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20 Insightful Nonprofit Technology And Social Media Stats

TechImpact

Some of the most current and meaningful stats about nonprofits and the digital realm, from sources such as Nonprofit Tech For Good , Waggener Edstrom , TechSoup , and the Artez Interactive. Social media: 56% of people donated to an organization because they read a story via social media. Image courtesy of StavtrupPortalen.

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[DATA] 11 Must-Know Stats About Online Fundraising

Nonprofit Tech for Good

1) 94% of nonprofits accept online donations through their website. 2) Of those that accept donations through their website, these are the types of payment methods accepted: 91%: Credit card payments. 3) 50% have online donation forms that provide the option for donors to cover donation processing fees. 53%: PayPal.

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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

Fundraising Stats. The typical return donor made a second donation around 349 days after their first donation. 29% of annual donation volume occurs from #GivingTuesday through the end of the year ( The State of Modern Philanthropy Report ). The average online gift in 2018 was $96.40 11% via direct mail/post.

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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Landing pages that lead to donations. Make sure whatever landing pages are seeing the most traffic have sufficient information, strong calls to action, and would compel someone to donate to your nonprofit. If not, you’re missing out on enticing the bulk of your website traffic to donate. Traffic sources leading to donations.

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[DATA] 11 Must-Know Stats About Nonprofit Websites

Nonprofit Tech for Good

CanadaHelps.org connects people to charities and provides donation and fundraising tools that make giving to charities simple. Open Data Project sponsorships are a unique opportunity to reach tens of thousands of nonprofit professionals worldwide. Project and language sponsorships are available. Open Data Project Language Sponsors.

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10 Random, but Interesting Stats About Online Donors Worldwide

Nonprofit Tech for Good

That said, below are 10 random, but interesting stats gleaned from the data thus far. Of those inspired to give by social media, Facebook triggers 4X as many online donations as Twitter and 7X as many online donations as Instagram. 60% of online donors donate more money during religious holidays.

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5 Must-Know Recurring Giving Stats for Nonprofit Fundraisers

Nonprofit Tech for Good

After selecting 115 nonprofits spanning 9 verticals, we made recurring donations to each one (or at least we tried). While there’s a ton of insightful data I could share, there are 5 must-know recurring giving stats I want you to know. The answer… 71% of organizations have a call-to-action that simply says, “Donate.”

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