Remove Donation Remove Mail Remove ROI
article thumbnail

Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

I have donated to nonprofits that I have seen on Facebook (on their website). That would be fine if the ROI was there, but even with over 7,000 fans ROI-as-defined-above is elusive. Very few new e-mail newsletter subscribers. Is Facebook ROI there, but not possible to track since most fans are silent on Facebook?

ROI 209
article thumbnail

Is Your Nonprofit Half Way to Your 2020 Fundraising Goal$?

Nonprofit Tech for Good

For example, reports that show side by side amounts for individual months from each year can help you pinpoint reasons for any discrepancies in donation amounts. Did you mail out an appeal at a different time? Note: While you’re reviewing incoming revenue, if you don’t already, take a look at in-kind donations as well!

Goal 311
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet.

article thumbnail

Don’t Think Social Media Results in Online Donations? Think Again!

Nonprofit Tech for Good

Back then, the launch of “Donate Now&# technology in 1997 and its potential to transform philanthropy was all the buzz — much like social media today. Like other early adopters of the day, I was more than eager to pay the $200 Donate Now account sign-up fee and high donation-processing rates. Guess what happened that year?

article thumbnail

Five Ways Nonprofits Can Use Social Media to Build Their e-Newsletter List

Nonprofit Tech for Good

Reports and predictions of the death of e-mail fluctuate seemingly on a quarterly basis. However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements.

article thumbnail

Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Define metrics of measurement and create a social media ROI spreadsheet. Create an e-mail signature that includes your website, blog, and social networking links. Purchase.org domain name for website and e-mail addresses. Add “Donate Now” button to your home page. 3) “Donate Now” Fundraising.

article thumbnail

What Role Does Direct Mail Play In Fundraising In A Digital World?

Bloomerang

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? But I wonder if in the long run the ROI is better for direct mail than digital?

Mail 120