Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Define your metrics of success. The end of the year is a critical time for nonprofit fundraising.

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Practice Fundraising Guide Channel 230

Forum One

MARCH 18, 2021

So, it makes sense that something as all-encompassing as digital transformation feels herculean. For many organizations, digital transformation is still nothing more than a buzzword. So, how do we get our colleagues to see the importance of updating the way they work and buy into a digital transformation strategy?

Digital 88

Digital Demonstration Colorado Leadership 88

DNL OmniMedia

NOVEMBER 12, 2020

Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. 3 Tips to Track Major Gift Metrics More Effectively.

Metrics 52

Metrics Gift Track Tech 52

AccelEvents

JULY 20, 2020

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

Virtual 52

Virtual Platform Question Broadcast 52

Bloomerang

JUNE 5, 2024

Step 1: Laying the groundwork for effective board recruitment Before diving into the recruitment process, it’s essential to lay a strong foundation by thoroughly preparing your organization. Streamline the application process. Set up interview processes that are as transparent as they are engaging. Celebrate diversity.

Director 83

Director Guide Metrics Nonprofit 83

Qgiv

JUNE 10, 2022

The short answer: Digital advertising and marketing. The long(er) answer : You’ll need a comprehensive digital marketing strategy to create and publicize successful virtual fundraising events. What is Digital Marketing? Digital marketing is one of the fastest growing types of marketing. Why Do You Need It?

Digital 52

Digital Marketing Online Fundraising 52

Candid

MAY 14, 2024

Like your annual spring cleaning, it’s something you should do every year, and it’s a great way to clean up your digital space. A social media audit involves reviewing your organization’s complete social media presence, not just analyzing the metrics (to learn about assessing metrics, read my article on creating a social media plan ).

Social Media 84

Social Media Media Social Profile 84

Gyrus

MARCH 20, 2024

Training’s impact on intangibles will have to be converted into quantifiable scores to be added to the measurable metrics for a better picture of the ROI. The standard quantifiable metrics include business KPIs like Sales, Revenue, Profits, Operational Efficiency, etc. Course corrections where warranted should be made.

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ROI Training Train Practice 52

Achieve

SEPTEMBER 5, 2024

You’ll establish multiple touchpoints with members that keep your association at the top of their minds, and you’ll have an online platform to share all the innovative ideas and strategies you’re using. Digital fatigue can lead to disengaged, uninterested members. Offer exclusive digital resources.

Online 52

Online Associations Metrics ROI 52

Gyrus

JULY 1, 2024

According to Harvard Business Review, a structured onboarding process can boost customer satisfaction by 16%. The virtual onboarding process involves integrating new employees into an organization without relying on face-to-face interactions. The lack of in-person interaction can hinder the development of trust and camaraderie.

Guide 52

Guide Module Retention Virtual 52

Gyrus

JULY 1, 2024

According to Harvard Business Review, a structured onboarding process can boost customer satisfaction by 16%. The virtual onboarding process involves integrating new employees into an organization without relying on face-to-face interactions. The lack of in-person interaction can hinder the development of trust and camaraderie.

Virtual 52

Virtual Practice Module Retention 52

Gyrus

JULY 1, 2024

According to Harvard Business Review, a structured onboarding process can boost customer satisfaction by 16%. The virtual onboarding process involves integrating new employees into an organization without relying on face-to-face interactions. The lack of in-person interaction can hinder the development of trust and camaraderie.

Virtual 52

Virtual Practice Module Retention 52

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization.

Organization 52

Organization Online Influence Metrics 52

M+R

APRIL 16, 2024

You may remember crunch time last year on July 1, 2023 when GA4 officially replaced UA, and UA stopped processing hits for standard UA properties. Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? If you’re not sure how to change this setting, you can follow the simple instructions here.

Benchmark 75

Benchmark Analytics Google Comparison 75

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. Being able to accept, process, and track bids in real time is essential for success with any auction.

Virtual 75

Virtual Build Stream Database 75

Nimble AMS

SEPTEMBER 8, 2022

In the Salesforce State of Marketing report, 84% of marketers surveyed said customer expectations were changing their digital strategies. . According to Salesforce Customer Success Metrics , organizations that adopt Marketing Cloud report a 27% decrease in costs to acquire new constituents.

Associations 116

Associations Professional Organization Massachusetts 116

sgEngage

NOVEMBER 14, 2023

Specifically, this issue is relevant for the nonprofit healthcare industry, which generates nearly 19 terabytes of clinical data each year and must leverage that data within their current decision-making processes. Additionally, this digital shift to increased data interoperability means less chart chasing and improved quality care.

Integration 87

Integration Data Nonprofit Platform 87

Gyrus

SEPTEMBER 20, 2024

How to Implement a Cloud-Based LMS Successfully GyrusAim LMS GyrusAim LMS - Reliable and Responsive Learning Platform A cloud-based LMS online platform allows organizations to manage, deliver, and track training programs effectively. Communicate Clearly Keep everyone informed throughout the implementation process.

