NonProfit PRO

APRIL 17, 2025

Todays donors expect moreand deserve it. Learn how to deliver powerful, personalized stewardship that speaks directly to each type of donor. Backed by psychology and real-world success, this session will show you how to use gratitude strategically to boost retention, increase giving, and create lasting impact.

Donor 130

Donor Relationship Retention Impact 130

sgEngage

FEBRUARY 10, 2025

If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes. Matching gifts and donor retention share a positive correlation, with each variable increasing alongside the other. Matching gift programs tend to be more prominent than nonprofits and donors might think.

Retention 69

Retention Gift Donor Program 69

NonProfit PRO

MAY 3, 2022

The sorry state of donor retention has been a topic of discussion for at least the past decade. Yet too many nonprofits still don’t prioritize donor retention strategies. A prompt, personal, powerful thank you is the bare minimum. What do you do to keep donors close?

Donor 300

Donor Strategy Retention Discussion 300

NonProfit PRO

APRIL 12, 2022

Donor engagement can be complicated. Donors are engaged in multiple ways, frequently with different appeals and solicitation amounts. This fragmented donor communications experience is a pernicious problem in the nonprofit industry.

Donor 307

Donor Experiment Personal Problem 307

Bloomerang

APRIL 14, 2025

Fundraising success relies on strong donor relationships, but manual data management makes engagement difficult. The Daxko Operations + Bloomerang integration eliminates this challenge by automating donor insights, strengthening retention, and enhancing engagement.

Donor 94

Donor Fundraising Retention Synchronous 94

NonProfit PRO

APRIL 11, 2025

Todays donors expect moreand deserve it. Learn how to deliver powerful, personalized stewardship that speaks directly to each type of donor. Backed by psychology and real-world success, this session will show you how to use gratitude strategically to boost retention, increase giving, and create lasting impact.

Donor 130

Donor Relationship Retention Impact 130

NonProfit Hub

FEBRUARY 27, 2025

5 Effective Donor Retention Strategies for Small Nonprofits Its tempting for small nonprofits to focus heavily on donor acquisition. After all, the more donors who give, the more funds you get, and the larger your nonprofit becomes. Therefore, your nonprofit must first master the art of effective donor retention.

Retention 61

Retention Donor Effective Strategy 61

Nonprofit Tech for Good

NOVEMBER 3, 2023

A recent Abila study shows donors feel 71% more engaged with nonprofits when they receive personalized communications from the nonprofits they support. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing. Yes, personalization requires data. A one and done.

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email Personal Strategy Nonprofit 329

Candid

OCTOBER 23, 2024

Donors are an important part of any nonprofit’s mission. Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Rethinking donor relationships When I started Imani Collective, it was a small nonprofit training program in Mombasa, Kenya.

Donor 105

Donor Strategy Relationship Children 105

Bloomerang

FEBRUARY 5, 2025

Thanking creates loyalty Did you know that 53% of donors stop giving because they feel unappreciated, and 41% cite lack of acknowledgment or thanks as their reason? Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift.

Donor 108

Donor Causes Storytelling Relationship 108

The NonProfit Times

NOVEMBER 27, 2024

and Canada Hub at Giving Tuesday , and Cara Dickerson, vice president, Customer Success at Momentive Software , annual awareness around GivingTuesday results in people having the inspiration to be generous and personal reason to give. How confident are you that the right strategy is in place to turn one-time donors into long-term supporters?

Donor 104

Donor Time Demographics Donation 104

Candid

DECEMBER 11, 2024

Reactive donors respond based on emotion, giving less than donors who give regularly, and historically have been fleeting supporters. For nearly all nonprofits, converting one-time donors into long-term partners is a struggle. With memorable messaging, you can inspire new donors and cultivate long-term engagement.

Donor 105

Donor Giving Time Donation 105

Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. It lets donors determine for themselves that their donation, involvement, and passion moved the needle and made a measurable contribution to the world. 2) Give social media shoutouts.

Donation 353

Donation Donor Impact Nonprofit 353

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Far too many groups are not focusing their fundraising efforts on wide-scale donor acquisition efforts.

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Social Media Donor Social Media 354

sgEngage

APRIL 18, 2025

She was feeling increasingly frustrated with the high rate of donor churn at her organization. Her major donor, sponsor, and planned giving programs were using best practices throughout the entire moves management cycle , with lots of prospecting, relationship-building activities, and special high-touch interactions. Whomp whomp.

Donor 95

Donor Fundraising Tech Change Management 95

NonProfit PRO

MAY 8, 2024

Nothing should be more personal and passionate than thanking donors. Here are 10 lessons that are essential to retaining and upgrading donors.

Donor 265

Donor Tips Lesson Personal 265

NonProfit PRO

JANUARY 28, 2025

Connecting with your donors on a personal level can help strengthen your fundraising efforts. Here's how segmentation plays a role.

