Bloomerang

OCTOBER 15, 2024

A time when many nonprofits ramp up their email volume to try to get more gifts. And sure, there is absolutely an upside to sending more fundraising emails —you may raise more money. But before you see this as a permission slip to send 5x your normal amount of emails, let’s consider the downside of higher email volume.

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Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Discover the benefits of recurring donations. Recurring donations are extremely beneficial from an operational perspective.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. You did it: your donation appeal was a success. Make sure your website is mobile optimized for donors using their cell phones.

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Nonprofit Tech for Good

JANUARY 16, 2025

2) Include social media icons in your email newsletter. Most nonprofits feature social media icons in the footer, but after a recent rebrand, Families Against Mandatory Minimums (FAMM) opted to prominently feature their call-to-follow on social media in the upper right of their email newsletter design.

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Nonprofit Tech for Good

NOVEMBER 7, 2024

The 2024 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. Request your certificate via email from Heather Mansfield. There are no refunds.

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Nonprofit Tech for Good

JUNE 1, 2021

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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NonProfit PRO

FEBRUARY 28, 2024

Data Axle Nonprofit announced the launch of new email data in the company’s robust omnichannel cooperatives, Apogee and DonorBase.

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Bloomerang

OCTOBER 21, 2024

Did you know that a lot of nonprofit organizations raise 30%, sometimes as much as 50% of their annual donations during the year-end giving season ? Most nonprofits bring in nearly half of their online donations in the last week of the year. December 31st reigns supreme , with 31% of donations coming in that day.

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Nonprofit Tech for Good

JUNE 24, 2023

Email accessibility refers to the art of crafting email messages in a way that ensures equal usability and understanding for all individuals. 1) Design Design in email accessibility is particularly important for ensuring that individuals of all abilities can effectively access, comprehend, and engage with email content.

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Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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Nonprofit Tech for Good

NOVEMBER 9, 2020

With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Today, statistics show that one in five consumers has more than 1,000 unread emails in their personal inbox. Maybe there’s an intimacy to text messaging that email lacks. Donor Follow Up.

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Nonprofit Tech for Good

JANUARY 12, 2023

Clair , Co-Founder & COO at B Generous – the first-ever platform allowing nonprofit donors to “Donate Now, Pay Later”. Why Do Younger Donors Donate Less? We believe that the solution is Donate Now, Pay Later (DNPL). How Does Donate Now, Pay Later Work? Your nonprofit gets the full amount of the donation right away!

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Nonprofit Tech for Good

NOVEMBER 19, 2022

By reducing the friction for donors and nonprofits, stock gifting is now accessible and easy for everyone – and now donors can donate stock to their favorite cause in just a few clicks. . Why Now Is a Good Time to Donate Stock. How to Sign Up to Accept Stock Donations. The Stock Gifting Donation Process.

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NonProfit PRO

JANUARY 11, 2024

Free Template to 9 Giving Tuesday Templates that Drive Donations Email, Social Media, and Text

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Nonprofit Tech for Good

AUGUST 1, 2021

Sharing your text-to-donate keyword and shortcode on social media helps brand your campaign and allows donors to easily give from their mobile devices, which is where most people view social media. Let’s take a look at some examples we’ve seen that really make the most of eye-catching and engaging content to promote giving by text-to-donate.

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Nonprofit Tech for Good

MAY 27, 2023

Recurring giving is when a donor makes regular, ongoing donations to your nonprofit. These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals. Well-positioned recurring donation options will allow you to increase both the size and volume of your overall funding.

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Wild Apricot

NOVEMBER 29, 2023

Sending more year-end fundraising emails without burning out your list sounds like a dream come true, right? Here are the five emails you need to send to build relationships with your donors and increase donations.

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Nonprofit Tech for Good

NOVEMBER 26, 2024

Installing a robust SSL certificate on your website helps protect confidential contact and financial information when when donors make an online donation and builds trust among users by assuring them that your site is secure. 7) Provide safe and secure online donation pages. 5) Install SSL certificates on your website.

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Nonprofit Tech for Good

MARCH 9, 2025

A peer-to-peer campaign (or P2P) is a type of fundraising where individuals organize and host a campaign on behalf of a nonprofit organization and collect donations from their friends. Determine what youll share and when across your communication channels, including email, social media, text messaging, and your website.

