The Biggest Branding Mistakes Nonprofits Make: 3 Essential Fixes
Nonprofit Tech for Good
JUNE 16, 2024
By Lyn Chamberlin , founder of LC Leadership – a strategic brand development consultancy. Branding can make or break a nonprofit, yet many organizations struggle to communicate their value effectively. Despite meaningful and transformative missions, nonprofits often fall into common branding traps. Small and medium-sized nonprofits, in particular, often lack the resources and expertise to craft compelling narratives, engage supporters, and clearly define the problems they address.
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