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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Tailoring messages to resonate with individual donor interests and giving levels fosters stronger connections and inspires greater generosity. Salesforce, the world’s leading CRM, is now revolutionizing the non-profit sector with its innovative approach to donor management. Salesforce is the great equalizer.

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How to Make a Gift Chart to Reach Your Annual Giving Goals

NonProfit PRO

One of the most critical tools in an annual giving director’s toolkit is a gift chart. This chart should be based on accurate target ask amounts for each potential donor in your database. Follow this four-step process to create your own gift chart.

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Getting to a Transformational Gift

NonProfit PRO

Setting goals for the donors in your portfolio is important, but there’s another level of planning that successful major gifts officers do that leads to a transformational gift. Here are 6 tips on how successful major gifts officers can cultivate a transformational gift.

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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Donor retention is a crucial aspect of a productive fundraising strategy. Here are seven excellent methods of increasing donor retention and how to automate them.

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Do You Need Goals for Mid-Level Donors?

NonProfit PRO

While more and more organizations are realizing the value of a mid-level program, the concept of having mid-level donors, and creating specific strategies and a program for them is still in its infancy.

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4 Top Donor Retention Strategies to Keep Your Year-End Donors

CauseVox

Now is the time to make sure that your organization has donor retention strategies in place to bring those year-end supporters with you into 2025. You might be asking why you need to put a ton of time and energy into bringing your donors back for a second donation. Youre saving money by improving your donor retention.

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Retaining First Time Donors this GivingTuesday

sgEngage

These donors, who contribute without prior planning, can be the unsung heroes of your end-of-year fundraising. According to a recent report from the Blackbaud Institute , 72% of spontaneous gifts went to organizations with whom the donors were already familiar. This is even more important as you seek to expand your donor rolls.

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