CauseVox

JANUARY 20, 2025

Now is the time to make sure that your organization has donor retention strategies in place to bring those year-end supporters with you into 2025. You might be asking why you need to put a ton of time and energy into bringing your donors back for a second donation. Youre saving money by improving your donor retention.

Retention 107

Retention Donor Strategy Social Media 107

NonProfit PRO

SEPTEMBER 22, 2022

Nonprofits that create an internal storytelling culture can excite staff and volunteers, entice new supporters, strengthen relationships with donors, and raise more funds. Nonprofits have more stories at their fingertips than any other organization.

Storytelling 305

Storytelling Donor Communication Personal 305

sgEngage

JANUARY 15, 2025

It takes more than thank-you letters to retain donors for your nonprofit long-term. To effectively steward donor relationships and inspire higher levels of giving, you must strategically engage donors in various ways that deepen their connections to your nonprofit. The answer is a donor stewardship matrix.

Donor 105

Donor Effective Gift Donation 105

NonProfit PRO

OCTOBER 3, 2023

There is some incredible work being done through direct mail, but direct response strategies are not a relational approach to your mid-level programs. Here, I break down each of the needed mid-level fundraising program elements.

Mail 288

Mail Fundraising Campaign Program 288

Pamela Grow

DECEMBER 11, 2024

Your donors arent just names in your nonprofits CRM. The messages you send are more than fundraising appeals ; theyre opportunities to nurture relationships, share your story, and inspire action. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors.

Mail 59

Mail Strategy Fundraising Nonprofit 59

sgEngage

NOVEMBER 7, 2024

Data from recent elections shows rage donors take their candidate’s loss in a presidential bid as inspiration to donate more to causes associated with the candidate’s party, while the winning team’s incoming gifts drop off. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done.

Donor 105

Donor Support Gift Advocacy 105

The Fundraising Authority

SEPTEMBER 7, 2022

The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit. Who qualifies as a major donor prospect for your organization? As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Good major donor prospects…. #1

Guidelines 312

Guidelines Donor Organization Profit 312

NonProfit PRO

MAY 25, 2022

Love your donors wisely. And you do that by mailing and emailing them not necessarily more but smarter. When it comes to your fundraising, don’t be like Othello. He loved “not wisely.” You should do the opposite. Here’s what to do.

Donor 296

Donor Mail email Fundraising 296

NonProfit PRO

JULY 17, 2023

Aside from your donors themselves (which is to say, your direct mail or email list), the offer is the single most important part of your appeal by far. Here is a rundown of what an offer is and how it motivates people to give.

Donor 246

Donor Giving Mail email 246

Nonprofit Tech for Good

JUNE 19, 2019

Your most loyal donors are your multichannel donors. Multichannel donors support you in every way possible. You should want all of your donors to interact with your organization the way multichannel donors do! How can you identify your multichannel donors? Send direct mail, too! Email them.

Donor 277

Donor Social Media Offline Gift 277

Nonprofit Tech for Good

OCTOBER 15, 2022

Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.

Campaign 327

Campaign Fundraising Tips Mail 327

Bloomerang

DECEMBER 12, 2024

The most common concept spoken about in the nonprofit community is being in the business of building relationships. I once heard relationships described as something you have until something better comes along. Emotion is a chief ingredient of bonding donor prospects with the missions of Americas more than 1.5

Fundraising 109

Fundraising Donor Mail Professional 109

NonProfit PRO

MAY 3, 2022

The sorry state of donor retention has been a topic of discussion for at least the past decade. Yet too many nonprofits still don’t prioritize donor retention strategies. What do you do to keep donors close? A prompt, personal, powerful thank you is the bare minimum.

Donor 299

Donor Strategy Retention Discussion 299

The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Now, like most non-profits, I know about stewarding donors. Before going on, let’s answer the question, “What does it mean to ‘steward’ a donor?” What is Stewarding?

Donor 177

Donor Profit Relationship Participatory 177

Bloomerang

NOVEMBER 21, 2024

Recruit a match from a single donor or group of donors. What number of donors gave at end of year? How many new first-time donors did we have at end of year? Schedule in-person ask visits with donors. Include a short story celebrating the donor and their impact on your mission. Filter by date.

Calendar 111

Calendar Fundraising Gift Social Media 111

Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).

Fundraising 336

Fundraising Donation Donor Social Media 336

Bloomerang

MAY 10, 2022

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. What is donor stewardship?

Relationship 111

Relationship Donor Build Tips 111

The Fundraising Authority

AUGUST 6, 2021

You need to build relationships (with sponsors, auction donors, guests, etc.) You need to cultivate your donors. You need to start cultivating this year’s event donors for next year’s event. Build new relationships. 7: Relationships matter. Fundraising is all about relationships. Thank them.

Profit 339

Profit Fundraising Sponsor Money 339

Nonprofit Tech for Good

JANUARY 13, 2020

Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. The truth is, immediately following a donation is one of the best times for another call-to-action (CTA) of ways donors can continue to support your organization. 4) Add to Mailing List.

