sgEngage

JANUARY 15, 2025

It takes more than thank-you letters to retain donors for your nonprofit long-term. To effectively steward donor relationships and inspire higher levels of giving, you must strategically engage donors in various ways that deepen their connections to your nonprofit. The answer is a donor stewardship matrix.

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Donor Effective Gift Donation 105

Candid

OCTOBER 23, 2024

Donors are an important part of any nonprofit’s mission. Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Rethinking donor relationships When I started Imani Collective, it was a small nonprofit training program in Mombasa, Kenya.

Donor 105

Donor Strategy Relationship Children 105

Pamela Grow

DECEMBER 11, 2024

Your donors arent just names in your nonprofits CRM. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors.

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Mail Strategy Fundraising Nonprofit 59

sgEngage

NOVEMBER 7, 2024

Data from recent elections shows rage donors take their candidate’s loss in a presidential bid as inspiration to donate more to causes associated with the candidate’s party, while the winning team’s incoming gifts drop off. Regardless of whether they donated before the election or in response to it, don’t treat rage donors as one-and-done.

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Donor Support Gift Advocacy 105

NonProfit PRO

FEBRUARY 15, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

Social Media 245

Social Media Template Donor Media 245

Hands on Fundraising

NOVEMBER 5, 2024

Do you want to know what your donors think? Would you like some interesting information about your donors – including testimonials and suggestions you might never get otherwise? Then you want to try a donor survey I first created a survey years ago. You […] The post Unlock your impact: try a donor survey today!

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Survey Donor Impact Fundraising 83

The Fundraising Authority

DECEMBER 5, 2020

It’s almost the year-end giving season, and most non-profits I know are getting ready to reach out to their donors to ask for one more donation before the end of the year. Today, I want to present a sample year-end fundraising e-mail for a fictional non-profit organization. The rule online is less, less, less.

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Mail Sample Profit Fundraising 199

NonProfit PRO

FEBRUARY 28, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

Social Media 244

Social Media Template Donor Media 244

Nonprofit Tech for Good

OCTOBER 11, 2024

29% of online donors say that social media is the communication tool that most inspires them to give [email 27%, website, 18%, print, 12%, TV ad 6%] (According to the Global Trends in Giving Report ). One question that I see nonprofits constantly asking, and with good reason: “Can social media really bring in new donors for our nonprofit?”

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Social Media Donor Media Social 294

Nonprofit Tech for Good

OCTOBER 15, 2022

Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.

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Campaign Fundraising Tips Mail 327

Nonprofit Tech for Good

JUNE 19, 2019

Your most loyal donors are your multichannel donors. Multichannel donors support you in every way possible. You should want all of your donors to interact with your organization the way multichannel donors do! How can you identify your multichannel donors? Send direct mail, too! Email them.

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Donor Social Media Offline Gift 277

Bloomerang

NOVEMBER 21, 2024

Recruit a match from a single donor or group of donors. What number of donors gave at end of year? How many new first-time donors did we have at end of year? Schedule in-person ask visits with donors. Include a short story celebrating the donor and their impact on your mission. Filter by date.

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Calendar Fundraising Gift Social Media 110

Bloomerang

NOVEMBER 22, 2024

This is the problem your donors can solve. What are you asking donors to support? A : Response rates differ by channel, for example, direct mail vs. email. Despite what you might hear, direct mail still reigns over email, but results will always vary by audience, for example, current donors vs. a cold list and audience size.

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Problem Fundraising Mail Gift 118

Nonprofit Tech for Good

DECEMBER 12, 2019

Major donors are the most valuable supporters of the nonprofit world. Follow these three steps to engage and nurture the high net worth donors who share your vision. 1) Invite major donors to be an integral part of the work they’re funding. 2) Don’t forget about the impact of donor-advised on fundraising.

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Relationship Donor Management Sponsor 244

Pamela Grow

MARCH 9, 2025

Hardly a week passes that I dont get an email like this one from Amanda: We are looking at expanding the number of direct mail campaigns we run. Our campaigns are smaller, maybe 500 to 1,000 pieces mailed. Choosing your print shop is an important decision for the success of your nonprofits direct mail program.

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Mail Nonprofit Massachusetts Local 59

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.

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Mail Retention Donor Practice 129

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Fundraising Strategy Nonprofit 329

The Fundraising Authority

DECEMBER 10, 2022

As fundraisers, we need to be carrying on a constant conversation with our donors. Other times, we talk to our donors through newsletters, e-mails and snail mail letters. We need our donors emotionally involved and excited about our work… not bored. Sometimes this conversation happens in person or on the phone.

