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Donor retention can feel like a never-ending cycle. But some nonprofits have cracked the codenot by chasing endless new donors, but by inspiring loyalty in those they’ve already reached. But somehow, nonprofit giving still often feels more complicated than it should be. Your donors feel the same way about giving.
By Sarah Suarez , Founder and Social Media Strategist for The Social Puzzle – a boutique social media marketing agency which solely focuses on nonprofits so they can concentrate on what really matters, their mission. Every nonprofit strives to make the world a better place, and a strong community is essential to achieving that goal.
By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Salesforce is the great equalizer.
By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good According to the Nonprofit Tech for Good Report , 27% of nonprofits worldwide have experienced a cyberattack (email phishing, website hacking, ransomware, social media attack, etc.). Cybersecurity at your nonprofit must be a priority in 2024.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks.
As golf grows in popularity, it has become a vital fundraising tool for nonprofits of all sizes. Here are seven tech trends nonprofit golf tournament planners should watch for their 2025 events. 3) Mobile Apps Will Boost Donor Engagement Mobile apps designed for golf fundraisers are a game-changer.
By Simon Yost , Founder of Glued Network — an AI fundraising leader who uses software to automatically identify your top donors and AI to find similar new ones. In the evolving fundraising landscape, nonprofits have more tools than ever to engage donors, grow their base, and achieve their missions.
By Shannon Whitehead , Content Strategist at Neon One a software that connects nonprofits with the technology and resources that empower them to build a community of generosity. Whats your plan for thanking fundraisers and donors? What will you do to nurture relationships with the new donors you acquire through the campaign?
Staff transitions are an inevitable part of growth and change at nonprofits, but nurturing donorrelationships through these shifts can be challenging. Here are four ways that your organization can limit the negative effects of staff transitions.
By Greg Fine a marketing consultant who leverages 30 years of for-profit marketing and advertising experience to help nonprofits create larger-than-life giving campaigns and marketing that connect. Relying solely on generative AI to create messaging means forfeiting the work and creativity required to forge real relationships.
Todays donors expect moreand deserve it. Learn how to deliver powerful, personalized stewardship that speaks directly to each type of donor. If you want donors to feel seen, valued, and inspiredthis is your must-attend session. Ditch the cookie-cutter thank-you.
The allure of technology and automation can be enticing, but the importance of being “high touch” rather than “high tech” in nonprofit communications and donor relations should not be underestimated. Here are some reasons nonprofits should embrace the “high touch” approach, and some examples of how to carry it out.
Todays donors expect moreand deserve it. Learn how to deliver powerful, personalized stewardship that speaks directly to each type of donor. If you want donors to feel seen, valued, and inspiredthis is your must-attend session. Ditch the cookie-cutter thank-you.
Donor retention isnt just a numberits the pulse of a nonprofits long-term impact. Yet every year, fundraisers face the same uphill challenge: keeping donors engaged, committed, and connected to their mission. More importantly, how can nonprofits close it? Whats driving this retention gap?
Fundraising success relies on strong donorrelationships, but manual data management makes engagement difficult. The Daxko Operations + Bloomerang integration eliminates this challenge by automating donor insights, strengthening retention, and enhancing engagement.
By Abby Jarvise , writer, marketer, and speaker at Neon One – software built for small and midsize nonprofits to help them manage fundraising, communications, events, volunteers, and more. Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. The short answer is “no.”
Gaining new donors and maintaining those relationships long term is essential to the success of your nonprofit and its projects. It’s important to recognize that the next generation of donors has arrived with their own set of expectations, values, and perspectives. Millennials and Gen Z are both nuanced demographics.
By Amy Rose , Co-CEO, and Brian Greenwald , Co-CEO, at Benevolent Tech – a strategic services firm of nonprofit superfans dedicated to helping for-purpose organizations thrive. The nonprofit sector in the United States stands at a crossroads. Come to us, and our CRM will cure all that ails you as an organization.
Now is the time to make sure that your organization has donor retention strategies in place to bring those year-end supporters with you into 2025. You might be asking why you need to put a ton of time and energy into bringing your donors back for a second donation. Youre saving money by improving your donor retention.
Donors are an important part of any nonprofit’s mission. Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Such meaningful relationships can expand nonprofits’ networks, ensure funding for critical initiatives, and strengthen bonds with longtime supporters.
Thanking creates loyalty Did you know that 53% of donors stop giving because they feel unappreciated, and 41% cite lack of acknowledgment or thanks as their reason? Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift.
