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Nonprofit Donor Retention 101: Always Do This

Bloomerang

For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. Long-term retention (5+ years) is now 10% or less. “ People give. One week after gift: .

Retention 113
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Resources from the Compasspoint Panel

Robert Weiner

Here they are, with links: Donor Retention. Ebook: [link]. Using Social Media to Meet Nonprofit Goals: The Results of a Survey. Yesterday I spoke on a fundraising panel at Compasspoint's Silicon Valley/Peninsula Nonprofit Forum and mentioned a variety of resources. AFP's Fundraising Effectiveness Project: [link].

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Retention is the New Acquisition

Connection Cafe

Lack of stewardship has a price, and nothing proves that more than the AFP Fundraising Effectiveness Survey. While organizations focus on their development goal and raising money through major gifts, events, direct mail, grants and online, we continue to see a lack of focus on stewardship and retention.

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Designing engaging and effective learning experiences 

Candid

For example, Candid Learning provides an array of free training resources, including webinars , a library of eBooks and audiobooks , and on-demand courses on topics ranging from fundraising to grantwriting. You can also conduct a training inventory to identify existing resources that can be repurposed. What’s resonating?

Design 105
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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

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Dearest Donors: A Love Letter

Care2

Blackbaud brought together 14 nonprofit experts in an eBook to share tried-and-true donor retention strategies, tips, and ideas. Create a retention calendar. One way to check in with your donors is to send out a poll or survey to figure out exactly what they need from you to get more involved in your issues.

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Use This eBook To Improve Your Communication

Eric Jacobsen Blog

Saturday, May 22, 2010 Use This eBook To Improve Your Communication The former director of communications for McDonalds, David Grossman, now a leading consultant, speaker and author has released a free eBook about how to communicate effectively. The Five Points Of Professionalism How To Talk About Poor Performance With An Employe.

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