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6 Website Elements to Include to Drive Year-Round Donations

Greater Giving

The nonprofit fundraising calendar tends to go through phases of ups and downs. The “up” months include the year-end giving season, where donors are inspired to make their last tax-deductible donations for the year. A conversion-optimized donation page. A conversion-optimized donation page. Let’s dive in!

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What You Need to Know for Successful Year-End Fundraising

The Storytelling Non-profit

One that draws donors into the campaign, engages them with an issue, and shows them how making a donation can make a difference. In this post, you’ll learn why storytelling is a key component of your year-end fundraising campaign and how to start planning the storytelling aspects of your campaign today. .

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Capital Campaigns: Trends and Tips You Need to Know

Classy

They typically have four phases of implementation: Planning: includes setting a budget, gathering volunteers, setting your goals, and researching prospective donors. Quiet phase: includes securing major donors to raise 50 to 70% of your fundraising goal. Read Next: The 4 Phases of a Modern Capital Campaign.

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

Instead, try using multi-channel marketing to earn more Giving Tuesday donations. How to Earn Giving Tuesday Donations with Multi-channel Marketing. Use these tips to put together a great multi-channel marketing campaign to earn more Giving Tuesday donations. Here are some tips! What is multi-channel marketing?

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4 Communications Strategy Tips for Donor Retention

sgEngage

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. Consider this: acquiring new donors takes extensive marketing, SEO optimization, and far more pitching to even get them on your donation page, much less promise their support. .

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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

In the face of humanitarian crises or natural disasters, the generosity of individuals often shines through, leading to a significant influx of donations. The post-emergency phase sees many organizations grappling with a decline in donations, a critical period where strategic donor engagement can make a difference.

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Demystifying Next Generation Donor Audiences to Drive Engagement and Donations

Connection Cafe

This year, along with our partner, Changing Our World, we conducted a nationally representative study , among Gen Z and Millennials (those born between 1981-2001) to better understand the donation habits of Gen Z and Millennials and uncover what it means for the future of fundraising. He donates time, money, and items multiple times a year.