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Donors Seek Stories, Info And Other Non-Ask Messaging

The NonProfit Times

Most donors want more information from their preferred nonprofits, whether via social media channels or email. Just as nonprofits seek monthly sustainer revenue, donors welcome monthly updates on a nonprofit’s activities, such as campaign updates, donor impact or other relevant information.

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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

One way to meet new major donors is to steward existing donors into upgrading their gifts to your nonprofit organization. We all know it’s generally more efficient to retain an existing donor than to acquire a net new one, but how can busy fundraisers upgrade mid-level donors effectively and efficiently?

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Mastering Donor Meetings With Preparation

Bloomerang

In the world of nonprofit fundraising , meeting with a donor for coffee (or any in-person meeting), whether they are a potential supporter or a current contributor, is one of the most crucial interactions you’ll have. The donor might feel that their time has been wasted, or worse, they may question the competence of your entire organization.

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From Dusty Boxes to Digital Gold: Transforming Nonprofit Histories into Fundraising Assets with Digital Archives

Allegiance Group

Every nonprofit has a rich history, but it’s likely contained in various places — boxes in the basement, awards in a display case, memories of a long-time staff member or volunteer. You’ll also lose the stories they hold. Dr. Kristen Gwinn-Becker is on a mission to help nonprofits preserve their history through digital archiving.

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4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

In other words, you create donor journeys. . If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. What are my donor personas? Below, I’ll break down the basics and share my four top donor personas that will help get you started. .

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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Connecting with Black History Through Community and Nature

Saleforce Nonprofit

That blog grew into Outdoor Afro , a nationwide leadership network helping Black people engage with the outdoors, learn about the Black history of public spaces, and support conservation efforts. What role does unearthing and celebrating Black history play in Outdoor Afro’s mission and work? RM: It’s a huge part of what we do.

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