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Training Train System Benefit 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Once you have claimed or created your LinkedIn Page, the set up process is straightforward. During the set up process, you may have noticed Showcase Pages ?

Linkedin 357

Linkedin Practice Social Media Sponsor 357

Get Fully Funded

JULY 2, 2024

And, they can be incorporated into any event or campaign when you display them on various materials, such as: Event signage Physical event programs Online communications, such as email newsletters Digital screens at an in-person event By using QR codes, you demonstrate respect for donors’ time and effort, which can increase your revenue.

Raise 59

Raise Donation Registration Instruction 59

Forum One

JULY 15, 2021

Just like the private sector, mission-driven organizations need to ensure they are providing personalized marketing and digital experiences in order to effectively engage their online audiences. If personalization is not already part of your digital strategy, we recommend taking a gradual—crawl, walk, run—approach.

Personal 100

Personal Test Demographics Analytics 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Digital technologies are connecting residents in neighborhoods, catalyzing community discussions, changing the way governments and citizens interact, and making government more transparent. Hone in on your true scope of influence.

Metrics 50

Metrics Method Tech America 50

Cloud 4 Good

AUGUST 5, 2021

This migration couldn’t have come at a better time, according to Director of Digital Strategy Evan Thrailkill: “Marketing Cloud remedied internal communication challenges and replaced an email system that had become basically unusable.” . The Digital 360 Advantage. Written by Blake Becker.

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Alabama Student University Application 113

Qgiv

JANUARY 16, 2024

End-to-end event management platforms provide comprehensive solutions covering all aspects of event planning and execution. One of the most important features to look for is an easy-to-use registration process for event participants. Customize your event pages, simplify the registration process, and manage your guests all in one place!

Software 52

Software Tools Management Registration 52

Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan. How To Build A Nonprofit Digital Marketing Plan (That works).

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Digital Marketing Guide Chapter 111

Qgiv

AUGUST 21, 2023

Because a lot of GivingTuesday promotion takes place on social media, consider using different platforms’ paid ads options to boost your campaign before the day arrives. Different platforms have unique audiences and trends for you to use to your advantage. higher than the rest of the year and leads to higher donor retention as well.

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Template Retention Stream Social Media 98

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Some users are migrating to new platforms, like Post, or to decentralized, open-source services, like Mastodon.

Social Media 94

Social Media Media Strategy Social 94

Bloomerang

AUGUST 30, 2023

Now, you’re probably wondering how to find not just a robust fundraising platform, but buy fundraising software that serves your organization for the long term. Keep in mind that the most effective fundraising software offers multiple tools within the same platform. This resource was made for nonprofits like yours!

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Software Guide Fundraising Platform 90

M+R

NOVEMBER 28, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. The deadline to sign up is December 2, 2022. All-caps bold important.

Benchmark 75

Benchmark Studies Trend Metrics 75

Get Fully Funded

AUGUST 19, 2024

Donor segmentation is the process of dividing a nonprofit’s donor base into distinct groups based on shared characteristics or behaviors. Preferred donation and communication channels: Knowing donors’ preferred methods of giving (online donations, mailed checks, text-to-give) ensures a convenient donation process.

Data 59

Data Marketing Donor Mail 59

Bloomerang

MAY 31, 2022

Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. Whenever there’s uncertainty in your decision-making process, your team members can turn to your fundraising strategy for clarification and guidance.

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Strategy Develop Fundraising Nonprofit 105

Qgiv

APRIL 22, 2024

Digital marketing Nowadays, people are becoming more and more focused on digital media. Digital marketing is more and more common because that’s where the people are. Digital marketing is often a cost-effective option for organizations because there are many free online tools to help you create content and track your campaigns.

Marketing 52

Marketing Guide Nonprofit Channel 52

Nonprofit Tech for Good

JANUARY 5, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. It’s also the top platform for 18 to 24-year-olds, with 85% of this age group on the platform (compared to just 51% for Facebook). . The site just reached 1.8 Campaign matching.

YouTube 245

YouTube Money Raise Nepal 245

CauseVox

AUGUST 2, 2024

Consider using platforms like Guidestar to earn your “Seal of Transparency,” giving Gen Z confidence in your organization and mission. Use the Right Communications Platforms As a tech savvy generation that grew up with social media, Gen Z is very active on platforms like TikTok and Instagram.

Donor 93

Donor Social Media Demonstration Poll 93

Greater Giving

JULY 5, 2024

Easy data collection and enhanced engagement using event technology platforms. Gather feedback from previous events and ask questions throughout the planning process. The main advantages of hybrid events include: The ability to reach a larger and more diverse audience while providing an in-person experience for those who prefer it.

Work 98

Work Poll Virtual Audience 98

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. In this guide, we’ll explore the basics of donor acquisition and some nonprofit digital marketing best practices for finding new donors. Engage new donors from the start with compelling digital marketing. Let’s get started! Learn More!

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Fund Donor Strategy Search 52

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62