a lot of views to your website.
Earlier this week, I was honored to do a webinar for Soapbox Engage about self-care and bringing a culture of wellbeing into the nonprofit workplace based on The Happy Healthy Nonprofit: Strategies for Impact without Burnout. And surely given events of this past week, we all need to continue to practice a little self-care and nurture a culture of support while standing up for what we what we believe in.
Whether it’s a car or a computer, a bike or a bass guitar, staying on top of regular maintenance issues—cleaning, backing up, staying in perfect tune—is the best way to ensure that those things which you love and rely on stay in perfect shape. So why wouldn’t you do the same for your WordPress website? After all, WordPress sites are made up of many different component parts, including the core program, hosting, software, plugins and even themes.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
Artificial intelligence (AI) is the new tech craze, and everyone wants in. From self-driving vehicles to Alexa, our lives are slowly transforming as a result of constantly changing and improving AI. Although AI may seem foreign to the nonprofit world, many nonprofits including Raheem.ai, UNICEF, and charity: water are taking advantage of AI in the form of chatbots.
In entrepreneurship, female founders are still few and far between. However, they certainly are on the rise. According to a study done by Kaufman, female entrepreneurship saw the biggest increase in the past 20 years. Every month, 260 out of every 100,000 women choose to pursue their dream of becoming an entrepreneur. In addition, a report by the American Express State of Women 2016 stated that four out of every 10 new entrepreneurs are women.
A great magician never reveals his or her secrets. Is your nonprofit like a dazzling magical act in your community? Are you doing all sorts of good for all sorts of people and keeping it to yourself? Let me give you one more trick to put up your sleeve: transparency. Being transparent with your donors may sound like a no-brainer, but all too often it goes by the wayside.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Reflection is a critical step in assessing individual and team performance at your nonprofit. A reflective process, whether it is a structured process for individuals or groups, can give us insights about what worked and what could be improved. Reflection requires hitting the pause button and asking and answering questions. How many of us as individuals have the discipline to notice what we’re doing with our professional work or our team?
The best WordPress bloggers, site owners and administrators know that one of the keys to having a fantastic and wildly successful web page is to integrate everything you post and promote with some sort of social media component. Of course, the problem many people run into when looking at a social media program or plugin is, which one to pick? Indeed, there are dozens available that have all sorts of different capabilities.
Whether they're to serve up content, answer questions, or bolster fundraising efforts, chatbots hold great promise for nonprofits and charities. And although chatbots are relatively new to the nonprofit community, some organizations are already using them in interesting and innovative ways. Here are three nonprofits that are doing just that. What Is a Chatbot, Anyway?
How many startups launched last year? How many of them succeeded? Some data suggests that up to 95 percent of startups fail, but it’s difficult to exactly pinpoint why it happens. Some of them fail simply because they didn’t create something people want, while great many vanish due to the wrong execution of their growth and marketing. Growth is key, yet growing a startup is really hard and most founders struggle with it.
Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.
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