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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Reach top-funnel users with podcast & audio ads.

Digital 52
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A Quick Guide to Creating a Nonprofit Podcast: 5 Steps

Achieve

Podcasts are growing increasingly popular, with over 5 million podcasts globally and about 464 million listeners worldwide. Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. Why start a nonprofit podcast? Determine the focus of your podcast.

Podcast 52
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To Get Close to Members, Follow MarTech Trends

.orgSource

Understand the Options The obvious answer to the dilemma is to hire that digital marketing genius as quickly as possible. This idea is the most practical and, in some ways, the most effective. You need multiple eyes scanning the digital landscape to stay abreast of current and emerging trends. Martech changes overnight.

Trend 221
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Podcasting as Digital Storytelling: Behind the Scenes Look

NTEN

We were talking about the “askDeborah” podcast , which is now a feature in the NTEN:Change quarterly journal. Annaliese pointed out to us that podcasting is usually not perceived as digital storytelling , and we agreed that this is an idea worth discussing. Are you interested?”.

Podcast 84
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How To Build a Framework for Omni-Channel Success

Allegiance Group

Social media, emails, texts, digital ads, videos, and even printed mailers offer opportunities to connect in more personal and customized ways. For instance, if you have a robust direct mail program, you might expand that into the digital space through emails. Adopting omni-channel practices is a long game.

Channel 52
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Your Ultimate Guide to 2024 Year-End Fundraising Campaign: 5 Principles for Success

Allegiance Group

In the following blog post, we will delve into practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Practice radical stewardship! Keep reading to find out more!

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3 Ways to Reimagine Fundraising Experiences

Saleforce Nonprofit

There will be time for more practical matters, but this phase is all about dreaming. Here are two examples to get you started: The Gaming for Good podcast showcases several nonprofits who are mixing gaming and fundraising. Try not to limit yourself by budget or staffing constraints. Adapt Quickly. About the Author. Piper Sullivan.