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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). Make sure you are tracking your “unique visitors&# to your organization’s website from month-to-month. Website Traffic.

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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Create an e-mail signature that includes your website, blog, and social networking links. Purchase.org domain name for website and e-mail addresses. Add a website, blog, and social networking pitch to your “Thank You for Subscribing” e-mail. Add a social networking pitch to your “Thanks for your Donation” e-mail.

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What actually happened: Apple Mail Privacy Protection

M+R

About this time last year, we all started talking about Apple’s new Mail Privacy Protection , a.k.a. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. Reminder, email opens are tracked by tiny image pixels embedded in email content. Read time: 8 minutes. Apple MPP, a.k.a.

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43 Digital Marketing Tools & Resources for Nonprofits

Nonprofit Tech for Good

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. mail-tester:: mail-tester.com This free tool reveals if your email domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols.

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Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

Download the full Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Download Now! Instead, many nonprofits simply drop donor names into boilerplate letters and direct mail pieces.

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33 Fun, Useful, and Totally Random Resources for Nonprofits

Nonprofit Tech for Good

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. This website tracks what sites are the most popular in the world today. It must be downloaded and is available only to nonprofit organizations. It is a must download!

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3 Ways to Manage & Grow Major Donor Relationships

Nonprofit Tech for Good

You can use your Donor Management System to keep track of grants from donor-advised funds along with the recommending donor with these helpful features: Soft Credits for Charitable Sponsors . That way, these gift records are linked together for easy reference, tracking, and reporting. You can link together the charitable sponsor (i.e;