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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Another consideration is that around 80% of videos in social feeds are watched with the sound off. Facebook recommends that you “design for sound-off, delight for sound-on.”

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Citizen Tech: Social Media in Disaster Response

Amy Sample Ward

My contribution to the panel is to provide context about the use of social media in emergency and disaster response as well as an overview of some of the tools we saw deployed last year and we may see in the future. Another direct content example is that of the number of websites that emerged post-Hurricane Katrina. Why Social Media?

Disaster 206
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Guest Post: Facebook Video Tips from Non-Profit Marketers

Beth's Blog: How Nonprofits Can Use Social Media

ShelterBox USA had a very busy year, due to the sheer number of natural disasters that struck in 2017. They kept their followers informed on a per-disaster-basis through video shared on Facebook. “We They put around $200 to advertise their video to maximize its reach, given Hurricane Harvey’s prevalence on social media.

Profit 86
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Win Back Your Lapsed Donors

Bloomerang

So one thing that you absolutely need to look at is, just like it sounds, when did they last give? Kari: We’ve got an example of this, because I know that some of you are going, “Well, that sounds confusing.” So if you’re a disaster response organization, this is a toughie. Makes sense? Jackie: Exactly.

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