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The Communication & Giving Preferences of 641 Online Donors

Nonprofit Tech for Good

In the summer and fall of 2024, Nonprofit Tech for Good used social media and email to promote the 15-question Online Donor Feedback Survey. The results provide a glimpse into the communication and giving preferences of online donors. Social media followed closely at 29%, while a nonprofit’s website came in third at 17%.

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6 Ways to Grow Your Nonprofit’s Following on Social Media

Nonprofit Tech for Good

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good The average growth rate for social media pages and profiles ranges from 0.% In other words, the era of organic growth on social media is over. 1) Feature social media icons on every page of your website. to 1% per month , depending upon the platform.

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2025 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook.

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5 Ways to Build a Digital Community that will Transform Your Nonprofit

Nonprofit Tech for Good

By Sarah Suarez , Founder and Social Media Strategist for The Social Puzzle – a boutique social media marketing agency which solely focuses on nonprofits so they can concentrate on what really matters, their mission. It’s important to view social media as a conversation, not just a one-way communication tool.

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How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. 2) Give social media shoutouts. 3) Give something real.

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7 Ways to Grow Your Nonprofit Donor Base With Social Media

Nonprofit Tech for Good

By Julia Campbell, host of the Nonprofit Nation podcast and founder of the Nonprofit Social Media Summit , a free all-virtual event created to help nonprofits navigate the fast-changing social media landscape to drive more donations. Need some inspiration and specific examples of how to grow your donor base using social media?

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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Tailoring messages to resonate with individual donor interests and giving levels fosters stronger connections and inspires greater generosity. Salesforce, the world’s leading CRM, is now revolutionizing the non-profit sector with its innovative approach to donor management. Salesforce is the great equalizer.

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