3 Key Areas For Reframing Fundraising
The NonProfit Times
NOVEMBER 21, 2024
By Amanda Wasson In the ever-evolving landscape of fundraising, it’s clear that the traditional channel-first mindset is no longer sufficient. For too long, success was measured by the performance of individual channels, often overlooking the holistic experience of our donors. It’s time to embrace a paradigm shift toward audience-first fundraising. Why this change matters Donors today engage with organizations across multiple touchpoints.
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