Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. You did it: your donation appeal was a success. 2) Encourage to Volunteer. 3) Send to Social Media. 4) Add to Mailing List.

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Get Fully Funded

AUGUST 19, 2024

By using the insights hidden in your donor information, you can fine-tune your marketing strategies. Let’s find out how to turn donor data into a powerful tool for your nonprofit’s success! By segmenting your marketing channels based on detailed donor data, you communicate more effectively and personally. The result?

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Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . Public service announcements are a great way for nonprofits to take advantage of traditional advertising tactics without the cost! What is a PSA?

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Nonprofit Tech for Good

APRIL 24, 2020

For nonprofits, fundraising can be a challenging proposition. There are strict rules regarding what you can do to collect funds, and what you’re allowed to do with that money once you have it to retain your nonprofit status. 1) Virtual and Augmented Reality for Donations. 2) Donations via the Gaming Industry.

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Nonprofit Tech for Good

JULY 9, 2023

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant.

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Nonprofit Tech for Good

MAY 24, 2020

Presented by: Heather Mansfield , Founder and Editor-in-chief of Nonprofit Tech for Good. This is the second of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who attend all three webinars will earn of Certificate of Completion from Nonprofit Tech for Good.

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Nonprofit Tech for Good

JUNE 17, 2020

Presented by: Heather Mansfield , Founder and Editor-in-chief of Nonprofit Tech for Good. This is the second of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who attend all three webinars will earn of Certificate of Completion from Nonprofit Tech for Good.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. While tribute donors are typically one-time donations, they don’t have to be.

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Nonprofit Tech for Good

MARCH 9, 2020

This webinar will walk you through the basics of crowdfunding for nonprofits. We will show how your nonprofit can leverage the trend of crowdfunding to increase donations and awareness for your cause. How to increase engagement with event fundraising. << View All Upcoming Free Webinars >>

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. How are marketers at resource-strapped non-profits to keep up with social media’s appetite for video content on social media? Unsurprisingly, other networks followed suit.

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Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. Nonprofit Marketing Plan FAQs What is a marketing plan?

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Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. Show Ongoing Impact With Frequent Website Updates In the flurry to jump on the newest and flashiest campaigns, it’s all too easy overlook a very important component of your marketing strategy—your website.

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Nonprofit Tech for Good

JANUARY 29, 2022

Several years ago, when Steve Latham wanted to make a donation to his alma mater, a financial advisor recommended donating appreciated stock instead of cash. The concept was a win-win: By donating stock, Latham could realize a tax advantage , enabling him to make a larger donation and increase the benefit to the school.

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Qgiv

SEPTEMBER 11, 2023

With Giving Tuesday right around the corner, it’s time to start thinking about your marketing strategy for the holiday. These key times to ask for donations on Giving Tuesday can help you increase your organization’s visibility throughout the day. Most organizations don’t see a large number of donations come in before 6:00 a.m.

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Get Fully Funded

JULY 2, 2024

Let’s explore four ways your nonprofit can increase donations by implementing QR codes into its fundraising initiatives. Empower instant donations There may be many reasons your nonprofit can’t capture as many donations as you’d like during an event or campaign.

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Nonprofits Source

JUNE 26, 2024

Your nonprofit’s need to make the most of its limited resources likely causes your team to spend much time and effort on successful marketing strategies. Between fundraising events and various campaigns, different fundraisers require different marketing approaches.

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Greater Giving

DECEMBER 15, 2022

In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising. Integrating Marketing Channels .

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Nonprofits Source

APRIL 15, 2024

Your nonprofit puts a lot of time and effort into planning your events. This is why a strong marketing strategy is essential. By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach.

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Get Fully Funded

MAY 18, 2021

The best gift a nonprofit organization can receive is unrestricted cash, but an inkind donation of something your organization needs and would have otherwise purchased is also a high-value gift. Basically, it’s a non-cash donation made to a nonprofit organization. There’s more to inkind donations than you might think.

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sgEngage

AUGUST 1, 2023

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. Even with double-digit, year-over-year increases, online donations have not cleared 15% and even have dropped for some institutions.

