Nonprofit Tech for Good

FEBRUARY 2, 2025

Imagine a potential donor who happens to pass by a poster for your organization’s annual festival. They can help you raise money, gather volunteers, inspire your donors, better understand your supporters, and connect with people who may not have heard of your organization. How do you turn good intentions into action?

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NonProfit PRO

SEPTEMBER 22, 2022

Storytelling can entertain, educate and entice people to act. Nonprofits that create an internal storytelling culture can excite staff and volunteers, entice new supporters, strengthen relationships with donors, and raise more funds. Nonprofits have more stories at their fingertips than any other organization.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

But did you know it’s also a great way to acquire new donors for your nonprofit? You can easily acquire new donors using peer-to-peer fundraising. Are you ready to expand your donor base? If yes, keep reading to learn four ways that you can acquire new donors with your next peer-to-peer fundraiser! That’s right!

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Nonprofit Tech for Good

OCTOBER 11, 2024

There is no doubt that social media, no matter the platform, remains a powerful way for people to build communities and connect with the causes and nonprofits they care about. One question that I see nonprofits constantly asking, and with good reason: “Can social media really bring in new donors for our nonprofit?” Even better?

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Nonprofit Tech for Good

AUGUST 21, 2021

As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. Creating powerful solutions. What they really need are affordable, lasting solutions.

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Nonprofit Tech for Good

SEPTEMBER 17, 2022

In other words, you create donor journeys. . If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. What are my donor personas? Below, I’ll break down the basics and share my four top donor personas that will help get you started. .

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The Fundraising Authority

SEPTEMBER 7, 2022

The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit. Who qualifies as a major donor prospect for your organization? As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Good major donor prospects…. #1

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NonProfit PRO

JULY 14, 2023

A new survey from the BBB Wise Giving Alliance showed that younger people and people with lower household incomes decreased their donations over the past five years. The survey also highlighted other giving trends and offers insight for nonprofits on what will make donors contribute in the future.

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Bloomerang

JANUARY 10, 2025

Todays question comes from a nonprofit employee who wants advice on the pros and cons of public donor listings: Dear Charity Clairity, There has been some concern about the fact we have our $1,000+ donors listed on our website. I’ve always been bothered by the fact we had defaulted to listing people (a recipe for disaster).

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NonProfit PRO

APRIL 28, 2023

The average age of donors is 65. An estimated one in nine people age 65 and older has Alzheimer’s disease. If you were in a meeting with a prospective donor for a major or planned gift, what would you do if you did detect cognitive decline?

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NonProfit PRO

JULY 25, 2022

Your story is essential, and people want to hear it. Let’s review what makes donors respond to your marketing and how you can improve the effectiveness of your campaign.

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NonProfit PRO

NOVEMBER 9, 2022

It’s a common tactic for nonprofit organizations to seek out an older donor base in the hopes of soliciting larger gifts. When most people think of millennials and Generation Z, their financial freedom to give doesn’t typically come to mind.

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Nonprofit Tech for Good

AUGUST 14, 2022

When you think of why your nonprofit’s donors support your organizations, do you expect each of their motivations to be the same? This person fears offending donors by asking at the “wrong” time. What has Research Shown About Why Donors Give? The Millennial Impact Project studied why donors across generations start giving.

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NonProfit PRO

MAY 28, 2024

When you don’t make it easy for donors to choose to support your charity, they'll choose not to. Here's how to encourage their support.

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Nonprofit Tech for Good

MARCH 8, 2024

Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. Retaining your donors requires building relationships with them, and those relationships will rely heavily on effective communication. But how can a single fundraiser communicate effectively with an entire donor base?

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NonProfit PRO

SEPTEMBER 4, 2024

It’s common for people, including your supporters, to take digital detoxes. Here are practices that can help you connect with these donors.

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NonProfit PRO

JULY 17, 2023

Aside from your donors themselves (which is to say, your direct mail or email list), the offer is the single most important part of your appeal by far. Here is a rundown of what an offer is and how it motivates people to give.

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Bloomerang

JANUARY 8, 2025

Step one: Brainstorm everything youll add to the fundraising calendar Start/end dates for every fundraising campaign, for example, end of year, GivingTuesday, monthly donor campaign, planned giving campaign, etc. Recognize when you meet your milestones, and dont forget to celebrate the people behind the progress. Roll with the changes.

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Nonprofit Tech for Good

AUGUST 30, 2024

Most nonprofits would love to have more young people join their cause as volunteers or donors. We understand nonprofits face numerous challenges, and focusing on young people may seem like a task for tomorrow or next week. However, attracting younger generations can seem like solving a Rubik’s Cube in the dark.

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NonProfit PRO

AUGUST 14, 2023

About 81% of Americans said they make charitable donations, and 26 million people work for companies offering company match programs to employees. Here are five key engagement tactics to help nonprofits build ongoing relationships with current and potential donors with access to a corporate match program.