Donor 290

Donor Relationship Fundraising Roles 290

Bloomerang

JANUARY 6, 2025

The retention metrics that matter Retention is your single most important metricthe easiest, fastest, and most affordable way to raise more money. Use this handy retention calculator to get started. Measure your retention in three ways: 1. But first-time donors are fickleonly 19% give again.

Metrics 104

Metrics Fundraising Retention Gift 104

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. Donors tell us this all the time, both with words and actions. Donors tell us this all the time, both with words and actions. Donor Negative WORDS.

Retention 128

Retention Donor Nonprofit Gift 128

NonProfit PRO

AUGUST 16, 2021

A meeting started out negatively with the finance person saying that a personal relationship with a donor doesn’t really count – it doesn’t positively affect the retention or contribution of that donor. Now, to be fair, he didn’t exactly say it that way.

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Relationship Gift Retention Donor 297

Bloomerang

FEBRUARY 3, 2025

If youre like most nonprofits, attracting new donors is a costly endeavor. Many nonprofits prioritize donor acquisition over stewardship, treating stewardship strategies as a frivolous or just a nice to have endeavor. The image below is a stellar example of how to properly thank, nurture, and thenafter 90 dayssolicit a new donor.

Gift 74

Gift Donor Build Celebrate 74

Nonprofit Tech for Good

APRIL 2, 2020

They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner. or 2%, you will be getting 50%-100% more donors without adding any marketing budget. 5) Retention. 5) Retention. 3) Engagement.

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Metrics Digital Marketing Nonprofit 333

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy.

Donation 355

Donation Nonprofit Gift Donor 355

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. Grey Matter Research addressed long-standing myths about donor communication in The Donor Mindset Study III.

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Mail Retention Donor Practice 128

Allegiance Group

APRIL 3, 2025

Nonprofits cant afford to overlook the power of re-engaging lapsed donorsstrengthening donor retention practices is now more critical than ever. Last year marked the fourth consecutive year that retention rates declined year over year in Q3, with only 13.8 percent of new donors retained year to date.

Donor 52

Donor Tips Retention Mail 52

Candid

NOVEMBER 13, 2024

Your nonprofit’s mission may be the first thing to catch a donor’s eye, but it’s the experience you offer that not only converts them into a donor but keeps them coming back. It’s about how it makes donors feel. If the donor experience isn’t seamless, engaging, and empowering, your nonprofit will lose out.

Donor 66

Donor Experiment Donation Causes 66

Candid

JANUARY 23, 2025

Community buildingcultivating a network of engaged donors, volunteers, board members, and beneficiaries who share a sense of belonging and commitmentmight be the most overlooked strategy for long-term success. Share regular updates and behind-the-scenes stories to create emotional connections and a tangible sense of impact for your donors.

Community 102

Community Build Fundraising Nonprofit 102

Bloomerang

JUNE 12, 2023

Create a donor experience that strengthens supporter relationships. According to the Association of Fundraising Professionals, the average donor retention rate in the U.S. As nonprofits work on strengthening donor relationships to improve retention, there has been an increased focus on the donor experience.

Donor 113

Donor Personal Summary Retention 113

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Does this r eally improve donor retention?

Retention 117

Retention Gift Donor Pledge 117

sgEngage

NOVEMBER 27, 2024

Online fundraising has become a popular option for organizations since it allows access to a wider donor base that can support their mission regardless of location. Online fundraising opens the door to a range of creative ways to connect with potential donors. It’s also how donors prefer to support.

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Online Support Fundraising Digital 98

NonProfit PRO

JUNE 17, 2021

30% of adult donors in the U.S. identify as Social Donors. We conducted an online survey of 1,000+ Social Donors to examine how giving experiences evolved over the past year. Are you tapping into them?

Studies 246

Studies Experiment Giving Research 246

Nonprofit Tech for Good

MAY 16, 2021

Learn how to introduce and motivate your biggest advocates to get involved, and how to follow up with the donors that didn’t engage with your appeal the first time around. Make sure it’s timely, personalized, and has a sense of urgency. Make it personal. Remind your donors that they bring a unique value to your organization.

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Template email Campaign Fundraising 318

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. These include direct mail, phone calls and messages, and in-person solicitations. It’s changing how we identify potential donors and set targets.

Donation 273

Donation Fundraising Data Donor 273

NonProfit PRO

JUNE 17, 2021

30% of adult donors in the U.S. identify as Social Donors. We conducted an online survey of 1,000+ Social Donors to examine how giving experiences evolved over the past year. Are you tapping into them?

Studies 244

Studies Experiment Giving Research 244

NonProfit PRO

JUNE 9, 2021

30% of adult donors in the U.S. identify as Social Donors. We conducted an online survey of 1,000+ Social Donors to examine how giving experiences evolved over the past year. Are you tapping into them?

Studies 241

Studies Experiment Giving Research 241

Nonprofit Tech for Good

JANUARY 13, 2020

Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. The truth is, immediately following a donation is one of the best times for another call-to-action (CTA) of ways donors can continue to support your organization. 3) Send to Social Media.

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Action Donation Social Media Donor 344

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.

Retention 98

Retention Donor Gift Donation 98