Every nonprofit wants donors who are deeply connected to the work they fundsupporters who dont just write checks but are invested in the mission. But this requires organizations to do something they find uncomfortable: asking donors to change. Nonprofits are experts at fulfilling donor needs, not the other way around.
It takes more than thank-you letters to retain donors for your nonprofit long-term. To effectively steward donorrelationships and inspire higher levels of giving, you must strategically engage donors in various ways that deepen their connections to your nonprofit. The answer is a donor stewardship matrix.
What is a donor journey? Put simply, its the way the relationship between a donor and a nonprofit shifts and evolves over time. By mapping out possible pathways for these changing relationships, youll create seamless donor experiences that inspire generosity and lifelong engagement.
What is a donor journey? Put simply, its the way the relationship between a donor and a nonprofit shifts and evolves over time. Join Cherian Koshy, CFRE, and Kelly Ramage, DonorPerfect Learning and Development Manager, for two free webinars that will help you map out personalized and scalable donor journeys.
What is a donor journey? Put simply, its the way the relationship between a donor and a nonprofit shifts and evolves over time. Join Cherian Koshy, CFRE, and Kelly Ramage, DonorPerfect Learning and Development Manager, for two free webinars that will help you map out personalized and scalable donor journeys.
It’s been estimated that 30% of annual giving occurs between GivingTuesday and December 31, and more than 25% of nonprofits raise nearly 50% of annual funds via year-end monetary donations, according to authors of the Recurring Giving Report. Tap technology to support the donor journey and manage mission success.
The holiday season is a traditional time for nonprofits to seek additional donations. Perhaps you're considering reaching out to new leads or revisiting past donors. Regardless, before you make that move, it is crucial to have a clear plan for nurturing these relationships for retention.
GivingTuesday presents an invaluable opportunity for nonprofits to capture the generosity of first-time, spontaneous givers. These donors, who contribute without prior planning, can be the unsung heroes of your end-of-year fundraising. This is even more important as you seek to expand your donor rolls.
Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with.
Online reviews have the power to position your nonprofit as a trustworthy and reliable organization, helping you attract more donors and influence their giving habits. Here are three benefits of getting reviews for your nonprofit — plus how to ask your donor base for them.
During this time of economic uncertainty, many organizations are renewing their focus on higher-value donors to generate revenue and build relationships that will keep them engaged with their mission. Here are seven strategies to elevate your current mid-level donor experience.
Diversifying your funding is critical to your nonprofit’s stability and ability to achieve your mission. With the ups and downs of the past few years, many nonprofit organizations that were heavily dependent on just one or two funding sources found themselves in a tight spot. Consistency helps nonprofits to plan and forecast.
Nonprofit events are a powerful way to showcase your mission and raise critical funds. Its an opportunity to deepen relationships, show gratitude, and keep the conversation going, turning one-time participants into lifelong supporters. True donor stewardship goes beyond a single thank-you or receipt.
Any engagement other than donor engagement is meaningless — at least if your purpose is to drive contributions. Why care about clicks if they result in nothing more than likes and follows? When cobbling together your fundraising strategy, consider how to get from awareness to interest to engagement to investment.
Discover best practices for motivating todays donors to stay involved in your mission. Old fundraising models like the donor funnel fall short because they emphasize monetary contributions over meaningful connections. Our free guide explores four new models that deepen your relationships to drive engagement, retention, and donations.
Nonprofits thrive or fail based largely on the success of their fundraising efforts, but fundraising alone cannot ensure sustainability. Research shows the impact of prioritizing grassroots engagement and localized impact on nonprofit sustainability. Increased visibility and credibility A connected community amplifies your voice.
Oftentimes, donors are not giving what they could because you are not presenting them with a donor offer that motivates them to give more. Here’s the reason why.
One of the most critical elements for your nonprofit is securing major donors and building deeper donorrelationships. Discuss new practical ways for utilizing Generative AI to build deeper relationshipsdonors. Explore how AI can unearth hidden major donors in your already existing donor database.
One of the most critical elements for your nonprofit is securing major donors and building deeper donorrelationships. Discuss new practical ways for utilizing Generative AI to build deeper relationshipsdonors. Explore how AI can unearth hidden major donors in your already existing donor database.
have been cast, nonprofit organizations should be prepared for a new wave of donations from voters whose candidate (or candidates) did not win. Post-election rage giving: +57.55% increase in gifts to nonprofits associated with the opposite political ideology of the winning presidential candidate -2.9%
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