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[DATA] 11 Must-Know Stats About Online Fundraising

Nonprofit Tech for Good

3) 50% have online donation forms that provide the option for donors to cover donation processing fees. 5) 16% use pop-ups on donation page(s) to encourage one-time donors to upgrade to becoming a recurring/monthly donor. 7) 38% of nonprofits actively implement a year-round retention strategy for online donors.

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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

37%: Our organization has concerns about the contact information of Facebook donors not being provided. PBA provides news, careers & resources for the common good. When asked why their nonprofit does not use Facebook Charitable Giving Tools, the 63% responded: 18%: Facebook Charitable Giving tools are not available in my country.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

5) 41% of nonprofits worldwide send email newsletters to their supporters and donors monthly. It is becoming more difficult for nonprofits to reach the Inboxes of their supporters and donors. An email fundraising appeal is an email with the sole purpose of inspiring and asking donors to make an online donation.

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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Average value of each donor from a traffic source. With ecommerce tracking, calculating what each donor is worth from individual traffic sources is made possible. Finding out the average value of each donor can be done by: Acquisition –> Channel –> then divide revenue by unique visitors and that will give you the average.

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GivingDNA Announces New Features to Help Nonprofits Identify Philanthropic Non-Donors and Crypto Donors

NonProfit PRO

GivingDNA introduced two new donor sets: philanthropic non-donors and cryptocurrency donors. These opportunity segments are pre-built to analyze your donors' giving behaviors, and then predict who an organization can reliably engage for that next gift.

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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

A winning strategy for spreading the word about your organization’s work is getting your nonprofit’s story in the news. . A news story gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . And, getting your story in the news still carries a lot of weight.

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How Are Recurring Donors Doing in This Economy?

NonProfit PRO

Remember, in a down economy, recurring gifts may be the best way for donors to continue their support as they can afford smaller gifts. Donors want to continue to help. The more you do to let them know this is an option, the more donors will consider it.

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