Nonprofit Tech for Good

SEPTEMBER 25, 2022

At the end of each year, Nonprofit Tech for Good suggests which digital marketing and fundraising trends nonprofits should prioritize in the following year [ read the 2022 trends ]. – An honest analysis of which social media platforms and tools to prioritize.

Trend 171

Trend Digital Marketing Free 171

NonProfit PRO

AUGUST 22, 2022

Constant Contact, a digital marketing platform, announced the launch of SMS Marketing, a new feature that enables organizations to leverage text message campaigns to reach, engage, and retain their customers.

Contact 245

Contact Marketing Digital Platform 245

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

email 335

email Marketing Data Digital 335

.orgSource

JANUARY 22, 2024

Here on earth, empathy, or the ability to stand in someone else’s shoes, is equally valuable, and becoming more precious the further we move into the digital era. Recently, I’ve been writing about the importance of emotional intelligence for associations, particularly in their digital initiatives.

Life 221

Life Digital Data Skills 221

.orgSource

SEPTEMBER 5, 2023

Is digital transformation dead? At this point, any group missing the digital gene is probably extinct. The focus has gone beyond whether or not you will have digital platforms. The focus has gone beyond whether or not you will have digital platforms. Today, we are looking at evolution.

Trend 221

Trend Digital Gartner Virtual 221

.orgSource

MAY 26, 2021

When marketing got hitched to technology and changed its name to MarTech, their relationship caught fire. The MarTech stack, or the digital platforms that professionals use to understand and reach their audiences, is changing so fast […].

Trend 416

Trend Marketing Technology Associations 416

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner.

Metrics 305

Metrics Digital Marketing Retention 305

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. This is full-funnel marketing , and to do it effectively you need some technological assistance.

Marketing 203

Marketing Fundraising Test Nonprofit 203

.orgSource

MARCH 20, 2023

Is it time to put a wrap on digital transformation? Yes, digital transformation depends on hardware and software. Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. Digital initiatives need constant tweaking and tending. Keep pace or fall behind.

Digital 221

Digital Gartner Leadership Adopt 221

Nonprofit Tech for Good

APRIL 5, 2024

By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. Marketing your nonprofit’s golf tournament makes up the largest phase of event planning. Fortunately, the right tech tools make marketing your tournament simple, efficient, and low-cost. Partner marketing.

Tech 200

Tech Marketing Sponsor Registration 200

Qgiv

SEPTEMBER 24, 2024

According to the 2024 Digital Fundraising Benchmark Report , new donors acquired online gave 19.4% In this guide, we’ve rounded up top online fundraising platforms to help you make the most of digital fundraising. In this guide, we’ve rounded up top online fundraising platforms to help you make the most of digital fundraising.

Platform 98

Platform Online Giving Fundraising 98

.orgSource

MARCH 4, 2024

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Blue Ocean Strategy has the ring of a concept shaped by technology.

Strategy 221

Strategy Marketing Detroit Associations 221

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. There’s a lot to learn from them about text marketing. Want to learn more about effective text message marketing? You can read all about it here.

Lesson 303

Lesson Marketing Amazon Mobile 303

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Measurable.

Digital 59

Digital Marketing Create Social Media 59

Media Cause

APRIL 13, 2023

Most recently, their CEO went before Congress to answer questions about data collection and the platform’s ties to China. But what does this all really mean for the platform, and how does it affect your marketing plans? TikTok is just the latest social media platform to be under scrutiny.

Digital 94

Digital Marketing Strategy Social Media 94

.orgSource

DECEMBER 11, 2023

No matter how much marketing techniques evolve, that equation doesn’t change. Helping their clients use cutting-edge marketing tools to better target, segment, and automate communications is HighRoad’s current focus. Marketing automation provides that opportunity. The platform has over 35,000 users. There is no neutral.

Tech 221

Tech Gartner Online Platform 221

.orgSource

NOVEMBER 11, 2024

In today’s rapidly evolving digital landscape, one of the biggest challenges associations face is ensuring their workforce has the skills necessary to thrive in an age of technology. Digital literacy is now a foundational skill, and the ability to leverage technology will determine the future success of your organization.

Associations 221

Associations Literacy Analytics Skills 221

sgEngage

NOVEMBER 5, 2024

By knowing your audience, telling the right stories, and using digital tools, you can revolutionize your reports, inspiring stronger connections and future giving. Meet Donors Where They Are In today’s digital world, donors are online, engaging with content on their smartphones and tablets.

Digital 106

Digital Report Practice Impact 106

Allegiance Group

FEBRUARY 2, 2024

Similarly, email marketing offers very high returns, enabling organizations to earn an average of $40 for every $1 spent. Note what both of these communication channels have in common: they’re digital. In the internet age, nonprofits need to have a prominent digital presence. What is digital marketing for nonprofits?

Digital 52

Digital Marketing Channel Nonprofit 52

CauseVox

FEBRUARY 15, 2023

Are your fundraising and marketing strategies married up and hitched at the hip? In the most successful nonprofits, the marketing and fundraising efforts work hand-in-hand because leadership understands that marketing is vital to growing and retaining donors and donations. If not, it may be time to re-evaluate.

