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Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

I have donated to nonprofits that I have seen on Facebook (on their website). That would be fine if the ROI was there, but even with over 7,000 fans ROI-as-defined-above is elusive. Is Facebook ROI there, but not possible to track since most fans are silent on Facebook? I don’t invite people to Causes.

ROI 209
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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet.

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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies

Nonprofit Tech for Good

2) ATTN Donors: Have you ever donated to a nonprofit organization through your cell phone? [ [link] ]. 5) Does your nonprofit poll your online donors about what communication tool inspired them most to donate on your Website? [ [link] ]. 5% Yes… they donate on our website after reading something in our e-newsletter.

Results 192
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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

It’s a fundamental shift in how our supporters communicate with each other and with us, and ultimately in how they donate and get involved with organizations. Compile stats to share with executive staff. Social media is not a fad. Be insistent and firm that your nonprofit needs to embrace social and mobile media. Get training.

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[Webinar Notes] Mobile for Good: A How-To Fundraising Webinar for Nonprofits

Nonprofit Tech for Good

Write a Mobile and Social Fundraising Strategic Plan : - Overview (Stats, the rise of mobile, etc.). Goals (Increase traffic, followers, donations, etc.). Action Items (Mobile-optimize donate page, launch presence on Instagram, host Google+ Hangout, rebrand social networks, etc.). Budget (Cost of implementing action items).

Mobile 203
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50 Fun, Useful, and Totally Random Resources for Nonprofits

Nonprofit Tech for Good

The company also donates $1 to the partner nonprofit for each download. JustCoz.org is a platform that enables charities, nonprofits, and NGOs to increase their social media reach by way of tweet and status update donations. Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. Google Internet Stats :: google.co.uk/intl/en/landing/internetstats.

Fun 259
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10 Tips for Managing Social Media Burnout

Nonprofit Tech for Good

I tend to lose more followers, fans and friends on weekends than during the week, and my stats show that there is very little ROI [Return on Investment] in terms of traffic, e-mail newsletter and mobile subscribers, event sign ups, etc. Making periodic small donations to nonprofits and causes you care about helps too.