Action 334

Action Donation Social Media Donor 334

Bloomerang

JULY 26, 2024

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? But I wonder if in the long run the ROI is better for direct mail than digital?

Mail 120

Mail Roles Digital Fundraising 120

The Fundraising Authority

NOVEMBER 28, 2020

The first part described why donors give during the year-end giving season. If you’re a homeless shelter and have spent all year talking to donors about how you want to serve more homeless and thus need more money to add beds to your facility, talk about that at the year-end as well. communicate) through direct mail.

Fundraising 240

Fundraising Homeless Mail Profit 240

The Fundraising Authority

JANUARY 2, 2021

Put your list on paper, or into a spreadsheet, or on a donor database system , and it will grow much, much faster. Ask Your Donors When was the last time you called your donors (or met them, or e-mailed them) to thank them for their support, and asked them who else you should be calling? They never write them down.

Donor 321

Donor Contact Volunteer Group 321

Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . Consumers want a relationship with a brand.

Donor 142

Donor Strategy Relationship Retention 142

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Personalize all appeals .

Retention 118

Retention Communication Donor Strategy 118

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. These include direct mail, phone calls and messages, and in-person solicitations. It’s changing how we identify potential donors and set targets.

Donation 247

Donation Fundraising Data Donor 247

Bloomerang

FEBRUARY 9, 2022

Have you ever worried about offending a donor? The important thing is to be prepared to respond to your donors’ feelings. The important thing is to be prepared to respond to your donors’ feelings. What do you do if you upset a donor? Let’s say you had a mail merge snafu that messed up your donors’ names and addresses.

Donor 137

Donor Mail Fundraising Gift 137

sgEngage

OCTOBER 23, 2024

He was a donor to one of our charity clients and we had talked about the possibility of gifting assets to reduce or eliminate tax liability. After a tremendous team effort, the donor successfully transferred his entire ownership into a donor advised fund (DAF) on December 30. The call came on December 2.

Gift 95

Gift Strategy Donor Charity 95

Bloomerang

NOVEMBER 5, 2021

Tom Iselin will show you how to increase your likability and “memorability” among donors that will deepen relationships, help you raise more money, and create greater donor loyalty. We got five excellent tactics for you that’ll help you raise more money, and improve your donor relationships through personal branding.

Relationship 119

Relationship Money Personal Donor 119

sgEngage

DECEMBER 12, 2024

After we made introductions, I asked about their donor CRM, jotting notes as they shared their hopes, frustrations, and data woes. As their list of frustrations grew and their unfulfilled hopes piled up, they asked me if I thought it was time to change to another donor CRM. How could your CRM improve your donor experience?

Change 104

Change Time Nonprofit Evaluation 104

The Fundraising Authority

JANUARY 15, 2021

Thank you letters have long been seen by many fundraisers as “gottados” – one of those things you just “gotta do” to get to the real work of fundraising, like writing newsletters and having lunches with major donors at great restaurants downtown. As I sat here this morning opening the mail, I came across your generous donation.

Sample 169

Sample Profit Donor Children 169

sgEngage

JUNE 30, 2021

Without a concrete item or service to offer donors in exchange for their support, what can you do to ensure they feel satisfied with their experience and continuously return to support your programs? Over the years, we’ve learned just how much gestures of appreciation can: Strengthen donor relationships. Inspire others to give.

Donor 124

Donor Gift Relationship Retention 124

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. Donors tell us this all the time, both with words and actions. Donors tell us this all the time, both with words and actions. Donor Negative WORDS.

Retention 130

Retention Donor Nonprofit Gift 130

Bloomerang

JANUARY 11, 2024

Today’s question comes from a nonprofit employee who wants tips to improve first-time donor retention: Dear Charity Clairity, What tips would you give to a small to medium-size shop to improve first-time donor retention? Thank you kickstarts the relationship-building process. Send new donors a great thank you letter.

Donor 122

Donor Tips Time Retention 122

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

Practice 342

Practice Fundraising Online Nonprofit 342

Bloomerang

JANUARY 20, 2023

Today’s question come from a fundraiser and donor who wants advice on how to handle poor donor engagement: Dear Charity Clairity, I’m a fundraiser, but also a donor. Because when a nonprofit doesn’t treat me as if I matter, as I carefully and consciously treat donors to my organization, I get a little peeved.

Donor 131

Donor Philanthropy Charity Gift 131

Get Fully Funded

OCTOBER 19, 2021

The season of gratitude is upon us and there is nothing more important you can do than thank donors for their support this year. Fundraising is all about relationships. . If all you do is ask, ask, and ask some more, that’s not much of a relationship. Actually, from a donor’s perspective, it’s annoying. I thought so.

Donor 130

Donor Ideas Gift Social Media 130

Bloomerang

JUNE 21, 2022

One of the most common questions that we get about new donor acquisition is, “How can I recoup my investment?”. While there are several answers to this question, getting a return on your investment (ROI) really starts with two key things: new donor retention and second gift conversions. If not, how can I do so?”.

Donor 122

Donor Strategy Create Gift 122