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Nonprofit Tech for Good

AUGUST 29, 2019

Not only are Instagram Stories the must-use feature for individuals, brands, and organizations going into 2020, Facebook (Instagram’s owner) recently added the ability for 501c3 nonprofits to capture donations directly inside Stories! . Add the Donation Sticker when you go live so that people can give when they feel most inspired. .

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Nonprofit Tech for Good

MAY 16, 2024

Artificial intelligence is also changing how we personalize donor experiences and maximize donations. They can also benefit from smart donation asks. And it leads to more donations and a greater impact. They can target campaigns and improve donation requests. AI-driven algorithms can help nonprofits get more donations.

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Nonprofit Tech for Good

FEBRUARY 12, 2025

M+R Benchmarks Report ] The average cost per donation via Facebook Ads/Meta is $117 compared to $668 on TikTok. [ M+R Benchmarks Report ] For every 1,000 email addresses, nonprofits have an average of 1,041 Facebook fans. [ M+R Benchmarks Report ] For every 1,000 email addresses, nonprofits have an average of 1,041 Facebook fans. [

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CauseVox

DECEMBER 9, 2024

You know that email marketing is one of the best ways to reach out to this target audience, but so does every other nonprofit. Youve probably noticed that the number of emails you receive from nonprofits tend to ramp up around November. In fact, 47 percent of email recipients open an email based solely on its subject line.

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Nonprofit Tech for Good

JANUARY 2, 2025

Offer mobile-friendly payment methods so golfers can make a donation, purchase mulligans, or buy raffle tickets directly from their phones. Digital platforms like social media and email campaigns provide excellent reach, but when combined with your golf tournament website and mobile scoring app, each sponsors impressions are multiplied.

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Nonprofit Tech for Good

AUGUST 19, 2023

As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

In the timeline below, we tell you exactly when to send emails designed to cultivate a relationship with your new Giving Tuesday supporters. Why send this email? GuideStar reports that new donors who receive a thank you within 48 hours of donating are four times more likely to give to your organization again.

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Nonprofit Tech for Good

OCTOBER 18, 2024

AI Fundraising: The Power of Personalization and Precision AI fundraising is a game-changer for nonprofits looking to maximize donations through data-driven insights and personalized outreach. Here’s how it stands out: Predictive Donor Insights AI tools analyze your donor data to predict who is most likely to donate, how much, and when.

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Greater Giving

OCTOBER 29, 2024

Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Email marketing is a powerful tool that nonprofits can leverage to reach supporters and maximize donations.

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Nonprofit Tech for Good

APRIL 13, 2020

Expand your ability to accept donations across borders on your donation pages. 5) Double the Donation. Corporate donation matching is rapidly gaining momentum, and the easiest, most hand-holding-est, follow-the-money-from-start-to-finish-est matching program to link your campaign pages with is Double the Donation.

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Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. 1) Implement Donation Page Best Practices. Even though billions of dollars have been raised online since 1999, it’s surprising how many nonprofits make the donation process more complicated than it should be.

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Nonprofit Tech for Good

FEBRUARY 25, 2023

2) Include social media icons in your email newsletter. 2) Include social media icons in your email newsletter. If we moved the icons higher in our newsletter, the click-through rate would increase, but the featured content in our newsletter takes precedence over the desire to convert email subscribers into social media followers.

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Nonprofit Tech for Good

DECEMBER 5, 2020

How about another $10,000 in donations? On top of the influx of donations that come in on Giving Tuesday, there are still many donors looking to donate to year-end fundraising campaigns. What’s more, overall giving statistics show that 11% of annual donations happen during the last three days of the year.

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Get Fully Funded

DECEMBER 17, 2024

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. How Do Organizations Collect Donations Online? And a well-designed donation page is key. It’s also how donors prefer to support.

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Nonprofit Tech for Good

NOVEMBER 16, 2020

By Lindsey Himphill , Digital Marketing Strategist at MobileCause – a nonprofit technology company that pioneered text-to-donate and also offers an extensive suite of online, mobile, and event fundraising solutions. Recurring donations are the most sustainable source of income for most nonprofit organizations.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

While tribute donors are typically one-time donations, they don’t have to be. Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. Whatever you want your donors to do, make sure you have this goal in mind when crafting your email series. This will keep your emails concise and focused. Examples: Make a second gift.

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