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6 Reasons Why People Do Not Donate Money to Charity

Nonprofit Tech for Good

15,285 people worldwide participated in the survey for the 2020 Global Trends in Giving Report. Of those, 1,817 responded that they had not donated money to charity within the last 12 months. Here are six reasons why: 1) 42% responded that they do not give money to charity because they do not have the financial resources.

Money 348
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When and How to Follow Up With Giving Tuesday Donors

Nonprofit Tech for Good

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? What if you could convert those one-time donors into engaged supporters that give again?

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Survey: Nearly 1 in 4 American Donors Increased Giving Due to Rising Inflation

NonProfit PRO

Donors with charitable giving budgets gave almost four times more money, on average, in the past 12 months and are two times more likely to give more money over the next 12 months due to rising inflation.

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Where the Money Is? — and Why That Matters for Nonprofits

NonProfit PRO

Back in the 1950s, when a reporter asked the notorious Willie Sutton why he robbed banks, he supposedly responded, “That’s where the money is.” Proponents of the business of philanthropy should heed this simple wisdom and cultivate relationships with the wealthiest prospects — those with the most capacity to give.

Money 328
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3 Tactics to Acquiring New Donors for Your Nonprofit

NonProfit PRO

donors and supporters) ways of giving continue to expand, which is essential for nonprofit leaders to understand. For example, people could open a donor-advised fund (DAF) for very little money and give with the ease of tech platforms. Technology and more people-centric (i.e.,

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What Do You Do When Donor Money Gets Tighter?

NonProfit PRO

Donors are starting to find it harder to donate because of their financial situations. Prices have gone up, everywhere, especially caused by the general inflation, higher energy and gas bills and higher cost of food.

Money 258
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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit. Who qualifies as a major donor prospect for your organization? As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time.