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Whole Whale

APRIL 19, 2024

Fundraising for nonprofit organizations has been in practice over the years but has continued to evolve in the methods used in carrying them out. This fundraising is usually done via a donations page. Deciding and choosing a fundraising tool online is not easy for nonprofit organizations.

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Get Fully Funded

MAY 9, 2024

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Here’s how marketing can assist with each step: 1.

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Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. Find where to make a donation.

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Kindful

JUNE 15, 2021

Although many nonprofits still report receiving more donations offline than online, online fundraising is too valuable to ignore. The easier you can make it for your supporters to donate to your cause, the better, and many of them will be looking to do that via their computers and phones. Online fundraising channels.

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Nonprofit Tech for Good

AUGUST 29, 2022

Volunteers are a lifeline for many nonprofits. million volunteers are currently needed to support nonprofits (VolunteerMatch). Now let’s take a moment to consider this value in terms of fundraising, marketing, and program execution. So, how can your nonprofit increase and maintain volunteer engagement for the long term?

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Qgiv

SEPTEMBER 1, 2021

If your nonprofit is participating this year (and you should be!), What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations.

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Nonprofit Tech for Good

MAY 2, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. By harnessing the convenience of the mobile phones donors use daily, you can transform your virtual fundraising events into engaging, revenue-boosting opportunities. They’re powered by DPText.

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Nonprofit Tech for Good

APRIL 6, 2019

Presented by: Corey Blake , Digital Marketing Strategist, MobileCause. Leah Libolt , Senior Digital Marketing Strategist, MobileCause. adults owning smartphones, it’s imperative that nonprofits adapt to meet donors where they are and how they communicate. Heather Kopec , Director of Annual Giving, Virginia Tech.

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NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? a well-established digital marketing automation platform ? email marketing is one of the most effective channels for nonprofit organizations. Poor segmentation.

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Nonprofit Tech for Good

MARCH 4, 2020

As a nonprofit, there are certain ways you can encourage your donors to use their phones for good. With these methods, your nonprofit can advocate for general philanthropy and altruism. In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. Ready to get started?

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Qgiv

MAY 6, 2021

More specifically, text-to-donate for small nonprofits can be extremely beneficial. Even without the resources of a larger organization, your organization can use a reliable text-to-donate tool to collect gifts, send quick communications, and provide convenience for donors. How Text Fundraising Can Be Used For Small Nonprofits?

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Pamela Grow

JULY 10, 2024

Nonprofits have been concerned about the decreasing number of American donors for years, and the 2023 report reinforces these worries. Individual donations dropped by 2.4%, with their share of total giving slightly decreasing from 67.4% In contrast, the Giving USA Foundation’s annual report highlights that donations rose to $557.16

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Greater Giving

OCTOBER 19, 2021

Save money and a ton of time this year end giving season—just create your donation page to start accepting contributions online, and automatically handle recurring donations to encourage repeat donors. Take online donations now with built-in Year End Giving tools. Why is online giving so critical to year-end fundraising?

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Tech Soup

FEBRUARY 18, 2014

Not that long ago, there were dozens of charity mobile phone donation programs vying for attention. Why Phone Recycling Matters. In the world of electronics recycling, mobile phones are a problem. One popular method of getting people to turn in their old phones has been to recycle them for charity. Very up-front.

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Forum One

APRIL 28, 2022

Conversational marketing speaks to the growing expectation of a personalized experience and the opportunity to connect and start a one-to-one conversation. . Coined by our partners at Drift , conversational marketing aims to guide users through an engagement funnel more quickly by using real-time conversations.

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Nonprofit Tech for Good

OCTOBER 29, 2022

By Allan Torres , Digital Marketing Specialist at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Every visitor of your nonprofit website is a potential donor. What Is Embedded Giving?

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CauseVox

MAY 12, 2022

Here’s a surprising truth for a lot of nonprofit organizations: the donate button on your website is a really big deal! A good donation page is more than a pretty website: it can increase both your number of donors and the size of their donations. And it starts with your donate button. What Can A Donation Page Do?

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