Connection Cafe

APRIL 29, 2014

After college, I was determined to find a career that would help me avoid numbers, measurements and calculations at all cost. Today, your job is much more focused on the percentage point in converting potential supporters into long term donors than being focused on the color of the new logo or the catchy headline.

Marketing 37

Marketing Donor Michigan Test 37

Qgiv

MAY 11, 2021

Nonprofits are expected to spend the entire $10,000 dollars each month, and there are performance-related metrics nonprofits must meet in order to continue receiving the grant (more on those later). Google lets you write three headlines and two descriptions for each ad. Measuring Success. Connecting with Google Analytics.

Google 52

Google Grant Headline Rate 52

Nonprofits Source

OCTOBER 11, 2017

Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. Let me show you how: Identify Keyword Opportunities.

Process 98

Process Content Digital Marketing 98

Connection Cafe

DECEMBER 22, 2013

Jeff Haguewood of Sidekick Solutions suggests the 5 Basic Fundraising Performance Metrics to Start Measuring Today. John Haydon is offering up [FOR FREE] 42 pages of eBook goodness to help you get more traffic, increase search rankings and boost conversions. It’s important that you begin paying attention to the stats.

Story 54

Story Social Media Nonprofit Content 54