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sgEngage

APRIL 18, 2025

I get to partner with nonprofit teams that are full of dedicated, smart, and hard-working people. She was feeling increasingly frustrated with the high rate of donor churn at her organization. No one-time to monthly donor upsell campaigns or expansion into text messaging. In fairness, they also got three appeals per year.

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Bloomerang

FEBRUARY 18, 2025

Many nonprofits struggle with low donor retention rates, yet the reasons supporters lapse arent always obvious. While financial constraints are often blamed, our research found that many donors stop giving for reasons nonprofits can fix. Why donors quietly disengage 1. Frame impact updates around the donors role.

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Candid

DECEMBER 23, 2024

While BIPOC (Black, Indigenous, and people of color) donors have been taking care of their communities for generations, they have yet to be significantly represented in traditional philanthropy. The Donors of Color Network (DOCN), a community of BIPOC donors, is part of that movement. So, how can we empower BIPOC donors?

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NonProfit PRO

MARCH 22, 2023

People aren’t buying your organization. It’s not about you. The biggest mistake you can make is thinking your organization is the story. When someone asks: “What do you do?” they’re not interested in your organization so much as what your organization accomplishes.

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Nonprofit Tech for Good

NOVEMBER 15, 2024

Also, the Wiedemann-Steiner Syndrome Foundation has curated a catalog of top-selling items, leveraging their logo to engage supporters, and deliver products that donors wear with pride. Printful’s goal is to make on-demand manufacturing the norm for a planet with finite resources and people with infinite ideas. Need merch ideas ?

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NonProfit PRO

MARCH 16, 2023

As fundraisers because we want to use curiosity in all kinds of ways to get donors engaged in our appeals and keep them engaged. Here are three things to consider for the teaser on your next direct mail fundraising appeal.

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Candid

NOVEMBER 13, 2024

Your nonprofit’s mission may be the first thing to catch a donor’s eye, but it’s the experience you offer that not only converts them into a donor but keeps them coming back. It’s about how it makes donors feel. If the donor experience isn’t seamless, engaging, and empowering, your nonprofit will lose out.

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sgEngage

FEBRUARY 12, 2025

As bridge builders whose success depends on forging authentic relationships with donors, fundraisers can sometimes find the line between the professional and the personal becoming blurred. Inevitably, a donor or prospect will ask, But what you do you personally think about? Maybe the donor is just curious.

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Nonprofit Tech for Good

MARCH 13, 2025

Donor retention rates are low. Keeping up with the constantly changing landscape of best practices and donor expectations is overwhelming. When you understand that people support you in lots of overlapping waysnot just through financial giftsyou can engage your entire community in a way that keeps them engaged and generates revenue.

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Get Fully Funded

NOVEMBER 10, 2024

Warming a donor’s heart is the name of the game, when it comes to thanking people for their donations. These are simple yet effective things to do – and they’re a great first step in showing donors how much you appreciate their support. So what kind of video should you shoot for your donor thank-you videos?

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Bloomerang

OCTOBER 25, 2024

Not if you want to meet people where they are. Remember, your goal ( why you do what you do ) must encompass building community, facilitating human connection, and creating opportunities for people to find meaning. Donor retention on steroids – Make it monthly I implore you to make soliciting recurring donations a priority.

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The Fundraising Authority

DECEMBER 10, 2022

As fundraisers, we need to be carrying on a constant conversation with our donors. Other times, we talk to our donors through newsletters, e-mails and snail mail letters. We need our donors emotionally involved and excited about our work… not bored. Sometimes this conversation happens in person or on the phone.

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NonProfit PRO

NOVEMBER 1, 2022

I’ve seen two truths: People want to help those in need and be part of a movement. Giving Tuesday offers both opportunities in one day — Nov. 29 this year — which is why your organization should start planning a Giving Tuesday appeal now.

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Nonprofit Tech for Good

OCTOBER 29, 2022

Every visitor of your nonprofit website is a potential donor. There are two different ways of approaching embedded giving: Modal embeds or pop-up donation forms that display when people select your donate button. A good donor experience provides a great first impression. Empower Donors to Use the Device of Their Choice.

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Get Fully Funded

FEBRUARY 27, 2025

You have to get comfortable asking people for money – even if you think asking for money is the last thing you would ever feel comfortable doing. This will give your organization the infrastructure, systems, and professional polish you need to gain the trust of donors. Plus, I had a burning passion to help people.

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sgEngage

NOVEMBER 27, 2024

Online fundraising has become a popular option for organizations since it allows access to a wider donor base that can support their mission regardless of location. Online fundraising opens the door to a range of creative ways to connect with potential donors. It’s also how donors prefer to support.

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The Fundraising Authority

SEPTEMBER 10, 2022

Or, “I keep trying to set up a meeting with that big donor. As fundraisers, we go to seminars and hear about setting up donor funnels, building fundraising networks , and making asks. Then we could launch new programs, build new buildings, and help more people today ! They stewarded their donors and encouraged them to upgrade.

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