Nonprofit Tech for Good

JANUARY 16, 2025

2) Include social media icons in your email newsletter. Most nonprofits feature social media icons in the footer, but after a recent rebrand, Families Against Mandatory Minimums (FAMM) opted to prominently feature their call-to-follow on social media in the upper right of their email newsletter design.

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Nonprofit Tech for Good

JANUARY 2, 2025

By Jennifer Wemhoff , Communications Manager at GolfStatus the leading event management platform for golf fundraisers. As golf grows in popularity, it has become a vital fundraising tool for nonprofits of all sizes. 3) Mobile Apps Will Boost Donor Engagement Mobile apps designed for golf fundraisers are a game-changer.

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Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Nonprofit Tech for Good

MARCH 9, 2025

A peer-to-peer campaign (or P2P) is a type of fundraising where individuals organize and host a campaign on behalf of a nonprofit organization and collect donations from their friends. 2) Dig Into the Details As with any fundraising campaign, there are logistics to consider with a P2P campaign.

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Nonprofit Tech for Good

MAY 16, 2024

In today’s fundraising sector, technology is vital. AI is becoming increasingly important in fundraising. Traditionally, fundraising has relied on old methods. They let organizations use data to improve their fundraising. They are moving to more efficient and effective fundraising.

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Nonprofit Tech for Good

FEBRUARY 12, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. for fundraising ads compared to $0.17 M+R Benchmarks Report ] 37% of nonprofits use Facebook Fundraising Tools.

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Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Also important to be aware of is that 26% of online donations made in 2019 occurred on a mobile device. Having a mobile-compatible website is now a standard best practice and that is especially true for your nonprofit’s donation pages.

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Bloomerang

OCTOBER 15, 2024

Year-end fundraising is upon us and we are entering an intense season of asking. A time when many nonprofits ramp up their email volume to try to get more gifts. And sure, there is absolutely an upside to sending more fundraising emails —you may raise more money. Be a better email sender. We know this.

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Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Discover the benefits of recurring donations. Recurring donations are extremely beneficial from an operational perspective.

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Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Then help implement these tools.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. You did it: your donation appeal was a success. 2) Encourage to Volunteer. 4) Add to Mailing List.

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Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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Nonprofit Tech for Good

JUNE 4, 2022

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. That brings us to the state of nonprofit fundraising today. For a clearer picture of the sector, let’s look at some of the best nonprofit fundraising methods out there — encompassing a range of old and new methods.

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CauseVox

DECEMBER 9, 2024

You know that email marketing is one of the best ways to reach out to this target audience, but so does every other nonprofit. Youve probably noticed that the number of emails you receive from nonprofits tend to ramp up around November. In fact, 47 percent of email recipients open an email based solely on its subject line.

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Nonprofit Tech for Good

DECEMBER 5, 2020

A list curated and sponsored by: Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. How about another $10,000 in donations? 1) Year-End Fundraising Checklist. 1) Year-End Fundraising Checklist.

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Nonprofit Tech for Good

APRIL 18, 2022

Two years of pandemic fundraising have made online fundraising mainstream for most nonprofits. Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. if you receive ongoing, repeated, or substantial donations from donors in a state. .

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Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

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Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Well cover: Why is investing in email marketing for nonprofits worth it?

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Nonprofit Tech for Good

JANUARY 31, 2020

Each year Nonprofit Tech for Good features a new set of online fundraising tools that are timely and relevant for the year to come. For your reference, here are the fundraising tools featured in 2019 , 2017 , 2016 , and 2015. A fun, new way to fundraise in 2020! 1) Action Button :: actionbutton.org. 5) RallyUp :: rallyup.com.

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Nonprofit Tech for Good

FEBRUARY 8, 2022

Each year Nonprofit Tech for Good features a new set of niche online fundraising tools that are timely and relevant for the year to come. From accepting stock donations online to using TikTok for fundraising, these tools represent current trends in fundraising that will continue to mature throughout 2022.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. While tribute donors are typically one-time donations, they don’t have to be. Maximize the Impact of Tribute Gifts.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. In this article, we will cover online fundraising methods, tools, and some quick tips to get your nonprofit started!

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Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. Donation Pages.

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Nonprofit Tech for Good

OCTOBER 22, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. From a list of 32 digital marketing and fundraising tools, survey respondents were asked to select the 10 they found most effective.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Grow Your Email List.

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Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. Even if you’re confident that online fundraising is the right direction, it’s hard to know how and where to get started.

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Bloomerang

OCTOBER 21, 2024

Did you know that a lot of nonprofit organizations raise 30%, sometimes as much as 50% of their annual donations during the year-end giving season ? Most nonprofits bring in nearly half of their online donations in the last week of the year. December 31st reigns supreme , with 31% of donations coming in that day.

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Nonprofit Tech for Good

NOVEMBER 9, 2020

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. But times are changing.

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Nonprofit Tech for Good

FEBRUARY 13, 2020

But there are some very simple tactics, often overlooked, that pretty much guarantee massive growth to both your email lists and to your donor database. Before we dive into the specific tactics, the first thing you need to do is test both your email signup and donation forms. Tactic 1: Make it Visible.

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Nonprofit Tech for Good

MAY 27, 2023

By Network for Good — an easy-to-use all-in-one nonprofit fundraising platform. Recurring giving is when a donor makes regular, ongoing donations to your nonprofit. These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals.

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Bloomerang

NOVEMBER 25, 2024

Did someone say “donate now?” We’re heading into the busiest, most lucrative time of the year for nonprofits— end-of-year fundraising. But I’m guessing your inbox was flooded with emails last year for Black Friday, Cyber Monday, and GivingTuesday (me too). Do you remember any emails that stood out?

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Nonprofit Tech for Good

OCTOBER 15, 2022

Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.

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Nonprofit Tech for Good

SEPTEMBER 13, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 592 online fundraisers.

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M+R

FEBRUARY 2, 2025

To celebrate this almost-holiday (as well as what is unquestionably the best Bill Murray movie of all time), I want to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. Because a lot of them took action or donated. Third, timing is everything.

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Nonprofit Tech for Good

DECEMBER 11, 2020

Related Webinar: Online Fundraising Compliance: How to Stay Compliant While Building Trust and Increasing Giving. 2020 has made it clear that online fundraising is here to stay. Online fundraising makes it simpler for your donors to give, and easier for them to make recurring donations to support your mission.

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Nonprofit Tech for Good

MARCH 24, 2025

Remarkably, fewer than 3% of fundraisers prioritize seamless payment methods like PayPal, Venmo, or Apple Payeven though nearly a quarter of donors prefer exactly these options. Fundraising consultant and donor experience expert Rachel Muir says convenience can be the difference between a donor giving once or coming back repeatedly.

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Nonprofit Tech for Good

APRIL 2, 2023

While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ? For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

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