Digital 82

Digital Marketing Social Media Evaluation 82

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Integrating Marketing Channels . Analyzing Marketing Results.

Digital 75

Digital Marketing Donor Channel 75

DNL OmniMedia

AUGUST 25, 2021

You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. Let’s get started.

Storytelling 98

Storytelling Digital Marketing Guide 98

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving.

Donation 197

Donation Digital Online Giving 197

Nonprofit Tech for Good

AUGUST 2, 2024

The evolution of golf event-specific technology has elevated the game, making golf event sponsorships even more appealing to businesses looking for high ROI on their marketing or charitable dollars. This immediate visibility provides instant ROI that can be further enhanced by social media and email marketing campaigns.

Sponsor 290

Sponsor Tech ROI Social Media 290

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. However, to maximize the potential of campaigns, it is crucial to manage them effectively through digital marketing project management. Meet them where they are.

Project 52

Project Digital Marketing Impact 52

Forum One

OCTOBER 21, 2024

Having a clear sense of how all of your digital tools and platforms are (and aren’t) connected is an important step in ensuring that you have the right tools in your toolbox to reach your goals. However, mapping your digital ecosystem is easier said than done. What is a digital ecosystem map? Why does this matter?

Map 51

Map Digital Application System 51

fusionSpan

SEPTEMBER 24, 2024

What if your association could turn every digital interaction into a member recruitment or retention opportunity? In a world where having an online presence is vital, your association must consider how every digital touchpoint can help attract and retain members. Rather, it’s about creating a complete digital experience for members.

Associations 52

Associations Digital Strategy Search 52

Forum One

NOVEMBER 11, 2024

When it comes to embracing digital trends and technologies, the nonprofit sector has historically lagged behind other industries. But that all changed in 2020 when the Covid-19 pandemic forced digital onto the front burner. Suddenly, digital transformation wasn’t just an aspirational goal; it was a mission-critical investment.

Digital 78

Digital Time Nonprofit Product 78

Bonterra

APRIL 11, 2024

Digital fundraising Increase engagement Build your base by giving them the cohesive, personalized experience they deserve. Bonterra’s supporter engagement platform puts a comprehensive profile of every audience member at your fingertips, so you can have intuitive interactions that lead to lifelong connections. Create more change.

Digital 52

Digital Fundraising Case Study Advocacy 52

Bloomerang

SEPTEMBER 27, 2024

This guide will explain how the process works and ways to optimize your campaigns using text-to-give platforms. Here’s how the text fundraising process works: Your nonprofit chooses a text fundraising platform or service provider. You select a unique keyword (such as “GIVE”) and are assigned a phone number for supporters to text.

Platform 83

Platform Mobile Giving Pledge 83

AccelEvents

MARCH 10, 2021

If you’re thinking of hosting a virtual event, then you are likely sourcing the perfect digital environment for your brand’s needs. Should you opt for a streaming platform like Youtube or social media, or would an event technology better suit your needs? Event Platform Overview and Advantages. Marketing and event promotion.

Stream 78

Stream Platform Synchronous Virtual 78

Nonprofits Source

OCTOBER 7, 2024

As a small business owner, you know that marketing is crucial to keeping your business afloat. To effectively reach and retain customers , your business needs a robust plan incorporating marketing best practices. By the end, you’ll have a firm understanding of how you can level up your marketing efforts. Let’s get started!

Business 52

Business Marketing Strategy Channel 52

Qgiv

JUNE 10, 2022

Cora Ligon is the lightning bolt that infuses Ligon Marketing. She is regularly featured as a presenter at multiple chambers of commerce and local workshops and seminars on networking, event marketing, and sales training. She has over 20 years of marketing, advertising, and branding experience. What is Digital Marketing?

Digital 52

Digital Marketing Online Fundraising 52

AccelEvents

JULY 13, 2020

Hybrid events integrate digital features and virtual elements into an in-person event. However, this type of hybridization only works if you have an event platform that can fully support all of the features your event requires. Features to Look for in a Hybrid Event Platform. Automated Ticketing, Registration, and POS Services.

Platform 98

Platform Registration Virtual Badge 98

Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. In our current digital landscape, having a strong social media presence is essential for nonprofit organizations.

Social Media 329

Social Media Media Social Influence 329

Allegiance Group

NOVEMBER 1, 2024

Much has changed in fundraising and marketing. To keep up with current donors and recruit next-generation supporters, you must have a digital presence. Of course, the digital landscape evolves constantly and rapidly. Just the term “digital landscape” can be overwhelming. After all, they’re the ones most likely to give.

Digital 52

Digital Build Media Social Media 52

Nonprofit Tech for Good

MAY 8, 2020

By Elizabeth Ngonzi , is an Adjunct Faculty at New York University Center for Global Affairs where she teaches Digital Storytelling, Innovation and Fundraising. Ideal Digital Storytelling Ecosystem. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Digital Storytelling Framework.

Storytelling 300

Storytelling Digital Channel Profile 300