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Story Fundraising Work Storytelling 350

Nonprofit Tech for Good

APRIL 15, 2020

Sending donors a third-party payment site, such as PayPal, is problematic if that is the only way that donors can give. According to Network for Good , one in six online donors will drop out of the donation process if they are sent to a third-party website. Monthly donors give $35.46

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Donation Practice Nonprofit Paypal 363

DonorPerfect

NOVEMBER 12, 2024

For nonprofits, direct mail campaigns continue to be a cornerstone of donor engagement, ranking second among supporters’ preferred communication methods. When managed effectively, direct mail campaigns can foster donor engagement and drive contributions.

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Mail Campaign Fundraising Method 52

Bloomerang

OCTOBER 10, 2024

If you’re stressed about this, take heart—it’s well-documented that elections don’t impact fundraising results! According to fundraising copywriter and author Jeff Brooks, “ Donors to political campaigns and donors to charity are mostly different people.” There’s no correlation whatsoever around elections hurting fundraising.

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Fundraising North Carolina Guide Time 118

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy.

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Donation Nonprofit Gift Donor 342

NonProfit PRO

JUNE 7, 2023

Successful direct mail campaigns help donors understand the goal, visualize their impact, and get excited about giving. Using data and segmentation, nonprofits can target donors with customized messaging that resonates on a personal level. And while managing segmented data can be complex, it does not have to be difficult.

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Data Giving Mail Donor 237

The Fundraising Authority

DECEMBER 15, 2020

How are we going to shift our direct mail strategy to find more mid-level donors? Your donors (and prospective donors) will care about that mission. The best way to stay a viable, growing organization is to have donors who deeply care about and are committed to your non-profit. Tactics are important. Guess what?

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Donor Profit Fundraising Strategy 199

NonProfit PRO

MARCH 6, 2025

Standing out is difficult in today's world. Here's how your nonprofit can use personalized video messages can differentiate itself.

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Video Impact Donor Personal 147

Bloomerang

JULY 26, 2024

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? But I wonder if in the long run the ROI is better for direct mail than digital?

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Mail Roles Digital Fundraising 120

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Using AI isn’t just a passing trend; it’s essential for nonprofits looking to make a bigger impact. They can also improve the donor experience.

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Donation Fundraising Data Donor 247

Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).

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Fundraising Donation Donor Social Media 336

Charity Village

JANUARY 13, 2025

According to the Government of Canada, the extension aims to mitigate the impacts of the four-week Canada Post mail stoppage by providing donors with sufficient […] The post Government of Canada announces extension of 2024 charitable donations to February 28, 2025 appeared first on CharityVillage.

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Canada Government Donation Mail 112

CauseVox

DECEMBER 2, 2024

It’s a day when donors, businesses, and communities come together to create positive change—and it’s also the perfect launchpad for your year-end fundraising efforts. By building on the momentum of a single giving day, you can extend the excitement through December and maximize your impact before the year comes to a close.

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Campaign Fundraising Social Media Gift 82

Bloomerang

JANUARY 14, 2025

Regardless of what you call it, mobile giving is one of the most popular ways for nonprofits to raise moneyand retain more donors on the go. Donors can text a unique keyword or donation amount to your nonprofits dedicated phone number. Alternatively, you can use an app that allows donors to give with just a few clicks.

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Mobile Giving Guide Nonprofit 105

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Focus on impact storytelling .

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Retention Communication Donor Strategy 118

CauseVox

DECEMBER 5, 2024

By using community-driven fundraising techniques, such as peer-to-peer fundraising , making phone calls, sharing the campaign online, connecting you with prospective donors, or using their community connections to broaden your campaign’s scope, your board can kickstart the fundraising efforts.

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Campaign Giving Strategy Donor 100

Nonprofit Tech for Good

OCTOBER 4, 2019

By Scot Chisholm , CEO and Co-founder of Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Without further ado, here are the top five trends we see impacting the nonprofit fundraising space in 2020.

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Trend Fundraising Philanthropy Donor 271

Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Silent Generation donors value personal connections and traditional forms of communication. organizations** 11.8% organizations** 23.6%

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Giving Generation North America Social Media 241

Bloomerang

NOVEMBER 1, 2024

Today, you must segment donors by their passions , not by how much money they give. This is accomplished by using what donors show and tell you to uncover their identities , rather than simply grouping traits into broad-brush personas (e.g., Begin thinking of donors as beneficiaries too. Stop sending one size fits all messages.

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Tips Strategy Volunteer Story 113

The Fundraising Authority

JANUARY 15, 2021

Thank you letters have long been seen by many fundraisers as “gottados” – one of those things you just “gotta do” to get to the real work of fundraising, like writing newsletters and having lunches with major donors at great restaurants downtown. As I sat here this morning opening the mail, I came across your generous donation.

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Sample Profit Donor Children 169